Author Archives: Steve Prentice

Dropbox Goes Mobile With Microsoft

Dropbox Goes Mobile With Microsoft

Microsoft – Out with the old, in with the new There are still some old-timers, people who were alive and working in the 1990’s, who remember when the PC was a stand-alone box, mobile meant carrying a 5¼ inch floppy disk under your arm, and expensive Microsoft products were installed on one machine at a…

Takin’ It To The Tweet: TwitterOffers

Takin’ It To The Tweet: TwitterOffers

TwitterOffers One new twist on this year’s Black Friday madness will involve purchases that include Twitter-enabled discounts. Twitter has recently announced a new feature called TwitterOffers, which seeks to bring customers and retailers together more easily, through the use of “discount tweets” that can be applied to real purchases in-store or online. TwitterOffers is not…

Black Friday Continues Its Frenzy

Black Friday Continues Its Frenzy

Black Friday Continues Its Frenzy The Holiday season spending spree starts this week with the U.S. Thanksgiving Day dropping the green flag on Black Friday and its online sibling Cyber-Monday. Although urban myth suggests the name Black Friday represented a milestone in the retailer’s calendar – the day that business stopped operating in the red…

Malvertising – Hiding In Plain Sight

Malvertising – Hiding In Plain Sight

Security Vulnerabilities In Advertising Bad guys never quit trying to be bad guys. For as long as there have been personal computers, we have had to put up with viruses, malware, spam, and a host of other carefully created annoyances whose danger level ranges from mild to catastrophic. We can now add malvertising to this…

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Cloud Infographic – Cyber Security And The New Frontier

Cloud Infographic – Cyber Security And The New Frontier

Cyber Security: The New Frontier The security environment of the 21st century is constantly evolving, and it’s difficult to predict where the next threats and dangers will come from. But one thing is clear: the ever-expanding frontier of digital space will continue to present firms and governments with security challenges. From politically-motivated Denial-of-Service attacks to…

The Future Of Work: What Cloud Technology Has Allowed Us To Do Better

The Future Of Work: What Cloud Technology Has Allowed Us To Do Better

The Future of Work: What Cloud Technology Has Allowed Us to Do Better The cloud has made our working lives easier, with everything from virtually unlimited email storage to access-from-anywhere enterprise resource planning (ERP) systems. It’s no wonder the 2013 cloud computing research IDG survey revealed at least 84 percent of the companies surveyed run at…

5 Considerations You Need To Review Before Investing In Data Analytics

5 Considerations You Need To Review Before Investing In Data Analytics

Review Before Investing In Data Analytics Big data, when handled properly, can lead to big change. Companies in a wide variety of industries are partnering with data analytics companies to increase operational efficiency and make evidence-based business decisions. From Kraft Foods using business intelligence (BI) to cut customer satisfaction analysis time in half, to a…

IBM and SAP Announce Industry’s Largest Cloud Deal

IBM and SAP Announce Industry’s Largest Cloud Deal

IBM and SAP Announce Industry’s Largest Cloud Deal IBM and SAP have shaken the cloud computing world this afternoon with the announcement of one of the largest cloud deals in the industry’s history – bringing together two of the largest technology companies in a bid to offer a more holistic service to their clients. SAP…


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Salesforce Service Cloud: Air Traffic Control For Your Customer

Salesforce Service Cloud: Air Traffic Control For Your Customer

Salesforce Service Cloud One of the greatest benefits of the increasingly reliable and ubiquitous state of cloud technology is the removal of business silos and the consolidation of information flow, both in-house and on the road. This is of particular importance to the many different types of professionals whose work involves customer relationship management (CRM).…

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