The Lighter Side Of The Cloud – Best Friend
The Lighter Side Of The Cloud – The Name Game
The Lighter Side Of The Cloud – The Nanodegree
The Lighter Side Of The Cloud – Growing Pains
The Lighter Side Of The Cloud – The Cloud Lecture

Cloud Computing’s Unlikeliest Supporter

Cloud Computing’s Unlikeliest Supporter

“Keep your friends close and your enemies closer.”
– Sun Tzu (544 BC – 496 BC), Chinese military general, strategist and philosopher.

Sun Tzu is widely considered as the best military strategist who ever lived. Even today, 2500 years after he wrote The Art of War, his book is the most widely read and quoted of all military tomes. Now, the Microsoft think-tank may have taken a leaf out of it in its disproportionate confidence in cloud computing.

The latest effort in this strategy is the launch of Office 365, grandiosely described by Kurt DelBene, president of Microsoft Office as “the best of everything we know about productivity, all in a single cloud service” (A Step By Step Guide To Microsoft Office 365 – InfoGraph).

As per the press release, Office 365 is designed to target both ends of the customer spectrum – “your local bakery can get enterprise-caliber software and services for the first time, while a multinational pharmaceutical company can reduce costs and more easily stay current with the latest innovations.” With Office 365, businesses are assured time to focus on business, while Microsoft and its partners “take care of the technology.”

With this move, Microsoft has shown that it has put its money where its mouth is, having announced three months ago its intention of spending 90% of its research budget on improving cloud computing technologies. Since Microsoft’s annual R&D budget this year is $9.6 billion, this investment translates to a massive $8.6 billion.

While I had speculated that perhaps some of that money should be spent on its Office suite and Windows OS (Is Microsoft Taking A Risk By Putting All Its Eggs In The Cloud Computing Basket? ), there’s no denying Microsoft’s commitment to the cloud, at least now that Office 365 has seen the light of day.

Microsoft CEO Steve Ballmer had also expressed his optimistic view of cloud computing during his visit to India last month (How India Stands to Gain from Cloud Computing ). On that occasion, he had remarked, “Cloud will automate and operate applications quickly so that people can learn and consume information in an interesting manner. It will analyze and take action. In this field, cloud will enable simulation of the physical world in its virtual format. The possibilities of such applications are endless for fields such as biotechnology, medicine, geophysics, chemistry, etc. Cloud will help create, collaborate and share the fruits of such analysis and tests. It will help people in enjoying real-time interactive games and socialize between themselves.”

As of October 2010, Microsoft’s revenue break-up was as follows:

  • Windows & Windows Live: $4.76 billion, up 66 % from $2.88 billion a year earlier (13 % growth when adding deferral).
  • Server & Tools: $3.96 billion, up 12 % from $3.5 billion a year earlier.
  • Business: $5.126 billion, up 14 % from $4.5 billion a year earlier.
  • Online Services Business: $527 million, up 8 % from $487 million a year earlier.
  • Entertainment & Devices: $1.8 billion, up 27 % from $1.4 billion a year earlier.

As is clearly seen, in spite of Business (Office) and Windows, both desktop-based products, constituting 61% of its revenue ($ 9.89 billion of $16.17 billion), Microsoft is investing heavily in the cloud. While that may be an effort to convert a threat into an opportunity (Cloud Computing – Threat or Opportunity? Part 1 ), it does make Microsoft cloud computing’s unlikeliest supporter, especially since it has a good chance of replacing traditional desktops and laptops as the personal computing device of preference (Mainframes -> PCs -> Cloud Computing? ).

By Sourya Biswas

sourya

Sourya Biswas is a former risk analyst who has worked with several financial organizations of international repute, besides being a freelance journalist with several articles published online. After 6 years of work, he has decided to pursue further studies at the University of Notre Dame, where he has completed his MBA. He holds a Bachelors in Engineering from the Indian Institute of Information Technology. He is also a member of high-IQ organizations Mensa and Triple Nine Society and has been a prolific writer to CloudTweaks over the years... http://www.cloudtweaks.com/author/sourya/

Sorry, comments are closed for this post.

Recent

Mobile Connectivity Rises – 24 Billion Networked Devices By 2019

Mobile Connectivity Rises – 24 Billion Networked Devices By 2019

Mobile Connectivity Rises Mobile Technologies such as BYOD, Wearable Technology and Internet of Things are the cornerstone to strong cloud computing adoption and will continue to be the case as the number of connected devices continue to climb. In May 2015, Cisco released the complete VNI Global IP Traffic Forecast, 2014 – 2019. Global highlights…

9 Pitfalls of Providing Cloud-Based Online Government Services

9 Pitfalls of Providing Cloud-Based Online Government Services

Cloud-Based Online Government Services Pitfalls When the US government designed the Affordable Care Act, a key part of the program was to encourage enrollment through the Healthcare.gov website. This online service was supposed to make it easier for citizens to learn about the ACA, compare their health insurance options, and take full advantage of this…

IOT, Intelligent Sensors, And The Change That Is Coming…

IOT, Intelligent Sensors, And The Change That Is Coming…

Intelligent Sensors And The Future What is or isn’t connected: In the end, that is the internet of things. They, the things, represent stuff that has been around for the past 30 years. It was only recently that we have developed a way to consistently connect those devices. Despite the increasing awareness of IoT, it…

Popular Archives

12 Promising Business Intelligence (BI) Services For Your Company

12 Promising Business Intelligence (BI) Services For Your Company

12 Promising Business Intelligence (BI) Services Business Intelligence (BI) services have recently seen an explosion of innovation and choices for business owners and entrepreneurs. So many choices, in fact, that many companies aren’t sure which business intelligence company to use. To help offer you a solution, we’ve compiled a list of 12 Business Intelligence companies…

Is Docker The Next Big Thing?

Is Docker The Next Big Thing?

Is Docker The Next Big Thing? We often hear that a particular product or idea is going to be the ‘next big thing’, and analysts and commentators are frequently falling over themselves to predict an emerging trend or developing idea. In the case of Docker, it might actually be justified. The open source technology is…

Sponsors

The Many Hats Of Today’s IT Managers

The Many Hats Of Today’s IT Managers

The Many Hats of IT Managers In years past, the IT department of most large organizations was much like a version of Middle Earth: a mysterious nether world where people who seemed infinitely smarter than the rest of us bustled around, speaking and typing languages that appeared indecipherable, yet, which made our world work. They…

Selling Your Business To Your Employees

Selling Your Business To Your Employees

Mobility For Your Employees It may seem a radical notion, the idea of selling your business to the people who work for you, but this is the era in which we now work. Employees of all levels are all incredibly aware of their options when it comes to mobility and employability. This doesn’t mean that…

Established in 2009

CloudTweaks is recognized as one of the leading influencers in cloud computing, big data and internet of things (IoT) information. Our goal is to continue to build our growing information portal, by providing the best in-depth articles, interviews, event listings, whitepapers, infographics and much more.

CloudTweaks Comic Library

Advertising