Author Archives: Steve Prentice

Beware The Random Element In Big Data

Beware The Random Element In Big Data

Big Data Analytics In 1983, author Isaac Asimov published a remarkable science fiction anthology called Foundation. Its central theme was the use of mathematical models to envision the progress of civilization and to establish appropriate benchmarks for its successful continuance over thousands of years. In essence, the book focused on big data as the driving…

Unscrambling An Egg: How CIOs Can Enable Business Through Unstructured Data

Unscrambling An Egg: How CIOs Can Enable Business Through Unstructured Data

How CIOs Can Enable Business Through Unstructured Data According to IBM’s Global C-suite study, one of the CIO’s primary responsibilities is to help companies deliver a better customer experience through technology. Customers enjoy far more choice than ever, and they are empowered by social media to make more educated decisions, whether this is in regard…

Using Mobile Technology To Price, Quote and Engage Customers

Using Mobile Technology To Price, Quote and Engage Customers

Using Mobile Technology To Price, Quote and Engage Customers To remain competitive in the e-commerce age, companies are starting to recognize that one price does not fit all, and in fact, the marketplace demands a great deal of versatility. Individual consumers have experienced this when dealing with sophisticated B2C retailers such as Amazon, a company…

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