Cisco Survey: The Mobile Cloud Office Generation

The Internet Is Fundamental Resource for the Humankind, Cisco Survey

Future leaders, workers, and customers will rely increasingly on cloud resources

More than half of all students and young professionals consider Internet as an “integral part of their lives,” according to Cisco’s Connected World Technology Report 2011. In fact, the report’s findings are comparable and somewhat similar to the results published in 2010, when the first such report was conducted. The next generation of leaders and workers is so accustomed to a Internet-rich life that the years to come would witness growing number of connected devices and gadgets, more mobile lifestyle and booming cloud market to meet the fast growing expectations of young people not to rely on fixed storage devices for their data and software applications they use.

The Internet is now a fundamental resource for the humankind with 33 percent of those polled considering it is of equal importance to their daily life as air, water, food, and shelter, according to the survey. Almost half of the respondents, or 49 percent of college students and 47 percent of employees, younger than 30, believe the World Wide Web and the Internet are “pretty close” to the level of importance water, food and shelter have for the human race. Overall, four of every five college students and young professionals is of opinion the Internet is vital part of their daily life although it would be interesting to see a study, asking questions why and how the Internet is vital for young peoples’ lives.

The majority of young employees, 62 percent, and 55 percent of college students polled believe their life’s daily sustenance is in jeopardy if they are denied access to the Internet, while 64 percent of students would select an Internet connection instead of a car. A very interesting choice indeed, especially in the light of global environmental issues and air pollution that cars produce globally.

Online interaction is becoming integral part of the lifestyle of the next generation with 27 percent of college students preferring to update their social network profiles, while social networks are more important to them than partying, dating, listening to music, or hanging out with friends. On paper, it should be good news for online social networks that compete fiercely in the cloud but it is an alarming trend too for contacts in person cannot be substituted by online chats, psychologists agree.

The coming customers are going to be increasingly mobile after the study found that 66 percent of college students and 58 percent of young professionals consider their mobile devices like laptops, tablets, or smarthphones “the most important technology in their lives”. Therefore, we are to witness an unprecedented growth of mobile devices and applications market with cloud services destined to play an important role in this mobile revolution due to the overwhelming volume of data people are going to store, share, and use online.

Moreover, smartphones and desktops are now equally important to the next generation: 19 percent of students believe their smartphone is their “most important device” they use daily while 20 percent consider their desktop as their ultimate device. Thus, hardware and software vendors will be forced to switch to a new type of highly mobile customers that will ask for more power, applications, functionality, and productivity offered by their smartphones. Part of the solution is shift to cloud-based services but telephone makers will be forced to seek new hardware solutions as well.

In fact, corporations would be forced to change their business and Internet strategies, including cloud adoption and cloud services, much faster than expected, according to Marie Hattar, vice president, Enterprise Marketing, Cisco. “The results of the Cisco Connected World Technology Report should make businesses re-examine how they need to evolve in order to attract talent and shape their business models. Without a doubt, our world is changing to be much more Internet-focused, and becomes even more so with each new generation,” she said in a statement.

If you believe that the Internet with its interconnected devices, cloud services, and vast amounts of data stored and shared in the cloud is as important as food and water, then you probably belong to a future generation. A generation whose idea what in the life on Earth is important and vital for the survival of the human race is very dissimilar to the mindset of many generations that inhabited this planet for centuries.

Anyway, IT companies and cloud service providers should be encouraged by the findings in the 2011 Connected World Technology Report 2011, while employers should look for new methods to attract their future employees with more than 60 percent of students polled last year not believing that work in a “classic” office adds to their productivity. Instead, they prefer to work from home or public places, connecting online to virtual offices while storing and accessing their data in the cloud. Thus, the next generation will rely on cloud services to an alarming degree, testing the abilities of both hardware and software vendors to provide, maintain, and develop a global network featuring unparalleled capabilities.

By Kiril Kirilov

Sorry, comments are closed for this post.

