The Litmus Test For Internet Of Things

The Litmus Test For Internet Of Things

The Litmus Test For Internet Of Things

A Swiss customer of ours recently harnessed the power of machine-to-machine communications by hooking up one of its customers – the largest Brewery in Switzerland – with intelligent beer tanks. Patrons no longer have to worry about running dry of their favorite brew, as the kegs now automatically order a refill once at the peril of running empty.

Meanwhile, I also spent some time going through Cisco System’s vision on Internet of Things (IoT). Although I may be cutting a few corners here, the gist of the matter is that by 2020 or so, pretty much everything that can be connected will be. The only limitation is our imagination.

But is it really so?

Although intelligent beer tanks do sound imaginative for a layman like me, that may not not hold true for someone who has been responsible for the associated logistics. If you were running a chain of bars, the downside of being left with empty tanks is very real. So although the solution in itself was creative for sure, the underlying problem that the technology solves is very concrete. I bet they even made a business case.

A common phenomena in the technology industry is that even if something is technically possible, there are no guarantees that the concept would ever be adopted by users. Developing new technology concepts tends to be costly, and most things we use in our daily life do not really produce that much value. With this in mind, even if you furnish something that creates only little value with a chip and hook it to the cloud, it is by no means certain there will be any meaningful utility even if imagination was at play.

Rather than winging it on imagination, I have come to realize that there is a simple litmus test for identifying the feasibility of various IoT concepts. It goes like this:

Does my IoT concept provide machine-aided anticipation?

In the beer tank example, the answer would most definitely be an unequivocal yes. The intelligent beer tank is not only capable of anticipating the risk of running empty, but autonomously saves the day by ordering a refill. Some variation of this same theme would also seem to apply to most of the 10 Cool Companies That are Monetizing Internet Of Things published in CloudTweaks on July 21 st 2014.

Posing this question to test imaginative concepts is important because it reveals how much utility the application is likely to create. Technologies that improve our lives in some concrete way are usually the ones that resonate with the buying public.

The future for IoT is certainly bright, as long we get past the ”anything is possible” hubris. Instead, we must focus on applications that produce concrete value. Where there is value, there is a way.

By Juha Holkkola

juha-holkkola

Juha Holkkola is managing director of Nixu Software Oy Ltd, the cloud application deployment company, an affiliate of Nixu. He joined Nixu in early 2000 and has since held various business and sales management positions. Before Nixu, Juha worked for Nokia Networks and financial services company Danske Bank in marketing and treasury positions.

Follow Us!

CloudTweaks

Established in 2009, CloudTweaks.com is recognized as one of the leading authorities in cloud computing information. Most of the excellent CloudTweaks articles are provided by our own paid writers, with a small percentage provided by guest authors from around the globe, including CEOs, CIOs, Technology bloggers and Cloud enthusiasts. Our goal is to continue to build a growing community offering the best in-depth articles, interviews, event listings, whitepapers, infographics and much more...
Follow Us!

Sorry, comments are closed for this post.

Comics

At CloudTweaks, we're plugged into the cloud, the internet of things and all that the web has to offer. From wearable technology, to mobile computing, cloud computing and big data, CloudTweaks is your source for updates and news on the most innovative technology.

Popular

Top Viral Impact

5 Considerations You Need To Review Before Investing In Data Analytics

5 Considerations You Need To Review Before Investing In Data Analytics

Review Before Investing In Data Analytics Big data, when handled properly, can lead to big change. Companies in a wide variety of industries are partnering with data analytics companies to increase operational efficiency and make evidence-based business decisions. From Kraft Foods using business intelligence (BI) to cut customer satisfaction analysis time in half, to a…

The Industries That The Cloud Will Change The Most

The Industries That The Cloud Will Change The Most

The Industries That The Cloud Will Change The Most Cloud computing is rapidly revolutionizing the way we do business. Instead of being a blurry buzzword, it has become a facet of everyday life. Most people may not quite understand how the cloud works, but electricity is quite difficult to fathom as well. Anyway, regardless of…

Cloud Computing Offers Key Benefits For Small, Medium Businesses

Cloud Computing Offers Key Benefits For Small, Medium Businesses

A growing number of small and medium businesses in the United States rely on as a means of deploying mission-critical software products. Prior to the advent of cloud-based products — software solutions delivered over the Internet – companies were often forced to invest in servers and other products to run software and store data. The…

Cloud Infographic – Cloud Computing And SMEs

Cloud Infographic – Cloud Computing And SMEs

Cloud Infographic – Cloud Computing And SMEs SMEs (Small/Medium Sized Enterprises) make up the bulk of businesses today. Most cloud based applications created today are geared toward the SME market. Accounting, Storage, Backup services are just a few of them. According to the European Commission, cloud based technology could help 80% of organisations reduce costs by…

Featured Sponsors

Watching You Shop: Stores And Mannequins “Read” Their Customers And Respond

Watching You Shop: Stores And Mannequins “Read” Their Customers And Respond

Watching You Shop The mannequin in the store window stares blankly ahead as shoppers look at the clothes it is dressed in and contemplate a purchase. One shopper makes some comments. “It’s nice. I wonder if they have my size.” Another takes a few steps inside the store to see where these particular clothes might…

Sponsors

Built For The Cloud vs. Adapting To The Cloud

Built For The Cloud vs. Adapting To The Cloud

Built For The Cloud vs. Adapting To The Cloud It may just sound like semantics, but there is a real difference between something that was “built for” versus “adapted to.” Would you rather buy a house that was “designed for” energy efficiency or one that was “adapted to” be energy efficient? “Built for” describes a…

Placement Opportunities - Find Out!

Established in 2009, CloudTweaks is recognized as one of the leading influencers in cloud computing, big data and internet of things (IoT) information. Our goal is to continue to build our growing information portal, by providing the best in-depth articles, interviews, event listings, whitepapers, infographics and much more.

You can help continue to support our community by social sharing, sponsoring, partnering or contributing to this great educational resource.

Contact

CloudTweaks Media
Phone: 1 (212) 763-0021

Join Our Newsletter