Category Archives: Technology

Demystifying The Marketing Cloud

Demystifying The Marketing Cloud

The Marketing Cloud The marketing cloud, much discussed but seldom defined, is the backbone of digital marketing, evolving and advancing its current and future role in marketing as a whole. As the marketing cloud improves the speed and ease of marketing operations, streamlining and optimizing processes, so digital marketing teams are able to deliver results…

Re-Defining Security – It’s More Than Just Compliance

Re-Defining Security – It’s More Than Just Compliance

Re-Defining Security Risk management is messy. The internet has known vulnerabilities, and regulatory issues seem to change faster than you can say “Privacy Shield.” So why can’t security and compliance teams see eye to eye? Sixty-four percent of IT executives feel confident that compliance will protect their company against breaches, according to Vormetric’s 2016 Data…

Microsoft Powers Up With Purchase Of Xamarin

Microsoft Powers Up With Purchase Of Xamarin

Microsoft’s Recent Acquisition  To many tech commentators, the emerging cloud economy looked like it would be dominated by two familiar giants: Google and Amazon. Google recently announced that Spotify would be using its cloud architecture for its backend, while AWS continues to expand and draw players large and small into its vast orbit like a…

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