Personal Accounts of Google CEO Compromised

Personal Accounts of Google CEO Compromised

Personal Accounts Compromised The security of our information online, whether it’s our banking details, emails or personal information, is important. Hackers pose a very real threat to our privacy when there are vulnerabilities in the security of the services we use online. It can be worrying then when the CEO of perhaps the largest holder of…

How You Can Improve Customer Experience With Fast Data Analytics

How You Can Improve Customer Experience With Fast Data Analytics

Fast Data Analytics In today’s constantly connected world, customers expect more than ever before from the companies they do business with. With the emergence of big data, businesses have been able to better meet and exceed customer expectations thanks to analytics and data science. However, the role of data in your business’ success doesn’t end…

Data Protection and Session Fixation Attacks

Data Protection and Session Fixation Attacks

Keeping the man out of the middle: preventing session fixation attacks In a nutshell, session fixation is a type of man in the middle attack where an attacker is able to pretend to be a victim using a session variable. For instance, let’s say you have an application that uses sessions to validate the user.…

E-Commerce Advances For Savvy Marketers

E-Commerce Advances For Savvy Marketers

Digital Marketing Platforms Advertising and marketing techniques have progressed rapidly in the last decade with both channel focus and the direction of content shifting considerably due primarily to advances in cloud technology. Gartner’s Magic Quadrant for Digital Commerce 2016 singles out a few ecommerce providers who are topping their sector in both ability to execute…

The Lighter Side Of The Cloud – Energy Battle

The Lighter Side Of The Cloud – Energy Battle

By David Fletcher Please feel free to share our comics via social media networks such as Twitter, Facebook, LinkedIn, Instagram, Pinterest. Clear attribution (Twitter example: via@cloudtweaks) to our original comic sources is greatly appreciated.

Recent Articles - Posted by
Cloud Infographic: The Future of File Storage

Cloud Infographic: The Future of File Storage

 The Future of File Storage A multi-billion dollar market Data storage has been readily increasing for decades. In 1989, an 8MB Macintosh Portable was top of the range; in 2006, the Dell Inspiron 6400 became available, boasting 160GB; and now, we have the ‘Next Generation’ MacBook Pro with 256GB of storage built in. But, of course,…

Cloud Computing – The Game Changer

Cloud Computing – The Game Changer

Global Cloud Index In October, Cisco released its Global Cloud Index (GCI) report for 2014-2019, projecting a near 3-fold growth of global data center traffic, with predictions that this traffic will reach 8.6 zettabytes (cloud data center traffic) and 10.4 zettabytes (total data center traffic) per year in 2019 and 80% of it will come…

Protecting Your Web Applications In A Hybrid Cloud Environment

Protecting Your Web Applications In A Hybrid Cloud Environment

Protecting Your Web Applications It’s no secret that organizations are embracing the cloud and all the benefits that it entails. Whether its cost savings, increased flexibility or enhanced productivity – businesses around the world are leveraging the cloud to scale their business and better serve their customers. They are using a variety of cloud solutions…

Cloud Infographic – The Future Of Big Data

Cloud Infographic – The Future Of Big Data

The Future Of Big Data Big Data is BIG business and will continue to be one of the more predominant areas of focus in the coming years from small startups to large scale corporations. We’ve already covered on CloudTweaks how Big Data can be utilized in a number of interesting ways from preventing world hunger to helping teams win…

Why Small Businesses Need A Business Intelligence Dashboard

Why Small Businesses Need A Business Intelligence Dashboard

The Business Intelligence Dashboard As a small business owner you would certainly know the importance of collecting and analyzing data pertaining to your business and transactions. Business Intelligence dashboards allow not only experts but you also to access information generated by analysis of data through a convenient display. Anyone in the company can have access…

New Report Finds 1 Out Of 3 Sites Are Vulnerable To Malware

New Report Finds 1 Out Of 3 Sites Are Vulnerable To Malware

1 Out Of 3 Sites Are Vulnerable To Malware A new report published this morning by Menlo Security has alarmingly suggested that at least a third of the top 1,000,000 websites in the world are at risk of being infected by malware. While it’s worth prefacing the findings with the fact Menlo used Alexa to…

Cost of the Cloud: Is It Really Worth It?

Cost of the Cloud: Is It Really Worth It?

Cost of the Cloud Cloud computing is more than just another storage tier. Imagine if you’re able to scale up 10x just to handle seasonal volumes or rely on a true disaster-recovery solution without upfront capital. Although the pay-as-you-go pricing model of cloud computing makes it a noticeable expense, it’s the only solution for many…