Google Cloud Platform – Cloud Services To Go One Up Against AWS

Google Cloud Platform – Cloud Services To Go One Up Against AWS

Google unveiled its Google Cloud Platform and Google Compute Engine at I/O Conference in San Francisco to take on Microsoft’s Azure and Amazon’s AWS in the cloud platform.

Google said that it has been working on global-scale services for more than fourteen years and launching cloud services is just another step in that direction. Google said that the prime motive behind improvising their cloud services was to open up infrastructure for SMEs and enthusiastic developers.

Google’s new Compute Engine provides a sophisticated, highly powerful environment for running virtual machines. Previously, only those users who had Google Gold support could only access the cloud services. However, Google has scrapped that constraint and opened the infrastructure for everyone. Any user can now access the Google Compute Engine by going to cloud.google.com.

In a glimpse, here’s what the new Google Compute Engine has to offer:google

  • Sub-hour billing: Billing would now be done in small one-minute increments with a ten-minute-minimum rule. That means you have to pay only for the computation minutes you use. No fluffy charges. This makes Google Compute Services economical, especially for start-ups and SMEs.
  • Shared-core instances for low-intensity workloads.
  • Advanced Routing Features allow you to create gateways and VPN servers, thereby allowing you to create networks that span across your local network and Google’s Cloud network.
  • Large persistent disks that support 10 TB per volume, way above the current industry standards.
  • A new Cloud Datastore service that offers automatic scalability, high availability and allows users to fire queries and maintain indexes just like SQL.
  • Google’s App Engine (GAE) now supports PHP apps. GAE currently supports languages like Python, Java and Google’s Go. Google, however, included PHP so that developers could integrate open-source programs like WordPress on its cloud platform.

Google weighs the importance of Cloud technology in the current era and the recent modifications give a glimpse of what more is in store. It clearly wants to dethrone AWS, which has a very strong foothold in the cloud realm. Google has the potential of going one up but it’s easier said than done.

Amazon has been providing top-notch services to its existing customers by handling critical workloads and is revered for its top-notch customer support. It’s currently roping in thousands of consulting and technology firms in a major push to expand its cloud business. Big companies might favour Amazon as they have been around for around five years and have experience in dealing with enterprise demands.

Google, perhaps, might have some catching up to do but it is up for the challenge. Google’s director of global sales for the Google Cloud Platform, Daniel Powers, made the following points on Google’s future strategy on improving their services:

  • Google’s enterprise team, which works on Google Apps, Chrome and Chromebooks, would be handling the sales department.
  • Google would be participating actively with big players like SAP, Oracle and Microsoft.
  • Large enterprises would be serviced by Google’s large client unit- the same unit that handles Fortune 500 companies.

Google’s Compute Engine is a threat to AWS and every other cloud service provider. Existing players would have to re-assess their pricing model and would have to provide cost-effective solutions. In these competitive times, when enterprises have demanding data-needs, reliability and performance would also play a crucial factor in deciding which way the balance shifts.

In the longer run, however, it would shift towards the side that balances cost, performance, scalability and reliability.

By Walter Bailey

Sorry, comments are closed for this post.

Comic
Fintech Exploiting AI and Blockchain Technology

Fintech Exploiting AI and Blockchain Technology

AI and Blockchain Technology The field of artificial intelligence (AI) had progressed rapidly in the last ten years, though first recognized in the 1950s. From autonomous motor vehicles to digital personal assistants, the technology is making its way into a variety of industries, enabling better task automation, language processing, and data analytics. But more recently,…

Staying on Top of Your Infrastructure-as-a-Service Security Responsibilities

Staying on Top of Your Infrastructure-as-a-Service Security Responsibilities

Infrastructure-as-a-Service Security It’s no secret many organizations rely on popular cloud providers like Amazon and Microsoft for access to computing infrastructure. The many perks of cloud services, such as the ability to quickly scale resources without the upfront cost of buying physical servers, have helped build a multibillion-dollar cloud industry that continues to grow each…

What’s On The Horizon For Cloud Computing

What’s On The Horizon For Cloud Computing

Cloud Computing Trends Now that we are a little more than halfway through 2016, many experts are beginning to make their predictions about cloud computing for the rest of the year and beyond. While many of the trends aren’t too unexpected (the ever increasing acceptance of cloud solutions by businesses, for instance) other trends are…

Tesla Solar Plan Would Cost Billions To Implement

Tesla Solar Plan Would Cost Billions To Implement

A 1,500-word manifesto that Elon Musk unveiled last week, outlining his plan to expand Tesla Motors Inc.’s electric-vehicle line and to build “stunning solar roofs,” may end up costing the company tens of billions of dollars to carry out. Musk, Tesla’s chairman and chief executive officer, gave the estimate on Tuesday after a tour of the…

