Open Data Center Alliance Creates Data Services Workgroup To Accelerate Big Data

Open Data Center Alliance Creates Data Services Workgroup To Accelerate Big Data

New members join Open Data Center Alliance to help enterprise IT use cutting edge database solutions

PORTLAND, Ore., April 30, 2012 – Recognizing the challenge faced by IT in managing a forecasted 6.7 times growth of data within the enterprise over the next 5 years, the Open Data Center Alliance (ODCA) today announced the formation of a Data Services Workgroup chartered to document the most urgent requirements facing IT in their management of data towards competitive opportunity. The Data Services Workgroup will focus initially on big data by documenting usage model requirements towards increasing enterprises’ ability to securely collect, manage and analyze this data. Accelerating enterprise IT’s ability to use cutting edge database solutions for near real time insight into business decisions, and driving interoperability among big data frameworks and traditional business intelligence (BI) solutions will be the primary objectives of the workgroup. As part of the new charter, the Alliance will collaborate with big data industry leaders Cloudera, Hortonworks and MapR Technologies, which have announced membership in the organization today, as well as leading data management solutions provider members, including Teradata and SAS, in matching industry delivery of open solutions with prioritized IT requirements.

The Data Services Workgroup has multiple objectives. The workgroup will create usage models, targeted for release in the second half of 2012, to define requirements that address security, manageability and interoperability of emerging big data frameworks with traditional data management and data warehouse solutions. In part these usage models will be driven by addressing implementation within enterprise IT environments and the skill sets required to transform business intelligence solutions. Based on the usage models, workgroup members will develop reference architectures and proofs of concept (POCs) for commercial distribution with independent software vendors (ISVs) and OEM partners to test deployments and establish solutions for the enterprise market. The Alliance will also collaborate with the open source community to drive benchmarking suites.

With the huge opportunity of big data extending across geographies and industries, the ODCA’s work will help drive interoperable standards that enhance big data frameworks to be cloud ready – from manageability to security. This will benefit ODCA’s members by accelerating solution delivery,” said Denis Curran, head of strategy and innovation at National Australia Bank (NAB), and a member of the ODCA’s Steering Committee. “Collaboration with such an impressive group of solutions providers will ensure we help enterprise IT adopt cloud technologies that harness big data to make good business decisions and deliver great customer outcomes.

Through our discussions with customers, we have identified a common need for more industry best practices on when and how to implement new data solutions and what critical skill sets will be needed,” said Marvin Wheeler, chairman of the ODCA. “By working with end users directly in the ODCA we can share our experiences and start documenting tools to enable more companies to benefit from business intelligence transformation within their enterprise.”

Big data will also be one of the topics addressed at the Open Data Center Alliance Forecast 2012 event in New York City on June 12. At the event members and non members will gather to discuss and debate the next steps in developing customer-based open requirements for cloud computing. All attendees will also receive a complimentary pass to International Cloud Expo as part of their ODCA Forecast 2012 registration. Early bird registration discounts for ODCA Forecast 2012 have been extended to April 30 to accommodate for late-breaking schedule updates.

For more information on the Alliance and the new workgroup, or to register for ODCA Forecast 2012, please visit:

Supporting Quotes:

We are excited to be part of Open Data Center Alliance because we know it’s critical to work with end users to help them benefit from business intelligence transformation” said Alan Saldich, vice president of marketing at Cloudera. “Knowing industry best practices, when and how to implement big data solutions, and what skill sets will be needed is critical.”

With the massive growth in data in the next five years, the opportunity to harness new data sources for business advantage has never been greater,” said Mitch Ferguson, vice president of business development at Hortonworks. “Hortonworks is joining the Open Data Center Alliance to work with its new data services workgroup to ensure open, industry standard solutions can meet the most pressing requirements of enterprise customers in their adoption of new data management solutions like Apache Hadoop.  We look forward to working with the ODCA to create implementation best practices and set requirements to speed these solutions to the marketplace.”

Enterprises are undergoing tremendous challenges because of the explosion in data,” said Jack Norris, vice president of marketing, MapR Technologies. “They are looking at the use of Big Data services as the best way to tap into their unstructured data sources in order to fuel insight. The Open Data Center Alliance’s new charter towards requirements for enterprise adoption of Big Data services will help accelerate adoption by IT organizations.  We’re excited to join ODCA as a solutions provider member and work with organizations on delivery of solutions based on member priorities.”

Data analytics is in our foundational DNA here at SAS. The opportunity to collaborate with a large group of enterprise analytics customer’s data service innovation drove us to join ODCA.” said Paul Kent, SAS Vice President of Big Data. “We look forward to working with other members on the data service workgroup towards delivery of common data frameworks and industry standards testing methodologies in order to accelerate market adoption.”

