The Great Cloud Race: HP Battles Amazon (and IBM) For Tech Supremacy

The Great Cloud Race: HP Battles Amazon (and IBM) For Tech Supremacy

The cloud’s ongoing growth has in-the-know tech experts watching its progress with proud, loving eyes. Yet as with any burgeoning development, it’s taken time for cloud computing to be fully embraced by the establishment — to wit, major companies such as Google and Amazon. Many a new company has introduced itself to the tech world via some application or program that flaunts cloud’s best side. Recent developments have now revealed bigwig tech corporations now getting in on the cloud as a way to make a mark on futurity. Ready or not, cloud computing has become the new paradigm for success in technology.

Making major headway in this Great Cloud Race is Hewlett-Packard. The company recently announced via the New York Times its intent to introduce a potent cloud computing service meant to rival, and eventually perhaps supplant, Amazon’s well regarded Cloud Service. HP’s service will be offered via the public cloud, with a concentration on “third party services” and “small data centers” peppered around the world. Yet the cloud fight between HP and Amazon has actually become a three-man race.

IBM has placed its bid to claim the vanguard of progressive cloud computing, with its new “secure enterprise desktop” device. Through this technology, in the shape of a USB key, a user can essentially transport the entirety of her personal computer, including its software, wherever she may go. IBM’s desktop cloud tool needs no setup software, to boot. The device transforms whatever computer it uses into a host, and any changes a user makes to her desktop will actually be implemented via the cloud.

So IBM and HP have now joined the fray, alongside Amazon, Apple, and Google, in the pursuit of the cloud computing crown. Let us not forget, though, that the cloud favors the new and the bold. Numecent, a new and bold startup, has developed “cloud paging” technology that’s rumored to be arousing raves from tech insiders lucky enough to have witnessed it.

But you don’t need to be a cloud connoisseur to capitalize on this knowledge and appreciate this race to the top in cloud’s big leagues. Indeed, it’s the everyday consumer who stands to benefit the most from all this competition. Not only will she eventually enjoy a panoramic range of cloud technologies, but such programming will also be more useful, more creative, and more cost-effective.

In the hunt to be named cloud’s crown prince, it’s the paupers who’ll enjoy the spoils in due time.

By Jeff Norman

About Jeff Norman

Jeff Norman is a freelance writer currently based in New York City. He's moved into writing about cloud computing from substantial work in culture and the arts. He earned his undergraduate degree in English at Stanford and has studied at Oxford and Cambridge.

View All Articles

Sorry, comments are closed for this post.

Comic
How Secure Is Your School Campus Network?

How Secure Is Your School Campus Network?

School Networks School related networks are one of the most attacked sectors today, coming in third worldwide to healthcare and retail. Because of the ever growing threat of cybercrime, IT professionals everywhere aren’t thinking in terms of “what if our network gets attacked?” Now, they think in terms of “when will our network be attacked?”…

IBM and VMware Expand Partnership to Enable Easy Hybrid Cloud Adoption

IBM and VMware Expand Partnership to Enable Easy Hybrid Cloud Adoption

IBM and VMware Expand Partnership More than 500 new clients, including Marriott International are now running VMware software on IBM Cloud since the strategic cloud partnership was announced;Introduction of VMware Cloud Foundation on IBM Cloud helps move existing apps to the cloud within hours; More than 4,000 IBM service professionals trained to help organizations extend…

Fully Autonomous Cars: How’s It REALLY Going To Work?

Fully Autonomous Cars: How’s It REALLY Going To Work?

Pros and Cons and What the Experts Think Science fiction meets reality, and modern civilization is excitedly looking forward to the ubiquity of self-driving cars. However, an omnipresence of fully autonomous cars won’t happen as quickly as even some hopeful experts anticipate. While the autonomous car pros versus the cons race (See infographic discovered via…

The Lighter Side Of The Cloud – Bottlenecking

The Lighter Side Of The Cloud – Bottlenecking

By David Fletcher Please feel free to share our comics via social media networks such as Twitter, Facebook, LinkedIn, Instagram, Pinterest. Clear attribution (Twitter example: via @cloudtweaks) to our original comic sources is greatly appreciated.

