Category Archives: Social Networks

Social Networks

E-Commerce Advances For Savvy Marketers

E-Commerce Advances For Savvy Marketers

Digital Marketing Platforms Advertising and marketing techniques have progressed rapidly in the last decade with both channel focus and the direction of content shifting considerably due primarily to advances in cloud technology. Gartner’s Magic Quadrant for Digital Commerce 2016 singles out a few ecommerce providers who are topping their sector in both ability to execute and completeness of vision, and Gartner reports, “Digital commerce platforms enable organizations to build B2B, B2C or B2B-to-consumer commerce sites…

The Week In Tech: Twitter, Microsoft and Apple

The Week In Tech: Twitter, Microsoft and Apple

The Week In Tech There is no doubt that the biggest tech story of the week (and possibly the year, so far), is that Microsoft is buying LinkedIn for the cash price of $26.2 billion. That’s a massive investment from Microsoft CEO Satya Nadella and a vote of confidence in a company that is beloved by those who use it, but which has never really been able to monetize in the same way that other…

The Lighter Side Of The Cloud – If Only So Easy

The Lighter Side Of The Cloud – If Only So Easy

By Christian Mirra Please feel free to share our comics via social media networks such as Twitter with a clear attribution (Twitter example: via @cloudtweaks) to the original comic source. If you are a company brand looking to utilize our comics to generate leads to a specific landing page, newsletter, presentation or social media campaign, you can contact us regarding commercial licensing rates. Enjoy!

2016 Mobile Marketing Tips For Cloud Services

2016 Mobile Marketing Tips For Cloud Services

Mobile Marketing Tips Mobile marketing is continually evolving and at such a fast pace, if you are not currently using mobile marketing in your advertising strategies, then you have already been left behind. Why? Because 70 percent of all Smartphone users consider SMS marketing to be the best way to grab their attention. And, 50% of buyers in the U.S. will make a direct purchase after they’ve received an SMS branded text, QR code, discount…

Hybridization: A Mindset Approach

Hybridization: A Mindset Approach

The Social Data Cloud One of the most amazing attributes of the cloud and its related technologies is its sheer openness. New companies and ventures spring up daily, fueled, in some cases, by one single good idea. They launch first and then seek out operating capital through angels or crowdfunding afterward. This is a whole new ballgame. In a similar vein, employees of established companies seek more flexible work hours, ask to use their own…

Cloud Traffic Growth And Content as a Service (CaaS)

Cloud Traffic Growth And Content as a Service (CaaS)

Content as a Service (CaaS) Content as a Service (CaaS) is a relatively new take on content management systems (CMS). While traditional web content management systems like Drupal and WordPress offer one-stop-shop solutions for both creating websites and managing content, CaaS service providers narrow their focus to pure content management, disregarding the output channels such as web, print or mobile application, any of which may be selected for use by the customer. Increasing Cloud Traffic…

SaaS Growth Hacking Do’s And Don’t

SaaS Growth Hacking Do’s And Don’t

SaaS Growth Hacking Thanks to a few phenomenally successful campaigns and visions of best case scenarios, growth hacking tactics have received a lot of positive attention in recent times. But as the techniques and their results are analyzed it’s becoming apparent that there’s a right and a wrong way to use these tools. Or, at least, there’s a time, a place, and an implementation. Cloud Based Software As A Service (SaaS) companies such as Dropbox, Pinterest,…

The True Dangers Of Allowing Social Media In The Workplace

The True Dangers Of Allowing Social Media In The Workplace

Social Media In The Workplace Would you let your employees use social media on company time? The response to this question is usually an emphatic no. The reasons given make sense, at least on the surface: “People are here to work, not to play.” “We cannot trust our employees to not waste the entire day playing around online.” “The optics would be very bad for our customers.” Indeed, people are hired to contribute their skills…

CloudTweaks Comics
5 Essential Cloud Skills That Could Make Or Break Your IT Career

5 Essential Cloud Skills That Could Make Or Break Your IT Career

5 Essential Cloud Skills Cloud technology has completely changed the infrastructure and internal landscape of both small businesses and large corporations alike. No professionals in any industry understand this better than IT pros. In a cutthroat field like IT, candidates have to be multi-faceted and well-versed in the cloud universe. Employers want to know that their IT people can solve problems with minimal micromanagement. For this reason especially, it’s essential for IT professionals to know…

