Would A Cloud By Any Other Name Sell As Well?

Would a cloud by any other name sell as well?

My last blog entry ‘Does Gartner understand cloud computing’ generated a lot of interest, especially in the twitter-o-sphere. This was no surprise, as opinions about this space tend to be very mixed. More so, I suspect that there is frustration with vendors, as your average ‘web application’ gets re-branded as a ‘cloud application’ and pitched to IT managers as the coolest thing since SOA, Agile Programming, UML, <other technology hype>. Senior IT professionals really just want to understand what the cloud is, without the hype and without any sales pitch.

So to be fair to Gartner, I thought I should take an attempt at my own definition of cloud computing:

Cloud computing is defined as a self-service environment for the immediate provisioning of platforms and applications, with billing being based on granular usage consumption metrics.”

Take a look at the key attributes: self-service, immediate, granular billing. These attributes are really the main difference between cloud computing and any other technology. It’s the reason why having a web server is so 2000, while running a server on Amazon’s platform is so 2010: Amazon allows you to spin up images by yourself, makes them  immediately available and will bill you for CPU, bandwidth and storage on an hourly basis. These limiting attributes are also the reason that cool new technologies can be implemented, such as the LabSlice virtual training environment – pull down training images on a need-be basis and pay solely for usage of the machine on an hourly basis. Very different from the old model of purchasing servers, deploying them in-house and then paying on an ongoing basis for hardware maintenance, usage and upgrades.

So the next time a vendor pitches you on a cloud solution, simply ask them the following:

1.     Does your product offer self-service functionality to each and every one of our employees?

2.     Is your solution immediately available to be used by each and every one of our employees?

3.     Do you offer granular billing, so that we can pay you solely for what we consume?

By Simon Ellis

One Response to Would A Cloud By Any Other Name Sell As Well?

Forrester Releases Its “15 Emerging Technologies To Watch Before 2020” Report

Forrester Releases Its “15 Emerging Technologies To Watch Before 2020” Report

15 Emerging Technologies To Watch Before 2020 The cloud, big data, the internet of things, and wearable technology have all featured heavily in Forrester’s latest list of fifteen technologies to watch before 2020. It is becoming a reality for businesses that they need to adapt and change to an increasingly technologically-minded customer base. Traditional marketing…

The Industries That The Cloud Will Change The Most

The Industries That The Cloud Will Change The Most

The Industries That The Cloud Will Change The Most Cloud computing is rapidly revolutionizing the way we do business. Instead of being a blurry buzzword, it has become a facet of everyday life. Most people may not quite understand how the cloud works, but electricity is quite difficult to fathom as well. Anyway, regardless of…

Cloud Infographic – The Power Of Cloud Disaster Recovery

Cloud Infographic – The Power Of Cloud Disaster Recovery

The Power Of Cloud Disaster Recovery Preventing a Cloud Disaster is one thing. Recovering from a disaster is a whole other area of concern. Today’s infographic provided by CloudVelox outlines some best practices and safeguards in order to help your business make more informed decisions. About Latest Posts simon Latest posts by simon (see all)…

The Education Revolution: Cloud In The Classroom

The Education Revolution: Cloud In The Classroom

The Education Revolution: Cloud In The Classroom With the back-to-school season now upon us, parents, students and teachers everywhere are once again struggling with the perpetual challenge of making kids job-ready in a high-speed and fast-changing environment. There is little doubt in anyone’s mind that information technology plays a central role in all areas of life…

Cloud Infographic: Most Used Cloud Apps

Cloud Infographic: Most Used Cloud Apps

Cloud app and analytics company, Netskope released its quarterly Cloud Report. The new report reveals that enterprise employees are using an average of 397 different cloud apps (most of which are unsanctioned), when IT estimated they have 40-50 — that’s a tenfold underestimation. Below is an infographic provided courtesy of the group at Netskope which goes into further detail.…

CONNECT TO THE CLOUD

 

Cloud Logo Sponsors

hp Logo CityCloud-PoweredByOpenstack-Bluesquare_logo_100x100-01
cisco_logo_100x100 vmware citrix100


Contributor Spotlight

Established in 2009, CloudTweaks is recognized as one of the leading influencers in cloud computing, big data and internet of things (IoT) information. Our goal is to continue to build our growing information portal, by providing the best in-depth articles, interviews, event listings, whitepapers, infographics and much more.

Contact

CloudTweaks Media
Phone: 1 (212) 763-0021