Five Big Business Principles For SMEs Using The Cloud

Five Big Business Principles For SMEs Using The Cloud

With cloud computing, small businesses can implement principles that used to apply to enterprises.

One of the most impressive things about cloud computing is the way it flips our assumptions about company size. Traditional enterprises have an enormous resource advantage over SMEs, but cloud computing is so efficient that entrepreneurs are able to bring products to market alongside their global competitors.

If you are a small or medium-sized business looking to get the most out of your cloud platform, follow these five principles championed by large enterprises. You might be surprised at how well positioned you actually are.

  • Outsource to Cut Costs

Outsourcing brings to mind images of factories in China and call centers in India, but it also plays an important role in small business. You are no longer constrained to hiring employees near you, or even to hiring full-time employees at all. Communication and collaboration over the cloud allow SMEs to engage in small scale outsourcing.  Rather than restricting an employee or contractor search to your local area, find the best individual online and collaborate via the cloud.

  • Focus on your Core business

The cloud is already comprised of software as a service (SaaS), platform as a service (PaaS), infrastructure as a service (IaaS), and now even niche categories like payment as a service (PaaS, again), and the list of acronyms will only grow. Once your company embraces the cloud, it can be tempting to delve into each of these services, but not all of them will actually fit your business model. Make sure the cloud services you choose augment your business model, and not the other way around.

  • Intelligence is More Important than Data

Enterprises have been collecting data for years, generating a couple quintillion bytes per day according to IBM. The problem is that most of this data goes unanalyzed and underutilized. Small businesses should focusing on getting the most value out of the information they already have instead of worrying about the amount of data their larger competitors have in deep storage. In the end all of that data is like binders in a back room gathering dust, not exactly a competitive advantage.

  • Relationships Matter

It’s no secret that enterprises invest regularly in customer relationship management (CRM) tools. They understand that relationships are important and no one wants to do business with a nameless entity. In essence they are trying to recreate that small business feel to go along with their big business resources. Developing solid business relationships is easier for small businesses, but you still shouldn’t just try to wing it. Start using professional grade CRM tools to find weaknesses in your client retention policies.

  • Plan for Growth

The cloud is naturally flexible, but you can still be held back by institutional bottlenecks. Enterprises bring in consultants to examine their workflow processes and root out inefficiencies. Even if hiring a consultancy is outside your budget, you should go through this evaluative process yourself. If your clientele were to suddenly double or triple, how would your business cope? Where would you struggle to keep up? Develop contingency plans for success so that you can jump on any opportunity that might present itself.

By Jan Brass

Jan is a tech industry veteran and self-described geek.  An avid blogger, Jan covers cloud technology news and publishes opinion pieces on cloud computing on her blog, http://janbrass.org.

Follow Us!

CloudTweaks

Established in 2009, CloudTweaks.com is recognized as one of the leading authorities in cloud computing information. Most of the excellent CloudTweaks articles are provided by our own paid writers, with a small percentage provided by guest authors from around the globe, including CEOs, CIOs, Technology bloggers and Cloud enthusiasts. Our goal is to continue to build a growing community offering the best in-depth articles, interviews, event listings, whitepapers, infographics and much more...
Follow Us!

Sorry, comments are closed for this post.

Recent

Wearable Tech Jobs Of The Future

Wearable Tech Jobs Of The Future

Wearable Tech Jobs Wearable Technology is a very exciting industry and the sky’s the limit with new possibilities for businesses and consumers. The new technologies will make our lives easier in terms of convenience, while in other ways more complicated due to learning curve of each new product. Lets take a look at wearable tech in…

How M2M Differs From IoT Internet of Things

How M2M Differs From IoT Internet of Things

What Is M2M Machine To Machine? When it comes to communications between machines, the terms Machine to Machine (M2M) and the Internet of Things (IoT) are seemingly similar to each other. In fact, there is a very strong connection between both terms which is why they are often used as the same. However, that is…

Cloud Infographic – Top Vulnerable Applications

Cloud Infographic – Top Vulnerable Applications

Top Vulnerable Applications  As you use the Internet on a daily basis, you probably come across cyber security topics, but rarely glance at them twice. After all, cyber security threats don’t concern you, right? Well, that’s not exactly true. Cyber attacks are more widespread than you can imagine and they may be targeting your devices as…

Popular Archives

Is Docker The Next Big Thing?

Is Docker The Next Big Thing?

Is Docker The Next Big Thing? We often hear that a particular product or idea is going to be the ‘next big thing’, and analysts and commentators are frequently falling over themselves to predict an emerging trend or developing idea. In the case of Docker, it might actually be justified. The open source technology is…

Wearable Tech – Will It Ever Be Fashionable?

Wearable Tech – Will It Ever Be Fashionable?

Wearable Tech – Will It Ever Be Fashionable? Wearable tech is taking over the world, and in that sense, it’s already fashionable. As we noted last week, the sector is expected to grow from $14 billion in 2014 to $70+ billion in 2024. But what about ‘high-fashion’? The catwalks and runways of London, Paris, and Milan? Can…

Sponsors

The Many Hats Of Today’s IT Managers

The Many Hats Of Today’s IT Managers

The Many Hats of IT Managers In years past, the IT department of most large organizations was much like a version of Middle Earth: a mysterious nether world where people who seemed infinitely smarter than the rest of us bustled around, speaking and typing languages that appeared indecipherable, yet, which made our world work. They…

Selling Your Business To Your Employees

Selling Your Business To Your Employees

Mobility For Your Employees It may seem a radical notion, the idea of selling your business to the people who work for you, but this is the era in which we now work. Employees of all levels are all incredibly aware of their options when it comes to mobility and employability. This doesn’t mean that…

Established in 2009

CloudTweaks is recognized as one of the leading influencers in cloud computing, big data and internet of things (IoT) information. Our goal is to continue to build our growing information portal, by providing the best in-depth articles, interviews, event listings, whitepapers, infographics and much more.

CloudTweaks Comic Library

Advertising