Category Archives: Big Data

Does Proprietary Data Hinder Research?

Does Proprietary Data Hinder Research?

Does Proprietary Data Hinder Research? A widely-discussed article at Newsweek about the ‘data problem in medicine’ sheds light on the fact that doctors don’t have access to data about the very medicines the prescribe. In fact, of all clinical trials, as many as half are never published, leaving doctors in the dark and patients at…

Using Big Data To Map Communities

Using Big Data To Map Communities

Community Mapping As Big Data is used to track and measure social phenomena across the world, it’s only natural to turn to the data that users leave behind them in order to better understand and map both virtual and online communities. By doing this, we can not only unearth insights into how and what people communicate,…

5 Considerations You Need To Review Before Investing In Data Analytics

5 Considerations You Need To Review Before Investing In Data Analytics

Review Before Investing In Data Analytics Big data, when handled properly, can lead to big change. Companies in a wide variety of industries are partnering with data analytics companies to increase operational efficiency and make evidence-based business decisions. From Kraft Foods using business intelligence (BI) to cut customer satisfaction analysis time in half, to a…

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