Top 25 European Cloud Computing Rising Stars: Webdoc

Stock market analysts in the main world financial centers already voice concerns over the overvalued Facebook and Twitter and started asking questions whether these cloud-based services will trigger the next bubble in the IT industry. In the meantime, start-ups like webdoc.com are eager to grab market share in a lucrative market of social platforms aimed at consumers that increasingly share, create and store content in the Cloud.

The Swiss-based Webdoc is a relatively young company, founded in 2009 by a group of serial entrepreneurs and geeks, and regardless of its name, suggesting a collaborative cloud platform, it is more a Facebook-like service. The company employs about 15 people, according to its public Linkedin and CrunchBase profiles, but has the ambition to offer “open spaces for social expression”. The company boasts a brand new approach to social platforms but unbiased observers will hardly find any significant differences between Webdoc and Facebook, at first glance.

At second reading, however, one will realize that Webdoc offers possibility to insert almost unlimited types of content into their “webdocs”. Most cloud-based social platforms allow users to put text, pictures, videos and music into their profile pages, “walls”, whatever they are called. Webdoc offers functionality to integrate interactive applications like slideshows, games and polls into a webdoc. In addition, users can put into their webdocs web services like Twitter or Google Maps.

Actually, some of the companies we already reviewed in the Top 25 European Rising Stars Series are applying similar approach and deploy analogous functionality in their cloud platforms, services and software. The difference is that Webdoc is a more spontaneous platform where people are able only to listen to others and to group around topics, events, and content. It is not an original idea, though, not many other services bet on such a policy.

Webdoc is a simple to use platform featuring drag-and-drop functionality while allowing users to add even entire web sites to their postings. It seems that the company has decided to enable users to embed almost everything into their webdocs, realizing that digital content is experiencing fast-paced development that widens the bounds of the social platforms as a widespread instrument of communication.

Unsurprisingly, Webdoc features private and public conversations with private ones differing from the public webdocs in their limited number of friends allowed to see the content that is put into them. Users can log in with their Twitter and Facebook accounts, which is another advantage in a world of growing number of personal digital accounts and hints that the company wants to build on the popularity of these services before trying to oust them. It looks like a clever business model for a start-up still gaining popularity and lacking finances to fight multi-billion behemoths in an open duel. At the same time, applying of such relaxed approach toward account policy opens the door for more loyal Facebook and Twitter users to try what Webdoc has to offer.

The company is still waiting for a major financial boost by venture capital investors despite that it is not quite clear whether the founders of Webdoc are actively looking for external financing. The company attracted the attention of those who keep a close eye on the cloud industry and innovative IT companies as well as professionals who understand that gradual development can be more advantageous in long-run compared to an aggressive marketing campaign backing an underdeveloped product.

Webdoc is not aggressively promoting their product nor they are fueling the hype around the company. One should be aware, however, that companies like Skype, ICQ, AVG, etc., emerged outside the Silicon Valley but gradually evolved becoming well known world leaders in their respective market segments.

The Bible tells a story about David who managed to overcome Goliath armed with a sling not a catapult, and the same story reiterates during history of humankind, including history of business and market development. Webdoc started a promising project in the Cloud, yet we have to see whether the company is capable to gain momentum or will fizzle out like many other start-ups in the technology sector which failed to materialize a good business idea.

By Kiril Kirilov

Sorry, comments are closed for this post.


CloudTweaks Sponsors - Find out more!


Popular

Top Viral Impact

Cloud Infographic – Cyber Security And The New Frontier

Cloud Infographic – Cyber Security And The New Frontier

Cyber Security: The New Frontier The security environment of the 21st century is constantly evolving, and it’s difficult to predict where the next threats and dangers will come from. But one thing is clear: the ever-expanding frontier of digital space will continue to present firms and governments with security challenges. From politically-motivated Denial-of-Service attacks to…

2014 Future Of Cloud Computing Survey Results

2014 Future Of Cloud Computing Survey Results

Engine Yard Joins North Bridge Venture Partners, Gigaom Research and Industry Collaborators to Unveil 2014 Future of Cloud Computing Survey Results SAN FRANCISCO, CA–(Marketwired – Jun 25, 2014) – Engine Yard, the leading cloud application management platform, today announced its role as a collaborator in releasing the results of the fourth annual Future of Cloud Computing Survey,…

Cloud Infographic: The Education Of Tomorrow

Cloud Infographic: The Education Of Tomorrow

Cloud Infographic: The Education Of Tomorrow  Online Education is a very exciting topic for many as it opens up many new doors and opportunities. We’ve touched on areas such as Massive Open Online Sources (MOOC) which provides tremendous levels of cloud based interconnectivity. We’ve taken a look into higher education,  the increased demand for online courses as well as…

The Future Of Work: What Cloud Technology Has Allowed Us To Do Better

The Future Of Work: What Cloud Technology Has Allowed Us To Do Better

The Future of Work: What Cloud Technology Has Allowed Us to Do Better The cloud has made our working lives easier, with everything from virtually unlimited email storage to access-from-anywhere enterprise resource planning (ERP) systems. It’s no wonder the 2013 cloud computing research IDG survey revealed at least 84 percent of the companies surveyed run at…

Technology Advice Report: 2014 Business Intelligence Buying Trends

Technology Advice Report: 2014 Business Intelligence Buying Trends

Technology Advice Report: 2014 Business Intelligence Buying Trends For nearly every business, the concept of business intelligence is nothing new. Ambitious organizations have been searching for any type of data-driven advantage for some time now – perhaps for as long as they’ve existed. However, the historical use of competitive intelligence pales in comparison to the…


Established in 2009, CloudTweaks is recognized as one of the leading influencers in cloud computing, big data and internet of things (IoT) information. Our goal is to continue to build our growing information portal, by providing the best in-depth articles, interviews, event listings, whitepapers, infographics and much more.

You can help continue to support our community by social sharing, sponsoring, partnering or contributing to this great educational resource.

Contact

CloudTweaks Media
Phone: 1 (212) 763-0021
contact@cloudtweaks.com

Join our newsletter