The Lighter Side Of The Cloud – Down The Line
The Lighter Side Of The Cloud – The Migration Strategy
The Lighter Side Of The Cloud – Google Takes The Wheel

What Does Verizon Expect from the CloudSwitch Acquisition?

What Does Verizon Expect from the CloudSwitch Acquisition?

Verizon is betting big on cloud computing. After this year’s $1.4 billion acquisition of data center operator Terremark, Verizon has once again loosened its purse strings to buy cloud computing startup CloudSwitch. The latter develops software that eases the transition of company applications from in-house servers to the cloud. So, what does Verizon expect from this acquisition?

For one, Verizon expects to use CloudSwitch’s capabilities to offer its customers seamless migration to the cloud. CloudSwitch integrates with cloud providers’ public application program interfaces (APIs) to make moving an application or workload to the cloud as simple as a drag-and-drop action in a Web browser. “With CloudSwitch, applications remain tightly integrated with enterprise data center tools and policies, and can be moved easily between different cloud environments and back into the data center based on the requirements of the business,” Verizon said.

In this way, CloudSwitch acts like a “cloud broker”. According to Ellen Rubin, former marketing head at Netezza and co-founder of CloudSwitch, without such brokering capabilities, enterprises would have to configure all of those parameters manually – a costly, complex and time-intensive process. CloudSwitch’s location in Boston also played a part in the acquisition, considering it gives Verizon to the considerable talent pool in the region.

While CloudSwitch had relationships with both Amazon and Terremark, this acquisition may actually help the latter differentiate against its larger rival. As David Skok, general partner with CloudSwitch investor Matrix Partners put it, “The game being played in the cloud is being dictated by what Amazon is doing, but we’re still amazingly early in the game, even though the hype would have you believe that everyone’s doing it. There’s an enormous opportunity to create an enterprise version of what Amazon is doing.”

Terremark’s, and by extension Verizon’s interest in enterprise cloud software is not unexpected. While Terremark built its business around enterprise clients and some of the world’s largest organizations, they have been slow to move to the cloud, unlike smaller businesses that have flocked to Amazon’s cloud service. With this acquisition, Terremark can expand its portfolio beyond traditional data center services, like collocation, and into cloud computing.

CloudSwitch was not the only company on Verizon’s radar, revealed Rubin. “What we had was really best in breed, and they (Verizon) are strong believers that to be a successful cloud provider, you need to have software development capabilities,” she explained as to why CloudSwitch was chosen.

Founded in 2008, till date CloudSwitch has raised about $15 million from Matrix Partners, Atlas Venture and Commonwealth Capital Partners.

By Sourya Biswas

sourya

Sourya Biswas is a former risk analyst who has worked with several financial organizations of international repute, besides being a freelance journalist with several articles published online. After 6 years of work, he has decided to pursue further studies at the University of Notre Dame, where he has completed his MBA. He holds a Bachelors in Engineering from the Indian Institute of Information Technology. He is also a member of high-IQ organizations Mensa and Triple Nine Society and has been a prolific writer to CloudTweaks over the years... http://www.cloudtweaks.com/author/sourya/

Sorry, comments are closed for this post.

Popular

Why Hybrid Cloud Delivers Better Business Agility

Why Hybrid Cloud Delivers Better Business Agility

Why Hybrid Cloud Delivers Better Business Agility A CIO friend of mine once told me that a hybrid cloud model enables him to “own the base, rent the spike” when it comes to unplanned events. Let’s face it – maintaining unused infrastructure for rare or random IT events is expensive and unnecessary in a cloud…

The History Of Back-Ups

The History Of Back-Ups

The History of Back-Ups There’s no doubt about it – we are spoilt. With external hard-drives, CDs, USB memory sticks, SD cards, online storage and multiple devices with vast memories we can save, access and back up our data more easily and more efficiently than ever before. (Image Source: Maxim Yurin, SoftLogica)  It’s not always been…

Using Big Data To Make Cities Smarter

Using Big Data To Make Cities Smarter

Using Big Data To Make Cities Smarter The city of the future is impeccably documented. Sensors are used to measure air quality, traffic patterns, and crowd movement. Emerging neighborhoods are quickly recognized, public safety threats are found via social networks, and emergencies are dealt with quicklier. Crowdsourcing reduces commuting times, provides people with better transportation…

Cloud Infographic – Interesting Big Data Facts

Cloud Infographic – Interesting Big Data Facts

Big Data Facts You Didn’t Know The term Big Data has been buzzing around tech circles for a few years now. So much, in fact, that you’re probably getting sick of hearing about it. Here are some interesting facts you might not know about big data via The Visual Capitalist: Big Data got its start in the…

Cloud Infographic: Corporate IT Security Stats

Cloud Infographic: Corporate IT Security Stats

Cloud Infographic: Corporate IT Security Stats Each week on CloudTweaks we provide a few shoutouts to companies who provide engaging and interesting infographics that reflect our readers interests.  In this case, we have an excellent infographic provided by the team at arellia.com which takes a closer look at cyber-security and some of the biggest malware threats…

Recent

Surprising Facts and Stats About Your Online Security

Surprising Facts and Stats About Your Online Security

Surprising Facts and Stats – Online Security It’s easy to get lulled into a false sense of security when browsing the web. As more and more devices join the internet of things, the risk of becoming a victim of a criminal cyber gang is increasing – we have more unsecured access points and offer would-be…

World Backup Day: Understand The Data You Are Protecting

World Backup Day: Understand The Data You Are Protecting

World Backup Day: Understand The Data You Are Protecting Did you know that 113 phones are lost or stolen every minute? What about the fact that 1 in 10 computers are infected with a virus every month? Thanks to World Backup Day, an independent initiative that was started in 2011, awareness is being raised about…

The E-Learning Market – Cloud Computing Adoption

The E-Learning Market – Cloud Computing Adoption

The E-Learning Market  We’ve talked a fair bit about e-Learning and MOOCs (Massive Open Online Courses) technologies here on CloudTweaks over the past number of years. The industry is expected to continue to grow at a brisk pace as more and more firms and educational institutions start to adopt cloud based services.  Docebo has an excellent…

Sponsored Posts

The Value of Hybrid Cloud

The Value of Hybrid Cloud

The Value of Hybrid Cloud As the “cloud” continues to exert its dominance as the IT technology of the day, the question for many companies focuses on what type of cloud to choose: public, private, or a combination of the two, known as hybrid. Each has its advantages. Private cloud – owned and maintained by…

Cloud Logo Sponsors

hp Logo CityCloud-PoweredByOpenstack-Bluesquare_logo_100x100-01
cisco_logo_100x100 vmware citrix100
Site 24x7


Contributor Spotlight

Established in 2009, CloudTweaks is recognized as one of the leading influencers in cloud computing, big data and internet of things (IoT) information. Our goal is to continue to build our growing information portal, by providing the best in-depth articles, interviews, event listings, whitepapers, infographics and much more.

Branded Content Programs

Advertising