Healthcare IoT Security To Grow To $47 Billion In 2021

Healthcare IoT Security To Grow To $47 Billion In 2021

Healthcare IoT Security It’s obvious that IoT can make the entire healthcare industry more efficient. The kind of data involved can be used to save time, physical energy and operating costs. Because of this, devices that facilitate medical data are becoming more commonplace in the industry. This includes things such as wearables that can track…

Virtual Immersion And The Extension/Expansion Of Virtual Reality

Virtual Immersion And The Extension/Expansion Of Virtual Reality

Virtual Immersion And Virtual Reality This is a term I created (Virtual Immersion). Ah…the sweet smell of Virtual Immersion Success! Virtual Immersion© (VI) an extension/expansion of Virtual Reality to include the senses beyond visual and auditory. Years ago there was a television commercial for a bathing product called Calgon. The tagline of the commercial was Calgon…

Don’t Be Intimidated By Data Governance

Don’t Be Intimidated By Data Governance

Data Governance Data governance, the understanding of the raw data of an organization is an area IT departments have historically viewed as a lose-lose proposition. Not doing anything means organizations run the risk of data loss, data breaches and data anarchy – no control, no oversight – the Wild West with IT is just hoping…

Your Biggest Data Security Threat Could Be….

Your Biggest Data Security Threat Could Be….

Paying Attention To Data Security Your biggest data security threat could be sitting next to you… Data security is a big concern for businesses. The repercussions of a data security breach ranges from embarrassment, to costly lawsuits and clean-up jobs – particularly when confidential client information is involved. But although more and more businesses are…

Are Cloud Solutions Secure Enough Out-of-the-box?

Are Cloud Solutions Secure Enough Out-of-the-box?

Out-of-the-box Cloud Solutions Although people may argue that data is not safe in the Cloud because using cloud infrastructure requires trusting another party to look after mission critical data, cloud services actually are more secure than legacy systems. In fact, a recent study on the state of cloud security in the enterprise market revealed that…

The Cancer Moonshot: Collaboration Is Key

The Cancer Moonshot: Collaboration Is Key

Cancer Moonshot In his final State of the Union address in January 2016, President Obama announced a new American “moonshot” effort: finding a cure for cancer. The term “moonshot” comes from one of America’s greatest achievements, the moon landing. If the scientific community can achieve that kind of feat, then surely it can rally around…

Cloud Security: The Top 8 Risks According To ENISA

Cloud Security: The Top 8 Risks According To ENISA

Cloud Security Risks Does security in the cloud ever bother you? It would be weird if it didn’t. Cloud computing has a lot of benefits, but also a lot of risks if done in the wrong way. So what are the most important risks? The European Network Information Security Agency did extensive research on that,…

15 Cloud Data Performance Monitoring Companies

15 Cloud Data Performance Monitoring Companies

Cloud Data Performance Monitoring Companies (Updated: Originally Published Feb 9th, 2015) We have decided to put together a small list of some of our favorite cloud performance monitoring services. In this day and age it is extremely important to stay on top of critical issues as they arise. These services will accompany you in monitoring…

New Report Finds 1 Out Of 3 Sites Are Vulnerable To Malware

New Report Finds 1 Out Of 3 Sites Are Vulnerable To Malware

1 Out Of 3 Sites Are Vulnerable To Malware A new report published this morning by Menlo Security has alarmingly suggested that at least a third of the top 1,000,000 websites in the world are at risk of being infected by malware. While it’s worth prefacing the findings with the fact Menlo used Alexa to…

Business Analytics Vs Data Science

Business Analytics Vs Data Science

Big Data Continues To Grow Big Data continues to be a much discussed topic of interest and for good reason.  According to a recent report from International Data Corporation (IDC), “worldwide revenues for big data and business analytics will grow from nearly $122 billion in 2015 to more than $187 billion in 2019, an increase…

The Rise Of BI Data And How To Use It Effectively

The Rise Of BI Data And How To Use It Effectively

The Rise of BI Data Every few years, a new concept or technological development is introduced that drastically improves the business world as a whole. In 1983, the first commercially handheld mobile phone debuted and provided workers with an unprecedented amount of availability, leading to more productivity and profits. More recently, the Cloud has taken…

Four Reasons Why CIOs Must Transform IT Into ITaaS To Survive

Four Reasons Why CIOs Must Transform IT Into ITaaS To Survive

CIOs Must Transform IT The emergence of the Cloud and its three delivery models of Infrastructure as a Service (IaaS), Software as a Service (SaaS) and Platform as a Service (PaaS) has dramatically impacted and forever changed the delivery of IT services. Cloud services have pierced the veil of IT by challenging traditional method’s dominance…