Mind The Gap – Consumerization Of Innovation

Mind The Gap – Consumerization Of Innovation

Mind the Gap – Consumerization of Innovation

The landscape of IT innovation is changing. “Back in the day” (said in my gravelly old-man voice from my Barcalounger wearing my Netware red t-shirt) companies who were developing new technology solutions brought them to the enterprise and marketed them to the IT management stack. CIOs, CTOs and IT directors were the injection point for technology acceptance into the business. Now, that injection point has been turned into a fire hose.

Think about many of the technologies we have to consider as we develop our enterprise architectures:  tablets, smartphones, cloud computing, application stores, and file synchronization. Because our users and clients are consuming these technologies today outside of IT, we need to be aware of what they are using, how they are using it, and what bunker-buster is likely to be dropped into our lap next.

Sure, you can argue that “tablets” had been around for a number of years prior to the release of the iPad in 2010.  Apple’s own Newton Message Pad in 1993 is often the first device defined as a computing tablet. HP, IBM and others developed “tablets” going back to 2000 based on the Microsoft Tablet PC specification. These did gain some traction in certain industries (construction/architecture, medical).  However, these were primarily converted laptops with minimally innovative capabilities that failed to gain mass adoption. With the iPad, Apple demonstrated the concept of consumerization of innovation by developing the platform to the needs of the consumer market first, addressing the reasons why people would use a computing tablet instead of just pounding current corporate technology into a new shape.

Now, IT has to deal with mass iPad usage by their users and customers.

Similarly, cloud services have been used in the consumer market for over a decade. It can be stated that many of the services users consume outside of the enterprise are cloud services (iTunes, Dropbox, Skype, Pandora, social networking, etc). As a consumer of these services, the user gains functionality that is not always available from the enterprises they work for. They can select, download and install applications that address their specific needs (self-service anyone?). They can share files with others around the globe. They can select the type of content they consume and how they communicate with others via streaming audio, video and news feeds. And don’t get me started on Twitter.

And this is the Gap IT needs to close.

We have tried to show our user population and our business owners the deficiencies in these technologies in terms of security, availability, service levels, management and other great IT industry “talk to the hand” terminology.  We’ve turned blue in the face and stamped our feet like a 2-year-old in the candy isle.  But has that stopped the pressure to adopt and enable these technologies within the enterprise? Remember, our business owners are consumers too.

IT needs to give a little here to maintain a modicum of control over the consumption of these technologies. The tech companies will continue to market to the masses (wouldn’t you?) as long as that mass market continues to consume.  And we, as IT people, will continue to face that mounting pressure and have to answer the question: “Why can’t we do that?” The net is that the pendulum of innovation is now swinging to the consumer side of the fulcrum. IT is reacting to technology instead of introducing it.

To close this Gap, we need to develop ways of saying “yes” without compromising our policies and standards, and do it efficiently. Is there a magic bullet here? No. But we have to recognize the inevitable and start moving toward the light.

My best advice today is to be open-minded to what users are asking for. Expand your acceptance of user-initiated technology requests (many of them may be great ways to solve long term issues). Become an enabler instead of a CI –“no”. Adjust your perspectives to allow for flexibility in your control processes, tools and metrics.  And, most important of all, become a consumer of the consumer innovations. Knowledge is power, and experience is the best teacher we have.

By Geoff Smith / Journey to the Cloud

Follow Us!

CloudTweaks

Established in 2009, CloudTweaks.com is recognized as one of the leading authorities in cloud computing information. Most of the excellent CloudTweaks articles are provided by our own paid writers, with a small percentage provided by guest authors from around the globe, including CEOs, CIOs, Technology bloggers and Cloud enthusiasts. Our goal is to continue to build a growing community offering the best in-depth articles, interviews, event listings, whitepapers, infographics and much more...
Follow Us!

Sorry, comments are closed for this post.

Popular Archives

The History Of Back-Ups

The History Of Back-Ups

The History of Back-Ups There’s no doubt about it – we are spoilt. With external hard-drives, CDs, USB memory sticks, SD cards, online storage and multiple devices with vast memories we can save, access and back up our data more easily and more efficiently than ever before. (Image Source: Maxim Yurin, SoftLogica)  It’s not always been…

Cloud Infographic – The Future (IoT)

Cloud Infographic – The Future (IoT)

The Future (IoT) By the year 2020, it is being predicted that 40 to 80 billion connected devices will be in use. The Internet of Things or IoT will transform your business and home in many truly unbelievable ways. The types of products and services that we can expect to see in the next decade…

Recent

Cloud Infographic – Top Vulnerable Applications

Cloud Infographic – Top Vulnerable Applications

Top Vulnerable Applications  As you use the Internet on a daily basis, you probably come across cyber security topics, but rarely glance at them twice. After all, cyber security threats don’t concern you, right? Well, that’s not exactly true. Cyber attacks are more widespread than you can imagine and they may be targeting your devices as…

The Lighter Side Of The Cloud – Whatever Happened To Alone Time?

The Lighter Side Of The Cloud – Whatever Happened To Alone Time?

By David Fletcher Are you looking to supercharge your Newsletter, Powerpoint presentation, Social media campaign or Website? Our universally recognized tech related comics can help you. Contact us for information on our commercial licensing rates.  About Latest Posts Follow Us!CloudTweaksEstablished in 2009, CloudTweaks.com is recognized as one of the leading authorities in cloud computing information.…

MOST RECENT - Posted by
New Trends In Cloud Based Education

New Trends In Cloud Based Education

Cloud Based Education With technological progress accelerating and users’ computer experience becoming richer and increasingly complex, the future developments in education technology is very exciting. Students are now able to attend demonstration sessions on how to handle technology through remote laboratories using advanced applications in a truly interactive environment. One of these exciting areas is in telemedicine.…

The Many Hats Of Today’s IT Managers

The Many Hats Of Today’s IT Managers

The Many Hats of IT Managers In years past, the IT department of most large organizations was much like a version of Middle Earth: a mysterious nether world where people who seemed infinitely smarter than the rest of us bustled around, speaking and typing languages that appeared indecipherable, yet, which made our world work. They…

Selling Your Business To Your Employees

Selling Your Business To Your Employees

Mobility For Your Employees It may seem a radical notion, the idea of selling your business to the people who work for you, but this is the era in which we now work. Employees of all levels are all incredibly aware of their options when it comes to mobility and employability. This doesn’t mean that…

Technology Sponsors

hp Logo CityCloud-PoweredByOpenstack-Bluesquare_logo_100x100-01
cisco_logo_100x100 vmware citrix100
Site 24x7 200px-KPMG
Advertising ROI Plans

Established in 2009

CloudTweaks is recognized as one of the leading influencers in cloud computing, big data and internet of things (IoT) information. Our goal is to continue to build our growing information portal, by providing the best in-depth articles, interviews, event listings, whitepapers, infographics and much more.

CloudTweaks Comic Library

Advertising