The Lighter Side Of The Cloud: Resistance
The Lighter Side Of The Cloud – Obscurity
The Lighter Side Of The Cloud – Rain

Nucleus Research Finds Jigsaw Cloud Up to 40 Percent More Accurate Than Traditional Business Data Sources

Nucleus Research confirms customers using Jigsaw’s real-time data see dramatic improvements in business results, including increased sales productivity and marketing campaign response rates

SAN FRANCISCO, April 13, 2011  Salesforce.com, the enterprise cloud computing (www.salesforce.com) company, today announced research results from a recently published Research Note titled The Benefits of Jigsaw, from technology research provider Nucleus Research.  Based on a review of Jigsaw customers, the Research Note found that Jigsaw is up to 40 percent more accurate in its ability to deliver user-generated business contact information compared to traditional data sources. Jigsaw is the world’s most accurate business contact data service with more than 26 million business contacts and 4 million company profiles that are continually updated by a global community of 1.6 million individuals. The latest industry findings by Nucleus Research validate Jigsaw’s Cloud 2 approach with a community driven data model that increases productivity, response rates and boosts overall sales effectiveness.

The key report findings include:

  1. Increased productivity – Nucleus Research found that Jigsaw customers had up to 40 percent more accurate data and contact information than traditional business data platforms. The research cited the accuracy of community monitored data as a driving factor in increasing productivity and response rates for customers.
  2. Improved marketing response rates – Nucleus Research found that companies using Jigsaw to support outbound marketing campaigns were able to increase direct marketing response rates by an average of 20 percent by using Jigsaw business data over traditional lists.
  3. Greater sales effectiveness with reduced lead generation costs – The research found by cutting out the time or money typically spent on managing bad data or pursuing outdated contacts, sales and marketing professionals were able to reduce lead generation costs significantly. With Jigsaw’s crowd-sourced data, companies had real-time clean data, shorter sales cycles and higher close rates.
  4. Easy cloud-based integration – Jigsaw customers reported that they could easily incorporate Jigsaw’s data-as-a-service into Salesforce CRM; using the Jigsaw cloud data solution liberates customers from legacy data sources that require expensive and complex data management.

Comments on the News

  • “Salesforce.com used the cloud to completely transform the CRM industry. With Jigsaw and Cloud 2, we are now transforming the data industry,” said Brett Queener, executive vice president, Chatter and Emerging Products. “The Nucleus Research report validates the power of combining an active, social community of users with the cloud to deliver accurate data that expands the boundaries for customer success.”
  • “Data is critical to the success of any CRM deployment, so having real-time access to Jigsaw to update records is very powerful,” said Michael Rogan, business intelligence manager with Lenovo. “Our marketing thrives on Jigsaw data with sales reps penetrating accounts three times faster with access to the right contacts.”
  • “Jigsaw is a great example of how the cloud is far more efficient at some tasks than traditional computing.  Our analysis of Jigsaw customers found Jigsaw is not only more cost-effective but also more accurate for managing sales and marketing contact information,” said Rebecca Wettemann, vice president of research, Nucleus Research.

About salesforce.com

Salesforce.com is the enterprise cloud computing company that has transformed the way companies collaborate and communicate. Salesforce.com is leading the effort to bring Cloud 2, the next paradigm for computing, to the enterprise by offering its customers the social collaboration, mobility and openness that are the hallmark of this new world. The company’s platform and application services include:

Source: Salesforce.com

Follow Us

CloudBuzz

CloudBuzz is an exceptional place to discover trending stories from around the world and be on top of new technologies each and every day. Here, you can find what is trending from some of the largest technology influencers such as Wired, Forbes, MIT, Gartner, IDC and many more. Stories will be a blend of aggregated and curated pieces for quick easy viewing on topics such as Cloud Computing, Wearable Technology, Internet of Things, Virtual Reality and much more...
Follow Us

Sorry, comments are closed for this post.

Popular Archives

The Cloud Above Our Home

The Cloud Above Our Home

Our Home – Moving All Things Into The Cloud The promise of a smart home had excited the imagination of the movie makers long ago. If you have seen any TV shows in the nineties or before, the interpretation presented itself to us as a computerized personal assistant or a robot housekeeper. It was smart,…

Cloud Computing Services Perfect For Your Startup

Cloud Computing Services Perfect For Your Startup

Cloud Computing Services Perfect For Your Startup Chances are if you’re working for a startup or smaller company, you don’t have a robust IT department. You’d be lucky to even have a couple IT specialists. It’s not that smaller companies are ignoring the value and importance of IT, but with limited resources, they can’t afford…

5 Considerations You Need To Review Before Investing In Data Analytics

5 Considerations You Need To Review Before Investing In Data Analytics

Review Before Investing In Data Analytics Big data, when handled properly, can lead to big change. Companies in a wide variety of industries are partnering with data analytics companies to increase operational efficiency and make evidence-based business decisions. From Kraft Foods using business intelligence (BI) to cut customer satisfaction analysis time in half, to a…

Cloud Infographic – What Is The Internet of Things?

Cloud Infographic – What Is The Internet of Things?

What Is The Internet of Things? “We’re still in the first minutes of the first day of the Internet revolution.”  – Scott Cook The Internet of Things (IOT) and Smart Systems are based on the notions of Sensors, Connectivity, People and Processes. We are creating a new world to view and measure anything around us through…

Cloud-Based VOIP – 4 Alternatives To Skype

Cloud-Based VOIP – 4 Alternatives To Skype

Cloud-Based VOIP – 4 Alternatives To Skype Skype is the most popular cloud-based VOIP service. Since being bought out by Microsoft for $8.5 billion in 2011 the company has grown to more than 300 million users and now accounts for 34% of all international calls. Some people don’t want to use Skype though. Reports of…

Recent

Considerations For Your Business’ Cloud Computing Plans

Considerations For Your Business’ Cloud Computing Plans

Your Business’ Cloud Computing Plans While you can easily access your cloud data from any spot in the world, you must be rather cautious when using it within your business. You must keep your access plans for your cloud network in check so you will not be at risk of having your data becoming compromised…

Gartner: CEOs Realize The Cloud Is Where New Disruptive Industry Platforms Get Created

Gartner: CEOs Realize The Cloud Is Where New Disruptive Industry Platforms Get Created

Gartner CEO and Senior Business Executive Survey Survey Points to Positive Business Conditions and Accelerating Technology Innovation in 2015 STAMFORD, Conn., April 21, 2015 — Most CEOs expect positive business conditions and accelerating technology innovation in 2015, according to a recent survey by Gartner, Inc. The 2015 Gartner CEO and senior business executive survey found…

The Importance Of Cloud Security For Wearable Technology

The Importance Of Cloud Security For Wearable Technology

Wearable Technology Starts With Cloud Security The integration of wearable technology into our society is all but inevitable. Today, major players in the wearable tech field include Google, Fitbit, Boston Scientific and Apple. As users continue to demand ever increasing availability and functionality from their devices, so do security concerns for wearable tech. The future…

Contact Us

Sending

Technology Sponsors

hp Logo CityCloud-PoweredByOpenstack-Bluesquare_logo_100x100-01
cisco_logo_100x100 vmware citrix100
Site 24x7 200px-KPMG

Established in 2009, CloudTweaks is recognized as one of the leading influencers in cloud computing, big data and internet of things (IoT) information. Our goal is to continue to build our growing information portal, by providing the best in-depth articles, interviews, event listings, whitepapers, infographics and much more.

Branded Content Programs

Advertising