Category Archives: Big Data

How Big Data Can Help Advertisers

How Big Data Can Help Advertisers

How Big Data Can Help Advertisers We’ve published a series of articles in recent weeks looking at topics as diverse as how big data has changed air travel, how it can prevent world hunger, and how it is effecting space exploration – but what about how it is changing the industry with which we all

The Database Wars 2.0

The Database Wars 2.0

The Database Wars 2.0 The IT world is undergoing a major shift. The way companies and individuals use and interact with their technology has been relatively constant since the emergence of the internet and traditional network servers in the mid-1990s, but the rapid growth in cloud computing and ever-increasing availability of large data centre means

How Big Data Is Changing Air Travel

How Big Data Is Changing Air Travel

How Big Data Is Changing Air Travel Long check-in queues, delayed flights and lost baggage – the typical airport experience is all too familiar to business travelers and holidaymakers alike. However, the emergence of big data is slowly changing the reality of using an airport. Transport hubs around the world are slowly trying to migrate

10 Innovative Cloud-Based Start-ups

10 Innovative Cloud-Based Start-ups

10 Innovative Cloud-Based Start-ups The growth of cloud computing over the last five years has seen a rapid increase in the number of start-up companies in the sector. Many of these start-ups are doing unique things that are changing the landscape of the cloud industry itself and establishing themselves as new market leaders in the