Category Archives: Big Data

Using Big Data To Map Communities

Using Big Data To Map Communities

Community Mapping As Big Data is used to track and measure social phenomena across the world, it’s only natural to turn to the data that users leave behind them in order to better understand and map both virtual and online communities. By doing this, we can not only unearth insights into how and what people communicate,…

5 Considerations You Need To Review Before Investing In Data Analytics

5 Considerations You Need To Review Before Investing In Data Analytics

Review Before Investing In Data Analytics Big data, when handled properly, can lead to big change. Companies in a wide variety of industries are partnering with data analytics companies to increase operational efficiency and make evidence-based business decisions. From Kraft Foods using business intelligence (BI) to cut customer satisfaction analysis time in half, to a…

Forrester Releases Its “15 Emerging Technologies To Watch Before 2020” Report

Forrester Releases Its “15 Emerging Technologies To Watch Before 2020” Report

15 Emerging Technologies To Watch Before 2020 The cloud, big data, the internet of things, and wearable technology have all featured heavily in Forrester’s latest list of fifteen technologies to watch before 2020. It is becoming a reality for businesses that they need to adapt and change to an increasingly technologically-minded customer base. Traditional marketing…

Workday Brings Predictive Analytics to Human Resources Management

Workday Brings Predictive Analytics to Human Resources Management

Predictive Analytics In a much-discussed tech San Francisco tech conference, Workday, an on-demand software vendor for human resources and financial asset management, announced new Insight Applications that, inter alia, bring predictive insights to HR tools. In the new suite of tools such as expense controls, aggregated talent listings, as well as additions to the core…

How Open Is US Cities’ Data?

How Open Is US Cities’ Data?

Much has been written about how open data can make cities smarter, but now there’s a way to see which cities fare better than others in opening their datasets to the public. The Open Data Census, a crowdsourced initiative led by Code for America and the Sunlight Foundation, shows the ‘openness’ of city data, based…

Critical Thinking And Big Data

Critical Thinking And Big Data

In a deeply moving TED talk about the importance of critical thinking when dealing with data, big or small, Susan Etlinger reminds us why it’s important to think twice before assuming anything, even when backed up by data. Inevitably, morality comes into play too. As more and more problems, including perhaps fundamental ones, are tackled…

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