Ruckus Wireless Expands Hotspots for “The Cloud”
Ruckus Wireless will support the large-scale upgrade and expansion of nationwide Wi-Fi service from The Cloud.
Recently acquired by BSkyB, the UK’s largest public access Wi-Fi provider has chosen Ruckus to supply advanced indoor wireless products and technology to this end.
The Cloud offers Wi-Fi coverage across 12 European countries in over 8,500 locations. It aims to significantly increase its Wi-Fi hotspot presence in the UK, and is thus retrofitting a large number of hotspot locations with ZoneFlex dual-band 802.11n access points throughout the region.
This strategic move has apparently come at the right time as according to a newly released report by In-Stat Research, the worldwide hotspot venues are set to increase to over 1.2 million venues in 2015 from under 421,000 in 2010.
Wireless operators have renewed interested in establishing a wireless footprint and are approaching the hotspot market for several reasons including mobile data offloading and competitive positioning.
As per the agreement, Ruckus is offering its indoor ZoneFlex 7363 dual-band 802.11n access points (APs) to The Cloud’s commercial customers. These APs will help businesses to attract new customers while eliminating the need to manage network equipment and having to provide audit trails on wireless usage.
“Given the density of users, the increase in smart devices and the sophistication of high bandwidth applications, we’ve really focused our efforts on how to best improve the Wi-Fi experience for our customers,” said Sami Susiaho, Wi-Fi product manager for The Cloud. “Busy hotspots on the high street can sometimes prove challenging when deploying Wi-Fi services and the equipment used needs to be able to cope with those challenges. We see this as a real opportunity to offer higher speed Wi-Fi services to consumers, managed wireless services to business and mobile data offload to operators.”
By Anuradha Shukla