Category Archives: News

The Rise Of Predictive Marketing

The Rise Of Predictive Marketing

Predictive Marketing With over $100 million in venture capital invested in predictive marketing companies, predictive analytics, Big Data, and all that attends are of key consideration to marketers.  A Forbes Insights’ study, co-authored by Lattice Engines – The Predictive Journey: 2015 Survey on Predictive Marketing Strategies, based on a survey of 308 North American executives representing…

European Parliament Votes For Net Neutrality

European Parliament Votes For Net Neutrality

Net Neutrality The European Parliament today successfully voted against a new set of rules aiming to safeguard net neutrality in Europe amidst increasing criticism from technology companies and consumer advocate groups. Proponents of net neutrality claim that the legislation will result in stifling innovation by limiting competition and will not exempt web service providers from…

Infographic – Western Digital $19 Billion Dollar SanDisk Acquisition

Infographic – Western Digital $19 Billion Dollar SanDisk Acquisition

IRVINE, Calif. and MILPITAS, Calif. — Oct. 21, 2015 — Western Digital® Corporation (NASDAQ: WDC) and SanDisk Corporation (NASDAQ: SNDK) today announced that they have entered into a definitive agreement under which Western Digital will acquire all of the outstanding shares of SanDisk for a combination of cash and stock. The offer values SanDisk common…

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