Optimizing Digital Marketing Through Accessibility & Aesthetics

Optimizing Digital Marketing Through Accessibility & Aesthetics

Optimizing Digital Marketing In The Cloud Marketers are constantly looking for better ways to tantalize and engage customers, and there’s no space more competitive than the digital universe. Deliberating over pleasing layouts, effective calls to action, site responsiveness, and much more, digital marketers have more than enough to keep themselves busy without understanding the intricacies of website design and optimization. The corporate giants have access to department upon department of developers and designers, digital strategists,…

Pinup: CloudRAIL – Laying Down The IoT Tracks With API’s

Pinup: CloudRAIL – Laying Down The IoT Tracks With API’s

The Internet of Things and API’s If you have been paying attention to the technology press in 2016, it’s likely that you will view the impending arrival of the Internet of Things (IoT) as an inevitability. The IoT, coupled with the rapid global adoption of robust cloud-based technologies, has seen whole industries being developed for a time when homes, workplaces and modes of transport are all connected and sharing information to make our lives easier.…

Are Cloud Solutions Secure Enough Out-of-the-box?

Are Cloud Solutions Secure Enough Out-of-the-box?

Out-of-the-box Cloud Solutions Although people may argue that data is not safe in the Cloud because using cloud infrastructure requires trusting another party to look after mission critical data, cloud services actually are more secure than legacy systems. In fact, a recent study on the state of cloud security in the enterprise market revealed that 64 percent of medium and large businesses believe cloud infrastructure is more secure than legacy systems. What factors contribute to…

IoT Innovations Expand To New Industries

IoT Innovations Expand To New Industries

IoT Innovations The Internet of Things has moved far beyond a commonly tossed around buzzword. Instead IoT has solidified its place globally as a ‘must have’ for today’s most innovative companies. Organizations across a wide variety of industries are opening their businesses to new opportunities provided by IoT as a means to help embrace new opportunities presented by this explosive market. And explosive it is — according to IDC, the worldwide IoT market will continue…

The Evolution Of The Connected Cloud

The Evolution Of The Connected Cloud

The Connected Cloud Cloud computing is interesting first, but not only, because of the prevalence of cloud projects. There are many of them launched every day. Some have lofty expectations for business benefits (cost saving of 20 percent or more) and others carry even more intriguing goals. In 2005 “the cloud” was new. Shared computing services were a novel idea. People weren’t sure they would catch on. There were many concerns about the initial reality…

Medical Professionals Face Unique Challenges Using The Cloud

Medical Professionals Face Unique Challenges Using The Cloud

Medical Professionals Using The Cloud The presence and value of Cloud tools have seeped into virtually every industry, and the medical profession is certainly no exception. However, because of the special rules regarding patient privacy, specifically those found in HIPAA, people handling patient information must follow specific guidelines that in many cases, are violated by standard cloud services. Of course many services claim HIPAA compliance in order to attract healthcare clients, however, an approved “HIPAA…

Bosch Gearing Up For The IoT Market

Bosch Gearing Up For The IoT Market

Bosch IoT Market Germany’s Robert Bosch GmbH is challenging US tech rivals by launching its own cloud computing network that will use the internet to connect to just about anything, from dishwashers to cars. Using data acquired from their machines, Bosch hopes to transform themselves from industrial manufacturer to full-blown service provider and expects its engineering expertise will serve as an advantage in the Internet of Things (IoT) space. Bosch’s Cloud On Wednesday, Bosch announced plans…

Connecting Your Cloud Services With High Speed Internet

Connecting Your Cloud Services With High Speed Internet

Killer Connection Speeds Which country in the world has the honor of claiming the fastest internet speed in the world? Who has the fastest mobile internet? And which American city is the champion of download speed? These insights are all contained in a fascinating new infographic released by forward-facing website Futurism.com. You may have guessed it already, but the title for the world’s fastest average broadband internet belongs to South Korea, where the average citizen…

Is Fear Holding Back a Next Generation of Cyber Security Approaches?

Is Fear Holding Back a Next Generation of Cyber Security Approaches?

Next Generation of Cyber Security As I walked through RSA last week, I was struck by the usual fear laden messages “You’re not safe and never will be but I (vendor) have a silver bullet that will protect you.” And, I wondered if this fear-based approach is deterring a badly needed next generation of cyber security approaches. For as long as I have been in the security industry, the focus has been on selling fear…

IoT: Connected Manufacturing Leads To Service as a Product

IoT: Connected Manufacturing Leads To Service as a Product

Connected Manufacturing A car is driven back to its home garage for the night, and its data port is plugged in. Then, some exciting things happen. First off, the car sends diagnostic information back to the manufacturer to cross-check against any systems that require repair, maintenance, or replacement. The manufacturer then downloads a selection of new driver experiences, including a different acceleration style (choice of sporty or smooth), improved navigation and mapping software, and new…