The Other Cloud Issue – Availability – And What You Can Do About It

The Other Cloud Issue – Availability – And What You Can Do About It

The Other Cloud Issue – Availability – And What You Can Do About It

It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.”

                – Warren Buffett, legendary investor and one of the richest men in the world.DDos

Even as the world moves to the Cloud, concerns remain. While for most stakeholders, its security concerns that keep them awake at night, but for many, the bugbear is availability. While security on the cloud gets a lot of coverage in tech media, and deservedly so, availability, which I call “the other cloud issue”, should also be given equal importance. And this is a topic that should concern not only cloud providers, but consumers as well.

The reason behind this is clear from the quote above – non-availability or downtime, in addition to obvious lost business, affects the reputation of the brand which has far-reaching impact beyond the quarterly revenue figures. A year back I had written an article on a report that put a low figure of $71 million on cloud failures since 2007, where I had mentioned my skepticism about that number. Moreover, with the pace of cloud migration increasing by the day, this figure, if calculated today and covering all the shortcomings that the aforementioned report admittedly had, would be considerably higher, in my opinion.

Now, cloud computing, with its inherent distributed nature, does offer redundancy against isolated incidents like earthquakes or solitary intrusions. However, what about an attack that can target the entire cloud network of an organization at once? Unfortunately, such an attack exists, and it’s called Distributed Denial of Service (DDoS). If you’ve been following the news, you must have read about the Internet vigilante (or activist, depending on your point of view) group Anonymous. One of their main weapons is DDoS through which they have managed to shut down several supposedly secure services like PayPal, MasterCard and Visa.

DDoS is a very real threat, and perhaps more so in the cloud. As this white paper tells us, “Due to the multi-tenant nature of these environments, DDoS attacks can have a cascading impact on, not only the targeted customer, but others within the shared infrastructure, not to mention the impact on the service providers themselves.”

The paper, titled Arbor Networks Enables DDoS Protection for Cloud Service and Hosting Providers, provides an overview of the latest DDoS attack trends, and offers examples of how cloud service and hosting providers can protect their data centers from DDoS attacks. Customers (and prospective customers) of such cloud service providers will also find this a knowledgeable read, educating them to ask the right questions.

In conclusion, I would like to reproduce a paragraph from my earlier article:

There’s another interesting set of numbers in this report – “cloud service availability show an average of 7:5 hours unavailable per year, or 99:9% availability.” The report pointedly states that not only is this figure a far cry from “the expected reliability of mission critical system (99:999%),” it compares very unfavorably with the availability of electricity (less than 15 minutes of downtime in a modern capital city), a utility cloud computing is often compared with.

As you can see, there’s a lot to be done. The white paper can give some useful pointers. Download it for free here

By Sourya Biswas

sourya

Sourya Biswas is a former risk analyst who has worked with several financial organizations of international repute, besides being a freelance journalist with several articles published online. After 6 years of work, he has decided to pursue further studies at the University of Notre Dame, where he has completed his MBA. He holds a Bachelors in Engineering from the Indian Institute of Information Technology. He is also a member of high-IQ organizations Mensa and Triple Nine Society and has been a prolific writer to CloudTweaks over the years... http://www.cloudtweaks.com/author/sourya/

Sorry, comments are closed for this post.

Comics

At CloudTweaks, we're plugged into the cloud, the internet of things and all that the web has to offer. From wearable technology, to mobile computing, cloud computing and big data, CloudTweaks is your source for updates and news on the most innovative technology.

Popular

Top Viral Impact

Cloud Infographic: The Education Of Tomorrow

Cloud Infographic: The Education Of Tomorrow

Cloud Infographic: The Education Of Tomorrow  Online Education is a very exciting topic for many as it opens up many new doors and opportunities. We’ve touched on areas such as Massive Open Online Sources (MOOC) which provides tremendous levels of cloud based interconnectivity. We’ve taken a look into higher education,  the increased demand for online courses as well as…

The Education Revolution: Cloud In The Classroom

The Education Revolution: Cloud In The Classroom

The Education Revolution: Cloud In The Classroom With the back-to-school season now upon us, parents, students and teachers everywhere are once again struggling with the perpetual challenge of making kids job-ready in a high-speed and fast-changing environment. There is little doubt in anyone’s mind that information technology plays a central role in all areas of life…

BYOD Will Continue To Define Workplaces In 2014

BYOD Will Continue To Define Workplaces In 2014

BYOD Will Continue To Define Workplaces In 2014 The bring-your-own-device trend has been the subject of scrutiny ever since its initial formation. Given how quickly personal smartphones and tablets became a fixture in everyday life, it makes perfect sense that these mobile machines would slip into workplaces. While BYOD has caused headaches for many businesses,…

Cloud Infographic – The Power Of Cloud Disaster Recovery

Cloud Infographic – The Power Of Cloud Disaster Recovery

Cloud Infographic – The Power Of Cloud Disaster Recovery Preventing a Cloud Disaster is one thing. Recovering from a disaster is a whole other area of concern. Today’s infographic provided by CloudVelox outlines some best practices and safeguards in order to help your business make more informed decisions. About Latest Posts souryaSourya Biswas is a…

The Future Of Work: What Cloud Technology Has Allowed Us To Do Better

The Future Of Work: What Cloud Technology Has Allowed Us To Do Better

The Future of Work: What Cloud Technology Has Allowed Us to Do Better The cloud has made our working lives easier, with everything from virtually unlimited email storage to access-from-anywhere enterprise resource planning (ERP) systems. It’s no wonder the 2013 cloud computing research IDG survey revealed at least 84 percent of the companies surveyed run at…

Featured Sponsors

Salesforce Service Cloud: Air Traffic Control For Your Customer

Salesforce Service Cloud: Air Traffic Control For Your Customer

Salesforce Service Cloud One of the greatest benefits of the increasingly reliable and ubiquitous state of cloud technology is the removal of business silos and the consolidation of information flow, both in-house and on the road. This is of particular importance to the many different types of professionals whose work involves customer relationship management (CRM).…

Moving From Email Into The Cloud

Moving From Email Into The Cloud

Mobile Collaboration In The Cloud Imagine that you, as a manager, are told by the powers that be that you have to find “efficiencies” within your department that will result in one million dollars of savings annually. You struggle with this. You send an email to everyone on your senior team. “Where can we save…

2015 Advertising Opportunities - Find Out More!

Cloud Logo Sponsors

hp Logo CityCloud-PoweredByOpenstack-Blue square_logo_100x100-01
cisco_logo_100x100 vmware citrix100

Established in 2009, CloudTweaks is recognized as one of the leading influencers in cloud computing, big data and internet of things (IoT) information. Our goal is to continue to build our growing information portal, by providing the best in-depth articles, interviews, event listings, whitepapers, infographics and much more.

Contact

CloudTweaks Media
Phone: 1 (212) 763-0021

Join Our Newsletter