Google I/O Vs. Microsoft Vs. Amazon

Google I/O Vs. Microsoft Vs. Amazon

There’s a lot of buzz about Google I/O, Google’s cloud service platform. The only problem is that it hasn’t been launched yet, and the buzz is all about whether or not Google will announce its launch or, at the very least, introduce the concept during the Annual Developer Conference. There’s been a lot of talk, supposedly from people who work for Google;  however, Google itself has not yet released a statement.

Back in May, several reports came out about Google’s efforts to develop a cloud computing service that would compete with the biggest cloud provider, Amazon. It coincided with other reports regarding Microsoft’s current development of their version of a cloud service platform, an Infrastructure as a Service. Microsoft’s service is supposedly going to be launched ahead of Google’s I/O. Google is expected to launch at the end of 2012, while Microsoft will launch theirs somewhere in mid-year.

Many believe that it is the next logical step for Google. As it is, Google is already offering free cloud services, and many of its users aren’t even aware that they are already using Google as a cloud. Google Docs, YouTube, and even Gmail are all being used as a data storage system by its users.

Many of its current users, as they get used to the free platform-as-a-service from Google, are starting to rely more and more on the cloud. Google should be able to take advantage of this. Its users are already storing their data and files on Google’s App Engines.

Google Cloud Storage is Google’s current API-accessible storage offering. This and the alleged new cloud service platform will complement each other quite well. This might be the first cloud service to truly stand a chance against Amazon’s S3.

Oddly enough, there are some claims that Google is not really competing against Amazon. Google is setting its eyes on Microsoft and the web of developers who are using Microsoft. Google is much more interested in attracting big enterprises that are currently using Microsoft. Amazon has some of the biggest cloud-based sites, such as Tumblr. However, it has to be noted that they themselves were a startup company when they joined Amazon. This is the case with many of Amazon’s current clients, many of whom were startups.

Google is more interested in capturing the enterprise developer community, which is Microsoft’s niche. Google sees the potential and the value of getting the brains behind the new technologies being developed and which are yet to be developed. Google knows that when they have the programmers on their side, businessmen and financiers will follow.

Part of the alleged unreleased cloud service is a feature that will allow developers to easily program, deploy, and manipulate applications that are already running on Google Cloud. This might entail Google working with other providers.

At this time, it is more likely that Google is waiting to see what Microsoft has to offer before spending the next six months trying to outdo them.

By Kaamil Nakhasi

Sorry, comments are closed for this post.

5 Cloud-Based Customer Service Trends

5 Cloud-Based Customer Service Trends

Customer Service Trends Customer service has become the new battleground in today’s marketplace. In fact, 97 percent of customers around the world now say that customer service makes a key difference in whether they decide to go with a brand or not, Microsoft reports. Many of the biggest changes in today’s customer service landscape center…

Conquering Disease with Artificial Intelligence and IBM Watson

Conquering Disease with Artificial Intelligence and IBM Watson

Artificial Intelligence and IBM Watson Artificial Intelligence, or AI, is growing increasingly pervasive in today’s modern world. Perhaps the most publicized and recognizable application of AI to date, IBM’s Jeopardy-winning computer, Watson, is now being used to help cure cancer. IBM announced the development of Watson for Genomics on Wednesday at the National Cancer Moonshot…

The Fundamentals of Predictive Analysis

The Fundamentals of Predictive Analysis

Predictive Analysis  Article sponsored by SAS Software and Big Data Forum Analytics is playing an increasingly important role in our lives thanks in large part to internet of things (IoT) developments and a greater appreciation of Big Data. With solutions that range across business productivity, health care, individual and national security, new insights are regularly…

Clouding Around With The Unicorns

Clouding Around With The Unicorns

The Social Unicorn Early investors and technology consumers alike love the poignantly named “Unicorn” companies, or private startups that reach the $1 billion valuation. The most recent unicorn spotting is social media game-changer Snapchat, which was recently valued at $16 billion. According to a recent infographic from Alexa discovered via Adweek, Snapchat also proves to…

Achieving Network Security In The IoT

Achieving Network Security In The IoT

Security In The IoT The network security market is experiencing a pressing and transformative change, especially around access control and orchestration. Although it has been mature for decades, the network security market had to transform rapidly with the advent of the BYOD trend and emergence of the cloud, which swept enterprises a few years ago.…

The Future Of Work: What Cloud Technology Has Allowed Us To Do Better

The Future Of Work: What Cloud Technology Has Allowed Us To Do Better

What Cloud Technology Has Allowed Us to Do Better The cloud has made our working lives easier, with everything from virtually unlimited email storage to access-from-anywhere enterprise resource planning (ERP) systems. It’s no wonder the 2013 cloud computing research IDG survey revealed at least 84 percent of the companies surveyed run at least one cloud-based application.…

Protecting Your Web Applications In A Hybrid Cloud Environment

Protecting Your Web Applications In A Hybrid Cloud Environment

Protecting Your Web Applications It’s no secret that organizations are embracing the cloud and all the benefits that it entails. Whether its cost savings, increased flexibility or enhanced productivity – businesses around the world are leveraging the cloud to scale their business and better serve their customers. They are using a variety of cloud solutions…

Is The Fintech Industry The Next Tech Bubble?

Is The Fintech Industry The Next Tech Bubble?

The Fintech Industry Banks offered a wide variety of services such as payments, money transfers, wealth management, selling insurance, etc. over the years. While banks have expanded the number of services they offer, their core still remains credit and interest. Many experts believe that since banks offered such a wide multitude of services, they have…

Cloud Computing – The Game Changer

Cloud Computing – The Game Changer

Global Cloud Index In October, Cisco released its Global Cloud Index (GCI) report for 2014-2019, projecting a near 3-fold growth of global data center traffic, with predictions that this traffic will reach 8.6 zettabytes (cloud data center traffic) and 10.4 zettabytes (total data center traffic) per year in 2019 and 80% of it will come…

The Cloud Above Our Home

The Cloud Above Our Home

Our Home – Moving All Things Into The Cloud The promise of a smart home had excited the imagination of the movie makers long ago. If you have seen any TV shows in the nineties or before, the interpretation presented itself to us as a computerized personal assistant or a robot housekeeper. It was smart,…

Teach Yourself The Cloud: Cloud Computing Knowledge In 5 Easy Steps

Teach Yourself The Cloud: Cloud Computing Knowledge In 5 Easy Steps

Teach Yourself The Cloud Learn how to get to grips with cloud computing in business  Struggling to get your head around the Cloud? Here are five easy ways you can improve your cloud knowledge and perhaps even introduce cloud systems into your business.  Any new technology can appear daunting, and cloud computing is no exception.…

Who’s Who In The Booming World Of Data Science

Who’s Who In The Booming World Of Data Science

The World of Data Science The nature of work and business in today’s super-connected world means that every second of every day, the world produces an astonishing amount of data. Consider some of these statistics; every minute, Facebook users share nearly 2.5 million pieces of content, YouTube users upload over 72 hours of content, Apple…