What You Need To Know About Choosing A Cloud Service Provider

What You Need To Know About Choosing A Cloud Service Provider

Selecting The Right Cloud Services Provider How to find the right partner for cloud adoption on an enterprise scale The cloud is capable of delivering many benefits, enabling greater collaboration, business agility, and speed to market. Cloud adoption in the enterprise has been growing fast. Worldwide spending on public cloud services will grow at a 19.4% compound annual growth rate to go from $70 billion in 2015 to $141 billion in 2019, according to IDC.…

Protecting Devices From Data Breach: Identity of Things (IDoT)

Protecting Devices From Data Breach: Identity of Things (IDoT)

How to Identify and Authenticate in the Expanding IoT Ecosystem It is a necessity to protect IoT devices and their associated data. As the IoT ecosystem continues to expand, the need to create an identity to newly-connected things is becoming increasingly crucial. These ‘things’ can include anything from basic sensors and gateways to industrial controls systems, retail terminals and scanners, and kiosks to medical devices, heating and lighting systems, connected homes, and smart cars. Identity…

Cloud Security Risks: The Top 8 According To ENISA

Cloud Security Risks: The Top 8 According To ENISA

Cloud Security Risks Does cloud security risks ever bother you? It would be weird if it didn’t. Cloud computing has a lot of benefits, but also a lot of risks if done in the wrong way. So what are the most important risks? The European Network Information Security Agency did extensive research on that, and identified 35 risk categories. This analysis is used by a number of players in the industry, including certain banking regulators.…

Cloud Computing Checklist For Startups

Cloud Computing Checklist For Startups

Checklist For Startups  There are many people who aspire to do great things in this world and see new technologies such as Cloud computing and Internet of Things as a tremendous offering to help bridge and showcase their ideas. The Time Is Now This is a perfect time for highly ambitious startups to make some noise. CMS (Contact Management Systems) such as WordPress, Joomla, Drupal are either free or inexpensive. Being a small startup you’re…

The Future Of Cybersecurity

The Future Of Cybersecurity

The Future of Cybersecurity In 2013, President Obama issued an Executive Order to protect critical infrastructure by establishing baseline security standards. One year later, the government announced the cybersecurity framework, a voluntary how-to guide to strengthen cybersecurity and meanwhile, the Senate Intelligence Committee voted to approve the Cybersecurity Information Sharing Act (CISA), moving it one step closer to a floor debate. Most recently, President Obama unveiled his new Cybersecurity Legislative Proposal, which aims to promote…

Mobile Connected Technologies – The Future Of The Healthcare Industry

Mobile Connected Technologies – The Future Of The Healthcare Industry

Mobile Connected Technologies Clinics, hospitals, and other healthcare facilities are embracing new mobile technologies in order to be more efficient in their daily tasks. With faster communication and better collaboration, clinicians can spend much less time handling medical devices and more time administering care to their patients. Industry experts are stating that mobile connected technologies are providing much more than just gains in productivity for the healthcare industry. “Care teams are using mobile technologies to…

Cloud Computing – The Good and the Bad

Cloud Computing – The Good and the Bad

The Cloud Movement Like it or not, cloud computing permeates many aspects of our lives, and it’s going to be a big part of our future in both business and personal spheres. The current and future possibilities of global access to files and data, remote working opportunities, improved storage structures, and greater solution distribution have the pundits encouraging the cloud move for one and all; on the other hand, complete reliance on electronic networks and…

New Report Finds 1 Out Of 3 Sites Are Vulnerable To Malware

New Report Finds 1 Out Of 3 Sites Are Vulnerable To Malware

1 Out Of 3 Sites Are Vulnerable To Malware A new report published this morning by Menlo Security has alarmingly suggested that at least a third of the top 1,000,000 websites in the world are at risk of being infected by malware. While it’s worth prefacing the findings with the fact Menlo used Alexa to compile the list of the top million – a ranking site which is notoriously flawed with spammers and companies paying…

Battling With Bandwidth – Average Cost of DDoS Attack Was $40,000 An Hour

Battling With Bandwidth – Average Cost of DDoS Attack Was $40,000 An Hour

High Cost of DDoS Attacks Distributed Denial of Service (DDoS) attacks involve the use of multiple compromised systems, often infected with a Trojan, to target a single system. The array of compromised systems flood the resources or bandwidth of their victims, typically one or more web servers, in an attempt to make an online service unavailable to its users. Earlier this year, one report noted that DDoS attacks had doubled in the first quarter as…

