Category Archives: Cloud Computing

Setting Up Your Marketing Cloud – Finding The Right Tools

Setting Up Your Marketing Cloud – Finding The Right Tools

Marketing Tools The Fit Most recently, an acquisition agreement for the purchase of marketing automation vendor Marketo by a private equity firm was announced, with a price tag of $1.79 billion. This is the latest buyout of a marketing automation vendor, with past trades including Oracle’s purchase of Eloqua, Adobe’s acquisition of Neolane, and IBM…

How Strategy – Not Technology – Is The Real Driver For Digital Transformation

How Strategy – Not Technology – Is The Real Driver For Digital Transformation

The Real Driver For Digital Transformation Business owners and executives today know the power of social media, mobile technology, cloud computing, and analytics. If you pay attention, however, you will notice that truly mature and successful digital businesses do not jump at every new technological tool or platform. While they do not sit and wait…

The Cancer Moonshot: Collaboration Is Key

The Cancer Moonshot: Collaboration Is Key

Cancer Moonshot In his final State of the Union address in January 2016, President Obama announced a new American “moonshot” effort: finding a cure for cancer. The term “moonshot” comes from one of America’s greatest achievements, the moon landing. If the scientific community can achieve that kind of feat, then surely it can rally around…

Cloud And The Military – In The US

Cloud And The Military – In The US

Cloud And The Military Scandalous cost overruns; the newest high tech doesn’t work any better than very old tech; sweetheart monopoly deals with favorite defense contractors; sole sourcing key components from our enemies – the litany just goes on and on. The military’s relationship with technology always seems to be like watching a slow motion…

The Edutech Expansion – Significant Advances In The Industry

The Edutech Expansion – Significant Advances In The Industry

The Edutech Expansion The largest education event in Asia-Pac and the Southern Hemisphere, EduTECH, has just launched in Brisbane, Australia, collecting educators and tech providers who will participate in eight congresses and eight post-congress masterclasses. The purpose of the conference is to discuss the significant role technology is playing in education, and a panel dedicated…

The Week In Tech: Twitter, Apple and Microsoft Make Waves

The Week In Tech: Twitter, Apple and Microsoft Make Waves

Week In Tech In a sign that multi-national corporations are assuming more of the roles once associated with government, Facebook and Microsoft teamed up this week to announce plans to lay 4 000 miles of cable under the Ocean from Virginia Beach, USA to Bilbao, Spain. “The companies said the system — designed to support…