Recent Articles - Posted by
Despite Record Breaches, Secure Third Party Access Still Not An IT Priority

Despite Record Breaches, Secure Third Party Access Still Not An IT Priority

Secure Third Party Access Still Not An IT Priority Research has revealed that third parties cause 63 percent of all data breaches. From HVAC contractors, to IT consultants, to supply chain analysts and beyond, the threats posed by third parties are real and growing. Deloitte, in its Global Survey 2016 of third party risk, reported…

Using Cloud Technology In The Education Industry

Using Cloud Technology In The Education Industry

Education Tech and the Cloud Arguably one of society’s most important functions, teaching can still seem antiquated at times. Many schools still function similarly to how they did five or 10 years ago, which is surprising considering the amount of technical innovation we’ve seen in the past decade. Education is an industry ripe for innovation…

The Cloud Is Not Enough! Why Businesses Need Hybrid Solutions

The Cloud Is Not Enough! Why Businesses Need Hybrid Solutions

Why Businesses Need Hybrid Solutions Running a cloud server is no longer the novel trend it once was. Now, the cloud is a necessary data tier that allows employees to access vital company data and maintain productivity from anywhere in the world. But it isn’t a perfect system — security and performance issues can quickly…

Moving To The Cloud: A Smart Move Or Proceed With Caution?

Moving To The Cloud: A Smart Move Or Proceed With Caution?

Moving To The Cloud You hear it over and over again: The future of computing is in the cloud. Businesses should be moving to the cloud. If you’re not in the cloud, you’re behind the times. But trusting your essential data to a cloud may sound like a dubious proposition. Below are some of the…

5% Of Companies Have Embraced The Digital Innovation Fostered By Cloud Computing

5% Of Companies Have Embraced The Digital Innovation Fostered By Cloud Computing

Embracing The Cloud We love the stories of big complacent industry leaders having their positions sledge hammered by nimble cloud-based competitors. Saleforce.com chews up Oracle’s CRM business. Airbnb has a bigger market cap than Marriott. Amazon crushes Walmart (and pretty much every other retailer). We say: “How could they have not seen this coming?” But, more…

5 Surprising Ways Cloud Computing Is Changing Education

5 Surprising Ways Cloud Computing Is Changing Education

Cloud Computing Education The benefits of cloud computing are being recognized in businesses and institutions across the board, with almost 90 percent of organizations currently using some kind of cloud-based application. The immediate benefits of cloud computing are obvious: cloud-based applications reduce infrastructure and IT costs, increase accessibility, enable collaboration, and allow organizations more flexibility…

7 Common Cloud Security Missteps

7 Common Cloud Security Missteps

Cloud Security Missteps Cloud computing remains shrouded in mystery for the average American. The most common sentiment is, “It’s not secure.” Few realize how many cloud applications they access every day: Facebook, Gmail, Uber, Evernote, Venmo, and the list goes on and on… People flock to cloud services for convenient solutions to everyday tasks. They…

Surprising Facts and Stats About The Big Data Industry

Surprising Facts and Stats About The Big Data Industry

Facts and Stats About The Big Data Industry If you start talking about big data to someone who is not in the industry, they immediately conjure up images of giant warehouses full of servers, staff poring over page after page of numbers and statistics, and some big brother-esque official sat in a huge government building…

Explosive Growth Of Data-Driven Marketing

Explosive Growth Of Data-Driven Marketing

Data-Driven Marketing There is an absolute endless amount of data that is being accumulated, dissected, analyzed with the important bits extracted and used for a number of purposes. With the amount of data in the world has already reached into multiple zettabytes annually. A Zettabyte is one million petabytes or one thousand exabytes. With data…

Cost of the Cloud: Is It Really Worth It?

Cost of the Cloud: Is It Really Worth It?

Cost of the Cloud Cloud computing is more than just another storage tier. Imagine if you’re able to scale up 10x just to handle seasonal volumes or rely on a true disaster-recovery solution without upfront capital. Although the pay-as-you-go pricing model of cloud computing makes it a noticeable expense, it’s the only solution for many…