Identity and Access Management: Advancing to Meet the Changing Needs of Passwords and Governance

Identity and Access Management: Advancing to Meet the Changing Needs of Passwords and Governance

Identity and Access Management The identity and access management market continues to grow in a wide variety of industries of all sizes. As has been much discussed in many headlines, this is primarily because of three main reasons: 1) It is much more cost effective to implement than in past years; 2) Solutions can be implemented fairly quickly, and 3) Companies have realized the great benefits IAM solutions bring to their organization. As the IAM…

The Importance of Cloud Backups: Guarding Your Data Against Hackers

The Importance of Cloud Backups: Guarding Your Data Against Hackers

The Importance of Cloud Backups Cloud platforms have become a necessary part of modern business with the benefits far outweighing the risks. However, the risks are real and account for billions of dollars in losses across the globe per year. If you’ve been hacked, you’re not alone. Here are some other companies in the past several years that have fallen victim to data breaches and lived to survive: Premera Blue Cross had 11 million member’s…

The Security Gap: What Is Your Core Strength?

The Security Gap: What Is Your Core Strength?

The Security Gap You’re out of your mind if you think blocking access to file sharing services is filling a security gap. You’re out of your mind if you think making people jump through hoops like Citrix and VPNs to get at content is secure. You’re out of your mind if you think putting your content in the cloud is dangerous. The truth is that top tier cloud storage is more secure than most organizations’…

The Fully Aware, Hybrid-Cloud Approach

The Fully Aware, Hybrid-Cloud Approach

Hybrid-Cloud Approach For over 20 years, organizations have been attempting to secure their networks and protect their data. However, have any of their efforts really improved security? Today we hear journalists and industry experts talk about the erosion of the perimeter. Some say it’s squishy, others say it’s spongy, and yet another claims it crunchy. Are they trying to say the perimeter is changing, or that the perimeter no longer exists? In the context of…

Through the Looking Glass: 2017 Tech and Security Industry Predictions

Through the Looking Glass: 2017 Tech and Security Industry Predictions

2017 Tech and Security Industry Predictions As we close out 2016, which didn’t start off very well for tech IPOs, momentum and performance has increased in the second half, and I believe that will continue well into 2017. M&A activity will also increase as many of the incumbents will realize that they need to inject new DNA into their stagnant cultures and flat to declining revenue numbers. Cyber Security Market Expands My first prediction, which…

Using Cloud Technology In The Education Industry

Using Cloud Technology In The Education Industry

Education Tech and the Cloud Arguably one of society’s most important functions, teaching can still seem antiquated at times. Many schools still function similarly to how they did five or 10 years ago, which is surprising considering the amount of technical innovation we’ve seen in the past decade. Education is an industry ripe for innovation and more recent technological advances, such as use of the cloud, have began to make their way into schools. Teachers…

Journey Science In Telecom: Take Customer Experience To The Next Level

Journey Science In Telecom: Take Customer Experience To The Next Level

Journey Science In Telecom Journey Science, being derived from connected data from different customer activities, has become pivotal for the telecommunications industry, providing the means to drastically improve the customer experience and retention. It has the ability to link together scattered pieces of data, and enhance a telco business’s objectives. Siloed approaches are becoming obsolete – take call centers as an example – there is only so much that you can do with data from…

Two 2017 Trends From A Galaxy Far, Far Away

Two 2017 Trends From A Galaxy Far, Far Away

Reaching For The Stars People who know me know that I’m a huge Star Wars fan. I recently had the opportunity to see Rogue One: A Star Wars Story. While I won’t give any spoilers away for the few who haven’t seen the movie yet, I do want to mention a couple of trends from the galaxy far, far away that are affecting the ways businesses will do IT in our world in 2017. And…

Staying on Top of Your Infrastructure-as-a-Service Security Responsibilities

Staying on Top of Your Infrastructure-as-a-Service Security Responsibilities

Infrastructure-as-a-Service Security It’s no secret many organizations rely on popular cloud providers like Amazon and Microsoft for access to computing infrastructure. The many perks of cloud services, such as the ability to quickly scale resources without the upfront cost of buying physical servers, have helped build a multibillion-dollar cloud industry that continues to grow each year. Still, even though cloud has helped many companies, there are tradeoffs with cloud services such as Infrastructure-as-a-Service (IaaS) that…