The Office 365 vs Google Apps Battle: Who Will Dominate Enterprise Software?

The Office 365 vs Google Apps Battle: Who Will Dominate Enterprise Software?

Long ago in the days of yore, computing looked very different. Everyone had a PC that they were tethered to at their desk, and that PC almost always had Microsoft Office installed. Eventually, people were hard-pressed to do their job without it; it became an omnipresence, a giant. It’s no surprise that this occurred; Office was designed for the era of PCs, and it worked very well with them.

But one day something happened: the cloud came along. And eventually, it started raining hard on the Microsoft Office parade. Google Apps emerged as a fellow giant, and it had one thing that Office did not: it was designed for the cloud world. It started picking up market share, and is now used by over 5 million businesses worldwide. Google Apps scored 23 out of 42 US government contracts last year (Microsoft only won 10); even Chicago Public Schools has gone Google.

Microsoft is suddenly finding themselves in the middle of a battle for what they’ve always done best. They’ve been rushing to catch up by launching Office 365, which takes their existing suite of products that have always done so well and “cloudifies” it. The problem with this approach is that Microsoft is trying to shoehorn the past into the future while Google Apps is busy innovating from scratch. Google Apps just gets how work is done now, and it’s been expressly designed with the modern workforce in mind.

Consider the two companies’ approaches to document collaboration. In the modern workforce, the ability to collaborate on projects and documents is key. In Office 365, two people can edit the same document at the same time, but a user’s edits do not become visible to other users until the one making the edits clicks “Save.” And if they’re co-editing, a user will be locked out of the section that the other one is editing.

In Google Drive, you can see where the other user’s cursor is so you don’t step on someone else’s edits while you’re making yours. And of course, there’s no saving; all updates are immediately autosaved and show up in real-time. You can actually watch someone else typing in a shared Google Drive doc.

And what about videoconferencing? As the cost of travel grows steadily and more companies find themselves scattered across the globe, videoconferencing has become a crucial part of how work gets done. Microsoft, recognizing this, has purchased Skype, which is a great way to video chat. But when you look at the Skype website, you see that there are different plans and pricing, some features are free, others are not – pretty typical of a Microsoft offering. By contrast, Google has baked Google Hangouts into their Google+ experience as well as into Gmail. How many times have you started typing a long email and thought, “Nah, this will be easier to explain face-to-face”? Google treats videoconferencing as a feature instead of as a separate product because they understand how it’s going to be used.

As we get farther into the future, the real test is going to come down to how well the two companies understand an increasingly mobile workforce. Microsoft recommends running Windows 7 for the best Office 365 experience. Unfortunately, today’s BYOD landscape has users accessing their work across a patchwork of devices and operating systems – where does that leave them? In addition, Microsoft charges extra for mobile sharing while Google Apps provides the same experience across any browser, OS or device. Today’s workforce is only going to get more mobile, and anyone who isn’t playing catch-up in that space has a huge advantage.

An interesting indicator to follow as these two giants continue to strive for the top spot is how many other companies are betting their businesses on each one’s success. Our team at Spanning made a huge bet on Google Apps when we built our flagship product, Spanning Backup for Google Apps, and we’re in good company. Watch the kind of companies that start building products for the Google Apps Marketplace and the Office 365 Marketplace, and you’ll have a good gauge of which provider is making the biggest strides.

Two giants in one battle for the hearts and minds of an evolving workforce. One has decades of experience, and while that is valuable, experience without evolution still leaves you in a tar pit. Google has a long way to go to dominate the enterprise space, but end users are left with the feeling that Google is honestly trying to understand and adapt to them while Microsoft offers up a new version of the same old thing.

Andrea Bridges-Smith, Content Marketing Manager, Spanning

Sponsored Post By Spanning.com 

About CloudTweaks

Established in 2009, CloudTweaks is recognized as one of the leading authorities in connected technology information and services.

We embrace and instill thought leadership insights, relevant and timely news related stories, unbiased benchmark reporting as well as offer green/cleantech learning and consultive services around the world.

Our vision is to create awareness and to help find innovative ways to connect our planet in a positive eco-friendly manner.

In the meantime, you may connect with CloudTweaks by following and sharing our resources.

View All Articles

Sorry, comments are closed for this post.

Comic
Pitney Bowes Selects Aria Systems for Billing on the New Commerce Cloud

Pitney Bowes Selects Aria Systems for Billing on the New Commerce Cloud

Top-Ranked Cloud Billing Company Enables Greater Speed and Frictionless Billing for Unparalleled Customer Experience San Francisco, CA – August 23, 2016 – Aria Systems, which helps enterprises grow subscription and usage-based revenue, today announced that Pitney Bowes has selected Aria’s cloud-based monetization platform as the key billing and monetization component of their new Commerce Cloud…

The Golden Age of Wearable Technology

The Golden Age of Wearable Technology

The Golden Age One of the biggest fads in the technology sector right now is wearable tech. From Smartwatches that let you check your emails, chat with friends and search the web, to fitness accessories that monitor your heart rate and your sleep patterns, this is truly the Golden Age of wearable technology. But some…

Marketing Execs Beefing Up on Martech Strategies

Marketing Execs Beefing Up on Martech Strategies

Martech Strategies As budgets shift from traditional marketing streams to marketing technology, it’s essential that both marketers and business leaders understand marketing technology and keep up with the developments. According to eMarketer, 78% of US senior marketers surveyed believe gaining this understanding of marketing technology is increasingly relevant to their success, and the majority of…

