The Lighter Side Of The Cloud – Smoke Free Office
The Lighter Side Of The Cloud – Global Warming
The Lighter Side Of The Cloud – Metcalf
The Lighter Side Of The Cloud – Privileged
The Lighter Side Of The Cloud – Music To The Ears

Will Facebook Halt Instagram’s Gratification To The Cloud?

Will Facebook Halt Instagram’s Gratification to the Cloud?

I’m sure that by now you’ve heard the news that Facebook has purchased Instagram. Even bigger concern for us cloud aficionados has recently been made news by Data Center Knowledge, one of Instagram’s place in the cloud. Will Facebook scoop it up from its roots there, or will the social network behemoth mercifully allow it to stay? Assuming you haven’t yet been made abreast of this news, allow me to contextualize all of this for you.

Instagram might indeed be the world’s most popular cloud application. Established in the fall of 2010, this app is a photo exchange service which adheres more or less to the following process: an owner of an iPhone (and, just recently, an Android smartphone) takes a picture through the app; the signature Instagram hipster filter and square shape is applied to that photo; that photo is then disseminated to every major social network — Facebook, Twitter, Tumblr — and now, Instagram’s own eponymous network as well.

By the end of 2010, more than one million users were Instagramming every image they could possibly snap. Six months later, Instagram’s population of users quintupled. The application earned awards at a rapid pace, including such major commendations as the 2011 App of the Year award from Apple. Fast forward to today — April 2012 — when 30 million Instagram users made the application, and its cultural impact, impossible for a certain Facebook to resist.

Five days ago — April 12 — Facebook made its crush on Instagram public by purchasing the application for $1 billion, totaled from both stock and cash, about 25% of the Zuckerberg darling’s total coffers in 2011. Compared with the $35 million that Yahoo! spent on Flickr, a rival photo-share network, Facebook’s romantically large gesture took many tech experts aback, striking them as exorbitant and groundless. Zuckerberg has clarified that such a grand purchase is highly unlikely to occur again, and he is more or less a genius, so my bet is that Facebook’s top dog foresaw buying Instagram as a shrewd move for the long haul.

One extremely important Instagram issue continues to hold the tech community rapt: the fate of the application’s cloud status. Run on Amazon Web Service’s EC2 Compute Cloud, Instagram definitely ranks as one of cloud computing’s most successful and exemplary products. Will Facebook nevertheless decide to refit its infrastructure into their own offices? Only time can tell.

By Jeff Norman

Jeff Norman

Jeff Norman is a freelance writer currently based in New York City. He's moved into writing about cloud computing from substantial work in culture and the arts. He earned his undergraduate degree in English at Stanford and has studied at Oxford and Cambridge.

One Response to Will Facebook Halt Instagram’s Gratification To The Cloud?

  1. I think now that Facebook is handling Instangram, there is no doubt it will be boomed and be as famous as Facebook.  It will serve as a great sample of what cloud computing system can do to a website.

Recent

Cloud Vendor Benchmark 2015: Price-Performance Comparison

Cloud Vendor Benchmark 2015: Price-Performance Comparison

Cloud Vendor Benchmark 2015: 15 Top IaaS Providers Guest post by Cloud Spectator Cloud Spectator has released their Cloud Vendor Benchmark 2015 Part 2: Price-Performance Comparison Among 15 Top IaaS Providers today, cited as the industry’s most comprehensive study. Exposing the influence that performance can have on the overall value of the IaaS environment, this report…

Finland and The Future of The Internet

Finland and The Future of The Internet

Finlands Internet Future In so many ways, the nations of Northern Europe seem to be a few steps ahead of the rest of the world – countries like Norway, Sweden, Denmark, and Finland are frequently singled out for praise in areas as diverse as education, technology, and sheer happiness (despite the grey skies and bitter…

Technologies That Work Nicely With The Cloud

Technologies That Work Nicely With The Cloud

New Technologies And The Cloud Asides from all the security concerns that has been in the news over the past while, there are still some very exciting and ambitious opportunities available for those who stick it out. Lets take a look at some of the more exciting emerging technologies that can be used in conjunction…

Popular Archives

12 Promising Business Intelligence (BI) Services For Your Company

12 Promising Business Intelligence (BI) Services For Your Company

12 Promising Business Intelligence (BI) Services Business Intelligence (BI) services have recently seen an explosion of innovation and choices for business owners and entrepreneurs. So many choices, in fact, that many companies aren’t sure which business intelligence company to use. To help offer you a solution, we’ve compiled a list of 12 Business Intelligence companies…

The Global Rise of Cloud Computing

The Global Rise of Cloud Computing

The Global Rise of Cloud Computing Despite the rapid growth of cloud computing, the cloud still commands a small portion of overall enterprise IT spending. Estimates I’ve seen put the percentage between 5% and 10% of the slightly more than $2 trillion (not including telco) spent worldwide in 2014 on enterprise IT. Yet growth projections…

Sponsors

The Many Hats Of Today’s IT Managers

The Many Hats Of Today’s IT Managers

The Many Hats of IT Managers In years past, the IT department of most large organizations was much like a version of Middle Earth: a mysterious nether world where people who seemed infinitely smarter than the rest of us bustled around, speaking and typing languages that appeared indecipherable, yet, which made our world work. They…

Selling Your Business To Your Employees

Selling Your Business To Your Employees

Mobility For Your Employees It may seem a radical notion, the idea of selling your business to the people who work for you, but this is the era in which we now work. Employees of all levels are all incredibly aware of their options when it comes to mobility and employability. This doesn’t mean that…

Established in 2009

CloudTweaks is recognized as one of the leading influencers in cloud computing, big data and internet of things (IoT) information. Our goal is to continue to build our growing information portal, by providing the best in-depth articles, interviews, event listings, whitepapers, infographics and much more.

CloudTweaks Comic Library

Advertising