Apple’s Oregon Data Server: If A Green Cloud Rumbles And No One Hears It, Does It Make A Sound?

Apple’s Oregon Data Server: If A Green Cloud Rumbles And No One Hears It, Does It Make A Sound?

You can say whatever you want about Apple, Android vs iOS, iPad or Samsung Galaxy, but where you have to give it to them is in the genuine effort they have put into going green. Their data centers in Cork, Ireland, Austin, Texas, Sacramento, California and Munich, Germany have already made the switch to 100% renewable energy and the new data center that they have started building in Oregon promises to be “every bit as environmentally responsible as our Maiden data center”.

You may argue that they are only giving in to the pressures that Green Peace and other such nonprofit organizations are putting on them but then again these organizations have been putting pressure on ever other company as well and very few have reacted as promptly as Apple.

If we were to look at the Maiden data center we would see that it currently pulls in 20 megawatts of electricity when it’s working at full capacity. And that energy is developed by a 100 acre, 20 megawatt solar array that was built on the same site as the data center. There is a second array being built that will encompass a similar area and will provide the same amount of energy. Together they will be producing 84 million kilowatt-hours of electricity every year. And because solar panels are very much dependent on the sun Apple is also scheduled to finish building a 5 megawatt fuel cell on the same site. The cell is also green since it is using biogas to generate electricity and has the advantage of being able to start generating at maximum capacity at any moment.

Apple’s efforts to go green with their massive power sucking data centers is also beneficial to many of the green power companies in the area because their “in house” production of electricity only covers about 60% of their needs. So, in order to stay completely eco friendly, they are sourcing the rest of the energy they need from local and regional companies that are obviously excited about the partnership with one of the most renowned companies in the world.

What is even more impressive about Apple’s efforts to keep a green profile about their iCloud support is that they are also implementing eco measures in the way they run their data centers. And the reason why that is so impressive is that these are the kind of measures that very few of the other data centers are willing to implement since they prefer to run at maximum performance all of the time. Apple’s Maiden facility is already using passive air cooling for almost 75% of the time, variable speed fans for when they do need to use them, a white cool-roof design and a chilled water system that will further help to keep the temperatures as low as possible.

Should we all start singing praises to the green policies Apple is setting in place? Maybe and maybe not! There are debates built on other debate built on what going green really means but it is only when you compare them with what the other major data centers are doing that you begin to realize just how small Apple’s carbon footprint really is. And for that reason alone they have our utmost respect.

By Luchi Gabriel Manescu

Luchi

Luchi is a Sociology major that worked as a technician in a computer shop to put himself through collage. He then continued to work for HP as a data analyst while trying to assert himself as a soft skills trainer. Finally he found the perfect balance between his diverging skills when he started writing tech related articles almost 3 years ago and since then he has continued to learn about almost every aspect of the IT world while continuously working on his writing skills.

Sorry, comments are closed for this post.

Join Our Newsletter

Receive updates each week on news, tips, events, comics and much more...

Can I Contribute To CloudTweaks?

Yes, much of our focus in 2015 will be on working with other influencers in a collaborative manner. If you're a technology influencer looking to collaborate with CloudTweaks – a globally recognized leader in cloud computing information – drop us an email with “tech influencer” in the subject line.

What is the 12/12 Program?

This program is designed to better handle the thousands of requests we receive from people looking to submit articles. The 12/12 program is the commitment of 12 articles delivered over a 12-month period.  

Wait! What if I just want to submit one article?

Our popular pay as you go sponsorship program provides the flexibility to submit as you wish and is designed for all budgets.

