How To Get Your Cloud Business Started

How To Get Your Cloud Business Started

New cloud computing opportunities and limitless cloud benefits for all industries lead to a continuously increasing and changing cloud market. In order for new businesses to succeed, they have to come up with business ideas that put them in the user’s top of mind. So, there are some steps to follow in order to get your cloud business started and to make it successful.

Establish your business niche

Even though there are cloud solutions for almost any industry you can think of, more cloud advantages are yet to be discovered. If you are looking for success in the highly competitive market of cloud you need to come up with something brand new. Carefully choose a niche you want to develop for your cloud services. It can be an industry that has not been exploited yet or it can be a revolutionary solution that will definitely improve people’s life or work. Also, it has to be something you have great expertise on, so search for a good team of professionals to get the business started.

Your business niche can be either technological or geographical. If you have a cloud solution that fits a certain geographical region, you have more chances for your business to become successful.

Seek for new opportunities for cloud services

So, you established the niche you want to start your business. Then it’s time to expand your opportunities for cloud services. Because most of the real users of cloud are not cloud professionals, but customers at all IT knowledge levels, try to research for new opportunities to expand your services. Make it possible for your cloud service to be used by IT departments, CEO-s, business users, developers.

Develop a long term social media plan

You had a good cloud business idea and you found ways to reach all kinds of customers. Now, your cloud business should go online. And this should be one of your priorities if you want your business to expand. So, after you established your audience, try to think where you can find them in the online world. Many IT professionals are on Twitter and by using the right hashtags, you can reach the right people or news you are looking for. LinkedIn is another great choice for expanding your professional network and contact people with the same expertise as yours and is also a good opportunity to make your services known and place yourself as a thought leader in the industry.

Don’t forget about writing a blog. It is the best solution to give more details about the services your business is offering or express your opinions about latest trends. These are just some examples of how online networks could help you to develop your business, but there are many other solutions.

Organize/ attend offline events

Conferences and webinars are another solution to interact with cloud professionals and to be in touch with latest new in the industry. Either you attend or organize these kind of events, the online promotion should not be missing and there are plenty of ways you can do this. Live blogging or Twitter updates using the specific hashtag for an event are only some of the ideas.

Credentials

Credibility is very important in this industry. There is not enough for you to make promises; people want to be sure that you can offer what you promise. Do you have happy customers? Ask them for a testimonial and update it on your website. This will bring new customers interested in your business’ solution.

My final advice is not to make these steps one at a time but try to make them work all at once. You can’t organize or attend events if you are not connected with people in the industry. So it is important and necessary to coordinate all these activities if you want your cloud business to be successful. Now it is time to get your cloud business started!

By Rick Blaisdell/ Ricks Cloud

About CloudTweaks

Established in 2009, CloudTweaks is recognized as one of the leading authorities in connected technology information and services.

We embrace and instill thought leadership insights, relevant and timely news related stories, unbiased benchmark reporting as well as offer green/cleantech learning and consultive services around the world.

Our vision is to create awareness and to help find innovative ways to connect our planet in a positive eco-friendly manner.

In the meantime, you may connect with CloudTweaks by following and sharing our resources.

View All Articles

Sorry, comments are closed for this post.

5 Companies That Took On The Small Business Cloud – And Won

5 Companies That Took On The Small Business Cloud – And Won

The Small Business Cloud We take a look at 5 world-leading tech companies that have brought ground-breaking new cloud services to SMEs  Plenty of organisations have broken into new markets with innovative cloud-based products. Discover which companies have successfully taken on the small business Cloud. Cloud based computer systems are ideally suited to support the…

Cloud Security: The Top 8 Risks According To ENISA

Cloud Security: The Top 8 Risks According To ENISA

Cloud Security Risks Does security in the cloud ever bother you? It would be weird if it didn’t. Cloud computing has a lot of benefits, but also a lot of risks if done in the wrong way. So what are the most important risks? The European Network Information Security Agency did extensive research on that,…

Multi-Cloud Integration Has Arrived

Multi-Cloud Integration Has Arrived

Multi-Cloud Integration Speed, flexibility, and innovation require multiple cloud services As businesses seek new paths to innovation, racing to market with new features and products, cloud services continue to grow in popularity. According to Gartner, 88% of total compute will be cloud-based by 2020, leaving just 12% on premise. Flexibility remains a key consideration, and…

Weighing in on Recurring Revenues to Tip Your Business’ Scale

Weighing in on Recurring Revenues to Tip Your Business’ Scale

Tip Your Business’ Scale CEOs, investors, analysts, and business advisors have fallen in love with the recurring revenue business model. In fact, when comparing like software companies, Wall Street gives 2x higher valuations for businesses with successful recurring revenue models in place. It’s no wonder that research indicates 50% of US businesses have already adopted…

Consequences Of Combining Off Premise Cloud Storage and Corporate Data

Consequences Of Combining Off Premise Cloud Storage and Corporate Data

Off Premise Corporate Data Storage Cloud storage is a broad term. It can encompass anything from on premise solutions, to file storage, disaster recovery and off premise options. To narrow the scope, I’ve dedicated the focus of today’s discussion to the more popular cloud storage services—such as Dropbox, Box, OneDrive—which are also known as hosted,…

How Successful Businesses Ensure Quality Team Communication

How Successful Businesses Ensure Quality Team Communication

Quality Team Communication  (Sponsored post courtesy of Hubgets) Successful team communication and collaboration are as vital to project and overall business success as the quality of products and services an organization develops. We rely on a host of business tools to ensure appropriate customer interactions, sound product manufacturing, and smooth back-end operations. However, the interpersonal relationships…

Featured Sponsored Articles
How To Develop A Business Continuity Plan Using Internet Performance Management

How To Develop A Business Continuity Plan Using Internet Performance Management

Internet Performance Management Planning CDN Performance Series Provided By Dyn In our previous post, we laid out the problems of business continuity and Internet Performance Management in today’s online environment.  In this article, we will take a look at some of the ways you can use traffic steering capabilities to execute business continuity planning and…

Featured Sponsored Articles
Optimizing Digital Marketing Through Accessibility & Aesthetics

Optimizing Digital Marketing Through Accessibility & Aesthetics

Optimizing Digital Marketing In The Cloud Marketers are constantly looking for better ways to tantalize and engage customers, and there’s no space more competitive than the digital universe. Deliberating over pleasing layouts, effective calls to action, site responsiveness, and much more, digital marketers have more than enough to keep themselves busy without understanding the intricacies…

Featured Sponsored Articles

CloudTweaks is recognized as one of the leading influencers in cloud computing, infosec, big data and the internet of things (IoT) information. Our goal is to continue to build our growing information portal by providing the best in-depth articles, interviews, event listings, whitepapers, infographics and much more.

Sponsor