Film And The Cloud

Film and The Cloud

So how are cloud companies and film companies working together, and what’s new? Let’s find out.

Did you know that Channel 4, PBS, Fox Entertainment Group and many more media companies all use Amazon’s public cloud service? Of course Amazon with it’s billions behind it will be at the forefront of cloud technology. Which didn’t stop it going down of course. Amazon AWS was the reason Netflix dropped offline in June after a power outage at Amazon’s Elastic Compute Cloud, in North Virginia, made services go offline.

Amazon Instant did not go offline though. Silver lining in every cloud. Oh.

Electronics giant Apple are giving British customers cloud-based access to movies through it’s iTunes service. Customers in the United Kingdom can watch films on any Apple device via the iTunes in the cloud service. Hooray for us. It’s about time!

Apparently Apple have secured a deal with the major movie studios which includes giants like Universal and Warner Bros.

Google and Amazon will also launch cloud-based services in the United Kingdom soon. It is taking longer than planned to launch cloud movie services due to heavy negotiations with the movie studios. Let’s hope they sort something out soon.

Worried about how much data you use? Swiss cloud computing company, CloudSigma, has something for you in the works: Media Services Ecosystem, an alliance of industry service providers, which will give 10Gig networking and high-performance cloud capabilities. Impressive. Nativ is among it’s first members.

CloudSigma CTO Robert Jenkins said in relation to entertainment companies having better things to do than building and running infrastructure: “For them this is not an area where they add value — it’s more a necessary evil.”

This data is so big, even with the cloud, ingest can be slow, but once you have your rendering and editing companies all using the same cloud infrastructure you can streamline the process,”

Grant Kirkwood, CEO of Los Angeles-based Unitas Global. “We’ve reached an inflection point in the industry where the studios — which have made do with just enough compute capacity that they could keep up but now that more of their work is going digital, scaling that infrastructure is difficult and expensive,”

With the increase of resolution from 2K to 4K being the standard, the amount of data to be rendered is through the roof. If I’m a visual effects studio, I’m going to have to render a film at 24, 25 and 30 frames per second [for TV, Blu-Ray and movie formats.] At the resulting 79 frames per second, using 4K resolution, each frame is 24 gigabytes of data.  Imagine what that means for a two-hour movie,

By Catherine Balavage

Sorry, comments are closed for this post.

Conquering Disease with Artificial Intelligence and IBM Watson

Conquering Disease with Artificial Intelligence and IBM Watson

Artificial Intelligence and IBM Watson Artificial Intelligence, or AI, is growing increasingly pervasive in today’s modern world. Perhaps the most publicized and recognizable application of AI to date, IBM’s Jeopardy-winning computer, Watson, is now being used to help cure cancer. IBM announced the development of Watson for Genomics on Wednesday at the National Cancer Moonshot…

The Fundamentals of Predictive Analysis

The Fundamentals of Predictive Analysis

Predictive Analysis  Article sponsored by SAS Software and Big Data Forum Analytics is playing an increasingly important role in our lives thanks in large part to internet of things (IoT) developments and a greater appreciation of Big Data. With solutions that range across business productivity, health care, individual and national security, new insights are regularly…

Clouding Around With The Unicorns

Clouding Around With The Unicorns

The Social Unicorn Early investors and technology consumers alike love the poignantly named “Unicorn” companies, or private startups that reach the $1 billion valuation. The most recent unicorn spotting is social media game-changer Snapchat, which was recently valued at $16 billion. According to a recent infographic from Alexa discovered via Adweek, Snapchat also proves to…

Achieving Network Security In The IoT

Achieving Network Security In The IoT

Security In The IoT The network security market is experiencing a pressing and transformative change, especially around access control and orchestration. Although it has been mature for decades, the network security market had to transform rapidly with the advent of the BYOD trend and emergence of the cloud, which swept enterprises a few years ago.…

Increasing Efficiency and Reducing Cost with Managed Printing Services

Increasing Efficiency and Reducing Cost with Managed Printing Services

Managed Printing Services This is a sponsored post written on behalf of HP MPS.  Today’s business leaders recognize the value of shared services, significantly providing a wide range of enterprises with the sophisticated tools they need to compete with big business, while additionally driving costs down. But an area often overlooked in our tech-savvy world…

4 Different Types of Attacks – Understanding the “Insider Threat”

4 Different Types of Attacks – Understanding the “Insider Threat”

Understanding the “Insider Threat”  The revelations that last month’s Sony hack was likely caused by a disgruntled former employee have put a renewed spotlight on the insider threat. The insider threat first received attention after Edward Snowden began to release all sorts of confidential information regarding national security. While many called him a hero, what…

Disaster Recovery – A Thing Of The Past!

Disaster Recovery – A Thing Of The Past!

Disaster Recovery  Ok, ok – I understand most of you are saying disaster recovery (DR) is still a critical aspect of running any type of operations. After all – we need to secure our future operations in case of disaster. Sure – that is still the case but things are changing – fast. There are…

Is The Fintech Industry The Next Tech Bubble?

Is The Fintech Industry The Next Tech Bubble?

The Fintech Industry Banks offered a wide variety of services such as payments, money transfers, wealth management, selling insurance, etc. over the years. While banks have expanded the number of services they offer, their core still remains credit and interest. Many experts believe that since banks offered such a wide multitude of services, they have…

Cloud Infographic – Interesting Big Data Facts

Cloud Infographic – Interesting Big Data Facts

Big Data Facts You Didn’t Know The term Big Data has been buzzing around tech circles for a few years now. Forrester has defined big data as “Technologies and techniques that make capturing value from data at an extreme scale economical.” The key word here is economical. If the costs of extracting, processing, and making use…

Most Active Internet Of Things Investors In The Last 5 Years

Most Active Internet Of Things Investors In The Last 5 Years

Most Active Internet Of Things Investors A recent BI Intelligence report claimed that the Internet of Things (IoT) is on its way to becoming the largest device market in the world. Quite naturally, such exponential growth of the IoT market has prompted a number of high-profile corporate investors and smart money VCs to bet highly…

Internet Of Things – Industrial Robots And Virtual Monitoring

Internet Of Things – Industrial Robots And Virtual Monitoring

Internet Of Things – Industrial Robots And Virtual Monitoring One of the hottest topics in Information and Communication Technology (ICT) is the Internet of Things (IOT). According to the report of International Telecommunication Union (2012), “the Internet of things can be perceived as a vision with technological and societal implications. It is considered as a…

Cloud Infographic – Cloud Public, Private & Hybrid Differences

Cloud Infographic – Cloud Public, Private & Hybrid Differences

Cloud Public, Private & Hybrid Differences Many people have heard of cloud computing. There is however a tremendous number of people who still cannot differentiate between Public, Private & Hybrid cloud offerings.  Here is an excellent infographic provided by the group at iWeb which goes into greater detail on this subject. Infographic source: iWeb