Contributors

Cloud Infographic – Wearable Tech And Preventative Healthcare

Cloud Infographic – Wearable Tech And Preventative Healthcare

Wearable Tech And Preventative Healthcare There are so many exciting new opportunities available to utilize wearable technology in the future.  Areas such as nanotechnology disease monitoring, crowdfunding to wearable accessories are some excellent examples of the potential. Estimates vary, but appear to suggest that the market will produce between $14-50 Billion over the next few years. Included below

Ten Tips For Successful Business Intelligence Implementation

Ten Tips For Successful Business Intelligence Implementation

Ten Tips for Successful Business Intelligence Implementation The cost of Business Intelligence (BI) software goes far beyond the purchase price. Time spent researching, implementing, and maintaining your BI investment can snowball quickly and mistakes are often expensive. Your time is valuable – save it by learning from other businesses’ experiences. We’ve compiled the top ten

Knots And Cloud Service Providers

Knots And Cloud Service Providers

How Do These Two Compare? In Boy Scouts, I learned how to tie knots. The quickest knot you can tie is the slipknot. It’s very effective for connecting one thing to another via the rope you have. It was used in setting up tents, mooring boats to docks temporarily and lifting your food up into

Big Data

To Have and Have Not: Big Data Initiatives In Developing Countries

To Have and Have Not: Big Data Initiatives In Developing Countries

Big Data Initiatives In Developing Countries The poor of the developing countries are becoming increasingly connected, to the point where they too are part of the Big Data revolution that’s happening across the globe. It didn’t come with laptops, though, as some supposed it would. Whereas it costs a fortune to connect broadband to a

Big Data In Your Garden: Initiatives For Better Understanding Nature

Big Data In Your Garden: Initiatives For Better Understanding Nature

Big Data in Your Garden Big Data and IoT initiatives are springing up all across the globe, making cities, protesters–and just about everything else–smarter. However, thus far there’s been little attention paid to the interactions between these bizarre technologies and living things other than humans. Biology, that is, human biology is one field where Big

Who Holds the Key to the City: Big Data and City Management

Who Holds the Key to the City: Big Data and City Management

Big Data and City Management Cities like New York, Madrid, and especially Rio de Janeiro are augmented with Big Data-powered initiatives that range from combating crime with predictive analytics (New York & Madrid) to providing real-time data for improved management. Although Big Data is no panacea and is mainly used in conjunction with a greater

Internet of Things

Where’s the Capital of the Internet of Things?

Where’s the Capital of the Internet of Things?

Where’s the Capital? We all know the capitals of fashion are London, New York and Paris, while the capital of film is Hollywood (or Bollywood!) – but what’s the new capital of the internet? Specifically, the internet of things? The answer – according to new research by Ozy – might surprise you. It’s not Tokyo, Seoul,

Smart Cities – How Big Data Is Changing The Power Grid

Smart Cities – How Big Data Is Changing The Power Grid

Smart Cities And Big Data As Anthony Townsend argues in his SMART CITIES, even though the communications industry has changed beyond recognition since its inception, the way we consume power has remained stubbornly anachronistic. The rules of physics are, of course, partially to blame, for making grid networks harder to decentralize, as opposed to communication

Aggregated News

Popular News Sources

New Funding For Acumatica ERP Cloud Business – $13 Million Invested

New Funding For Acumatica ERP Cloud Business – $13 Million Invested

Acumatica ERP Cloud Business Acumatica, a well known ERP cloud services company has raised over $13 millions in new funding led by Bain Capital Owned-MYOB. This is exciting news for the company and demonstrates the high level of adoption and commitment by their clients and partners. This investment validates the market acceptance of the Acumatica solution,” said

Why Microsoft CEO Satya Nadella Loves What Steve Ballmer Once Despised

Why Microsoft CEO Satya Nadella Loves What Steve Ballmer Once Despised

“I don’t want to fight old battles,” says Microsoft CEO Satya Nadella. “I want to fight new ones.” It’s Sunday evening, and Nadella is sitting in a glass-enclosed room at the back of a Japanese restaurant in San Francisco’s North Beach neighborhood, eating sushi with a few reporters. The post Why Microsoft CEO Satya Nadella Loves

Apple sales soar after record-breaking iPhone 6 and 6 Plus launch

Apple sales soar after record-breaking iPhone 6 and 6 Plus launch

The US tech giant reported a 16 per cent jump in iPhone sales between July and September, and the strongest growth in Mac computer shipments in years. Read the source article at dailymail.co.uk About Latest Posts LuchiLuchi is a Sociology major that worked as a technician in a computer shop to put himself through collage.