Category Archives: Big Data

Apple And Google Top Annual Interbrand Best Global Brands Report

Apple And Google Top Annual Interbrand Best Global Brands Report

Madison Avenue may be the center of the advertising industry, but Silicon Valley is home to the most valuable brands. For the third consecutive year, Apple and Google top the annual Interbrand Best Global Brands report. The report, which is to be released on Monday, estimates the value of the Apple brand at $170.3 billion, up 43…

Top 50 Big Data Marketing Blogs

Top 50 Big Data Marketing Blogs

Big Data Marketing Blogs Big Data has been helping marketers target customers with more accuracy and detail than anyone thought possible just a few years ago. No longer do marketers need to rely on direct mail campaigns or newsletter subscribers, because Big Data delivers insight into nearly any aspect of a customer, from time spent…

Cloud Pinup: NodePrime In Prime Position To Dominate Datacenter Industry

Cloud Pinup: NodePrime In Prime Position To Dominate Datacenter Industry

Cloud Pinup: NodePrime Datacenters are a huge industry, especially in the age of cloud computing. Managing datacenters is no easy task, however with the list of concerns being nearly endless. Hardware failures, security breaches, traffic overloads, the list of challenges faced by a datacenter is extensive, to say the least. Understandably, many companies face challenges…

Predictive Analytics: Helping CMOs Thrive

Predictive Analytics: Helping CMOs Thrive

Predictive Analytics Infographic Predictive analytics is the use of data, statistical algorithms and machine-learning techniques to provide the best assessment of what the future holds. A recent study conducted by Forrester Consulting, and commissioned by Radius, finds the implementation of predictive analytics demonstrates greater marketing maturity, and of the B2B marketers surveyed, a vast majority…

Facebook’s Lesson In Effortless Marketing

Facebook’s Lesson In Effortless Marketing

Facebook’s Effortless Marketing Do you remember those early TV commercials for Facebook (See Parody)? When it was just starting out and social media was a new thing? Of course you don’t. Because they didn’t happen. Facebook grew into a world-changing phenomenon despite a lack of traditional advertising. Their first ever TV spot happened in 2012, and…