4 Monetization Models For The Digital Business Era

4 Monetization Models For The Digital Business Era

4 Monetization Models Digital business is expected to generate billions in new revenue in the next four to five years. However, MGI Research predicts that digital businesses will need to increase their time to market by 40 percent. Many global executives admit they are unprepared to monetize their operations. The million dollar question is: how…

Cybersecurity Experts Racing to Keep Pace with Growing Cyber Threats

Cybersecurity Experts Racing to Keep Pace with Growing Cyber Threats

The cyberwar is on! At this stage of the game, the stakes are higher than ever, and safeguarding networks from cyberattacks is a devilish combination of Chicken and Cat-and-Mouse. Attacks are now so commonplace that many events of serious cybersecurity breaches go uncovered by mainstream media. Despite the rapid advancements in IT security technology, hackers…

Connecting With Customers In The Cloud

Connecting With Customers In The Cloud

Customers in the Cloud Global enterprises in every industry are increasingly turning to cloud-based innovators like Salesforce, ServiceNow, WorkDay and Aria, to handle critical systems like billing, IT services, HCM and CRM. One need look no further than Salesforce’s and Amazon’s most recent earnings report, to see this indeed is not a passing fad, but…

Staying on Top of Your Infrastructure-as-a-Service Security Responsibilities

Staying on Top of Your Infrastructure-as-a-Service Security Responsibilities

Infrastructure-as-a-Service Security It’s no secret many organizations rely on popular cloud providers like Amazon and Microsoft for access to computing infrastructure. The many perks of cloud services, such as the ability to quickly scale resources without the upfront cost of buying physical servers, have helped build a multibillion-dollar cloud industry that continues to grow each…

The Fully Aware, Hybrid-Cloud Approach

The Fully Aware, Hybrid-Cloud Approach

Hybrid-Cloud Approach For over 20 years, organizations have been attempting to secure their networks and protect their data. However, have any of their efforts really improved security? Today we hear journalists and industry experts talk about the erosion of the perimeter. Some say it’s squishy, others say it’s spongy, and yet another claims it crunchy.…

5 Things To Consider About Your Next Enterprise File Sharing Solution

5 Things To Consider About Your Next Enterprise File Sharing Solution

Enterprise File Sharing Solution Businesses have varying file sharing needs. Large, multi-regional businesses need to synchronize folders across a large number of sites, whereas small businesses may only need to support a handful of users in a single site. Construction or advertising firms require sharing and collaboration with very large (several Gigabytes) files. Financial services…

Get Ready For Virtual Reality and the Cloud

Get Ready For Virtual Reality and the Cloud

Virtual Reality Cloud We’re lucky to live in an era where virtual reality is no longer relegated to the confines of a sci-fi movie universe. Thanks to technology introduced by products like Oculus Rift, consumers now have access to virtual environments with fully immersive graphic capabilities. As a result, companies have only just begun to…

Four Reasons Why CIOs Must Transform IT Into ITaaS To Survive

Four Reasons Why CIOs Must Transform IT Into ITaaS To Survive

CIOs Must Transform IT The emergence of the Cloud and its three delivery models of Infrastructure as a Service (IaaS), Software as a Service (SaaS) and Platform as a Service (PaaS) has dramatically impacted and forever changed the delivery of IT services. Cloud services have pierced the veil of IT by challenging traditional method’s dominance…

Will Your Internet of Things Device Testify Against You?

Will Your Internet of Things Device Testify Against You?

Will Your Internet of Things Device Testify Imagine this:  Your wearable device is subpoenaed to testify against you.  You were driving when you were over the legal alcohol limit and data from a smart Breathalyzer device is used against you. Some might argue that such a use case could potentially safeguard society. However, it poses…

Cost of the Cloud: Is It Really Worth It?

Cost of the Cloud: Is It Really Worth It?

Cost of the Cloud Cloud computing is more than just another storage tier. Imagine if you’re able to scale up 10x just to handle seasonal volumes or rely on a true disaster-recovery solution without upfront capital. Although the pay-as-you-go pricing model of cloud computing makes it a noticeable expense, it’s the only solution for many…

How Your Startup Can Benefit From Cloud Computing And Growth Hacking

How Your Startup Can Benefit From Cloud Computing And Growth Hacking

Ambitious Startups An oft-quoted statistic, 50% of new businesses fail within five years. And the culling of startups is even more dramatic, with an estimated nine out of ten folding. But to quote Steve Jobs, “I’m convinced that about half of what separates the successful entrepreneurs from the non-successful ones is pure perseverance.” So while…

Five Signs The Internet of Things Is About To Explode

Five Signs The Internet of Things Is About To Explode

The Internet of Things Is About To Explode By 2020, Gartner estimates that the Internet of Things (IoT) will generate incremental revenue exceeding $300 billion worldwide. It’s an astoundingly large figure given that the sector barely existed three years ago. We are now rapidly evolving toward a world in which just about everything will become…

Big Data – Top Critical Technology Trend For The Next Five Years

Big Data – Top Critical Technology Trend For The Next Five Years

Big Data Future Today’s organizations should become more collaborative, virtual, adaptive, and agile in order to be successful in complex business world. They should be able to respond to changes and market needs. Many organizations found that the valuable data they possess and how they use it can make them different than others. In fact,…