The Future Decision Makers In The Cloud

The Future Decision Makers in the Cloud: Managing Expectations as Power Shifts from IT to the Executives Could the reign of the IT department over cloud computing business decisions be coming to an end? Writing for ZD Net, Sam Shead reported on a survey that demonstrated a dramatic changing of the guard when it comes

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Survival In The Cloud Depends On Experimentation

Survival In The Cloud Depends On Experimentation I was fascinated to hear Jeff Bezos comment that Amazon’s expected $1.5 billion in revenue via their Amazon Web services business was successful due their focus on experimentation. The experimentation paradigm is the most important strategy for cloud executives to execute successfully, lest they fail to take full advantage of the

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Solving Problems On The Cloud Part 3: Overcoming Unhealthy Fixations

Solving Problems On The Cloud Part 3: Overcoming Unhealthy Fixations One example of an unhealthy fixation is the 2012 survey by Security Alliance who learned that the top threat listed by survey participants is data loss. Of course security risks on the cloud cannot be ignored but clearly this problem is hugely overstated. Why executives

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Overcoming Denial In The Cloud

Overcoming Denial In The Cloud One of the most critical aspects of doing business in the cloud is clarity. When mistakes are made it’s often due to mistaken judgments based on information processed in the brain incorrectly. Marketers must read their audience and a company like Cisco must not over pay in their $1.2 billion

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Solving Problems On The Cloud Part 2: PaaS Adoption Rates Lag Behind SaaS, Again

Solving Problems On The Cloud Part 2: PaaS Adoption Rates Lag Behind SaaS, Again Continued From Part 1 In the 1920s Gestalt Psychologists developed the concept that by reimagining a difficulty one could solve a problem. This meant restructuring a problem’s components by recasting one’s mental picture. Perhaps this is what’s needed when it comes to

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Accessing The Real Risk Of Cloud Computing

Accessing the Real Risk of Cloud Computing: Is the Sky is Falling or are the Failures a Blip on the Radar Screen? It’s interesting to follow the big money that big companies are spending. It’s a lot like watching a huge ocean liner set sail for exotic places or a stretch limousine glide though town.

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Solving Problems On The Cloud Part 1: Netflix’s Example Of Strategic Problem Solving

Solving Problems On The Cloud Part 1: Netflix’s Example Of Strategic Problem Solving Technical, marketing, and personnel, are all problems you may be facing in the cloud today.  To deal successfully with these issues we must avoid the common mistake of fixating on the immediate issues surrounding the problem and start taking steps to move

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Changing The Script: Understanding How Mental Schemas Delay Cloud Technology Adoption

Changing The Script: Understanding How Mental Schemas Delay Cloud Technology Adoption Fans of the TV show Seinfeld know exactly what to expect. The effects of repeated episodes finds the viewer primed to expect laughter at Jerry’s cleverness, Kramer’s odd interpretations, George’s neuroticism, and Elaine’s adventures. The series is organized around a Peter Pan theme of

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Making The Cloud Transaction Psychologically Secure: Overcoming The Availability Heuristic

Making The Cloud Transaction Psychologically Secure: Overcoming The Availability Heuristic A cognitive heuristic is a shortcut our brains employ when forming beliefs or making decisions (Reber and Reber, 2001). An availability heuristic is a type of shortcut designed to make decisions quickly based on information already existing within one’s mind and assumed to be accurate.

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Presenting The Cloud A Subcategory To Connect With Clients

Presenting The Cloud A Subcategory To Connect With Clients Last week I heard a newscaster announce that the, “cloud” overhanging the economy revolves around what our legislators are going to do about the fiscal cliff. This terminology has nothing to do with the topic of cloud computing but everything to do with our audience’s mental

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Mental Simulations And Cloud Computing: Faulty Reasoning Meet The Coming Reality

Mental Simulations And Cloud Computing: Faulty Reasoning Meet The Coming Reality My journey to purchasing a MacBook Air and adopting the cloud for all my data storage needs was fraught with many naysayers. What amazed me most was the salesman who challenged my commitment. When faced with the idea of selling me something without a

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Reframing The Cloud Computing Argument: Managing Inaccurate Perceptions

Reframing The Cloud Computing Argument: Managing Inaccurate Perceptions Human rationality is quickly becoming a castaway in the study of economics and psychology. That humans make decisions irrationally is an irrefutable precept as evidenced by empirical research. What these studies have uncovered is than when it comes to dealing with the emotions that naturally arise in

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