The explosion of new types of data, and corresponding big data analytic applications, have created business opportunities. Businesses that know how to leverage big data technology will be able to improve operational efficiency and to drive innovation,” said Scott Gnau, president, Teradata Labs. “The ODCA’s  efforts to identify best practices for big data technology deployment will go a long way to help cut through the big data hype and find the real business value to support their initiatives.

About The Open Data Center Alliance

The Open Data Center Alliance℠ is an independent IT consortium comprised of global IT leaders who have come together to provide a unified customer vision for long-term data center requirements. The Alliance is led by a twelve member steering committee which includes IT leaders BMW, Capgemini, China Life, China Unicom, Deutsche Bank, JPMorgan Chase, Lockheed Martin, Marriott International, Inc., National Australia Bank, Terremark, Disney Technology Solutions and Services, and UBS. Intel serves as technical advisor to the Alliance.

In support of its mission, the Alliance has delivered the first customer requirements for cloud computing documented in eight Open Data Center Usage Models which identify member prioritized requirements to resolve the most pressing challenges facing cloud adoption. Find out more at

Source: Open Data Center Alliance

Follow Us!


Established in 2009, is recognized as one of the leading authorities in cloud computing information. Most of the excellent CloudTweaks articles are provided by our own paid writers, with a small percentage provided by guest authors from around the globe, including CEOs, CIOs, Technology bloggers and Cloud enthusiasts. Our goal is to continue to build a growing community offering the best in-depth articles, interviews, event listings, whitepapers, infographics and much more...
Follow Us!

Sorry, comments are closed for this post.


At CloudTweaks, we're plugged into the cloud, the internet of things and all that the web has to offer. From wearable technology, to mobile computing, cloud computing and big data, CloudTweaks is your source for updates and news on the most innovative technology.


Top Viral Impact

Cloud Infographic: The Education Of Tomorrow

Cloud Infographic: The Education Of Tomorrow

Cloud Infographic: The Education Of Tomorrow  Online Education is a very exciting topic for many as it opens up many new doors and opportunities. We’ve touched on areas such as Massive Open Online Sources (MOOC) which provides tremendous levels of cloud based interconnectivity. We’ve taken a look into higher education,  the increased demand for online courses as well as…

Cloud Infographic – Monetizing Internet Of Things

Cloud Infographic – Monetizing Internet Of Things

Cloud Infographic – Monetizing Internet Of Things There are many interesting ways in which companies are looking to connect devices to the cloud. From the vehicles to kitchen appliances the internet of things is already a $1.9 trillion dollar market based on research estimates from IDC. Included is a fascinating infographic provided by AriaSystems which shows us some…

5 Considerations You Need To Review Before Investing In Data Analytics

5 Considerations You Need To Review Before Investing In Data Analytics

Review Before Investing In Data Analytics Big data, when handled properly, can lead to big change. Companies in a wide variety of industries are partnering with data analytics companies to increase operational efficiency and make evidence-based business decisions. From Kraft Foods using business intelligence (BI) to cut customer satisfaction analysis time in half, to a…

Are Cloud Servers The Right Choice For Your Business?

Are Cloud Servers The Right Choice For Your Business?

Cloud servers offer power, flexibility, reliability, and client friendly hosting for small and medium businesses that have outgrown shared hosting. New business hosting clients are bombarded with an incredible diversity of different choices for their site’s hosting. It can be a challenge to negotiate the range of platforms and the marketing hype that many hosting…

Featured Sponsors

The Internet of Everything Opens Up The World

The Internet of Everything Opens Up The World

Shaping The World With New Technologies As a connected collection of intelligent objects, the Internet of Everything promises to open up those areas of the world hardest hit by economic, political and agricultural blights. Relatively inexpensive devices, paired with revolutionary energy sources and unprecedented access to information offer great promise to farmers and workers in…


The Future Of Work: What Cloud Technology Has Allowed Us To Do Better

The Future Of Work: What Cloud Technology Has Allowed Us To Do Better

The Future of Work: What Cloud Technology Has Allowed Us to Do Better The cloud has made our working lives easier, with everything from virtually unlimited email storage to access-from-anywhere enterprise resource planning (ERP) systems. It’s no wonder the 2013 cloud computing research IDG survey revealed at least 84 percent of the companies surveyed run at…

Placement Opportunities - Find Out!

Established in 2009, CloudTweaks is recognized as one of the leading influencers in cloud computing, big data and internet of things (IoT) information. Our goal is to continue to build our growing information portal, by providing the best in-depth articles, interviews, event listings, whitepapers, infographics and much more.

You can help continue to support our community by social sharing, sponsoring, partnering or contributing to this great educational resource.


CloudTweaks Media
Phone: 1 (212) 763-0021

Join Our Newsletter