Category Archives: SaaS

Companies Looking To Capitalize on Martech

Companies Looking To Capitalize on Martech

Capitalizing on Martech According to research conducted by Walker Sands Communication, at least half of US marketers intend to spend more on marketing technology in the coming year. Already the industry receives billions of dollars from venture capitalists investing in new tools and services, and with over 3,800 vendors it’s no surprise that experts expect…

How Social Media is Changing Fintech and Other Startups

How Social Media is Changing Fintech and Other Startups

Social Media and Fintech Startups In the last 10 years, social media has utterly exploded. Today, every business, startup, or corporation is almost guaranteed to be active on some form of social media. Whether it is Twitter, Facebook, Snapchat, Instagram, social media has become a massive part of business and is help to revolutionize Fintech…

10 Online Savings and Wealth Management Services

10 Online Savings and Wealth Management Services

Wealth Management Services There are a lot of cloud based options for those of you wanting to save for a holiday, invest some spare cash, or plan for retirement. This is a list (in no particular order) of some of the best services for online savings or wealth management. WiseBanyan WiseBanyan was the world’s first free…

How Venture Capital Has Changed Online Travel Agencies and Travel-tech Start-ups

How Venture Capital Has Changed Online Travel Agencies and Travel-tech Start-ups

Venture Capital and Travel-tech Start-ups For the last decade, investment in Online Travel Agencies and Travel-tech start-ups from Venture Capital has been on the rise. The main driving factor behind this transition towards OTA’s has been the rise of the smartphone. The computing power of smartphones has increased exponentially over the last few years, with…

When The Cloud Comes To The Black Friday Table

When The Cloud Comes To The Black Friday Table

Black Friday Black Friday, as most people know, is the busiest shopping day of the year, occurring immediately after U.S. Thanksgiving, and ushering in the “official” beginning of the Christmas/Holiday shopping season. Its name has come to represent the time of the year at which most retailers start to turn a profit (operating in the…

The Continued Growth of the SaaS Travel Industry

The Continued Growth of the SaaS Travel Industry

SaaS Travel Industry The online travel industry can trace its roots to American Airlines in the late 1970s. It has grown from the SABRE (Semi-automated Business Research Environment) system, which was developed to automate booking reservations to, to a sprawling industry worth billions of dollars. Expedia, Yahoo Travel, Booking.com, Justfly, and Priceline, makeup just a…

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Cloud Computing Then & Now

Cloud Computing Then & Now

The Evolving Cloud  From as early as the onset of modern computing, the possibility of resource distribution has been explored. Today’s cloud computing environment goes well beyond what most could even have imagined at the birth of modern computing and innovation in the field isn’t slowing. A Brief History Matillion’s interactive timeline of cloud begins…

5 Predictions For Education Technology

5 Predictions For Education Technology

Education Technology Although technology has fast influenced most sectors of our world, education is an area that’s lagged behind. Many classrooms still employ the one-to-many lecturing model wherein the average student is catered for while a few are left behind, and others bored. Recently, there’s been a drive to uncover how to use technology successfully…

The Questions of Privacy In The Internet of Things Revolution

The Questions of Privacy In The Internet of Things Revolution

Privacy in the Internet of Things Revolution The Internet of Things (IoT) has been promising a lot to consumers for a few years and now we’re really starting to see some of the big ideas come to fruition, which means an ever-growing conversation around data security and privacy. Big data comes with big responsibilities and…

Is The Fintech Industry The Next Tech Bubble?

Is The Fintech Industry The Next Tech Bubble?

The Fintech Industry Banks offered a wide variety of services such as payments, money transfers, wealth management, selling insurance, etc. over the years. While banks have expanded the number of services they offer, their core still remains credit and interest. Many experts believe that since banks offered such a wide multitude of services, they have…

Shadow IT To Remain A Focus For Both Cloud Vendors And CIOs

Shadow IT To Remain A Focus For Both Cloud Vendors And CIOs

Shadow IT To Remain A Focus Shadow IT, a phenomenon defined as building internal IT systems without the official organizational approval has been a growing concern for CIOs over the last few years. In 2015, it climbed to the top of the list of the emerging IT threats, with as much as 83% CIOs reporting…

Teach Yourself The Cloud: Cloud Computing Knowledge In 5 Easy Steps

Teach Yourself The Cloud: Cloud Computing Knowledge In 5 Easy Steps

Teach Yourself The Cloud Learn how to get to grips with cloud computing in business  Struggling to get your head around the Cloud? Here are five easy ways you can improve your cloud knowledge and perhaps even introduce cloud systems into your business.  Any new technology can appear daunting, and cloud computing is no exception.…

Five Cloud Questions Every CIO Needs To Know How To Answer

Five Cloud Questions Every CIO Needs To Know How To Answer

The Hot Seat Five cloud questions every CIO needs to know how to answer The cloud is a powerful thing, but here in the CloudTweaks community, we already know that. The challenge we have is validating the value it brings to today’s enterprise. Below, let’s review five questions we need to be ready to address…

Why Cloud Compliance Doesn’t Need To Be So Overly Complicated

Why Cloud Compliance Doesn’t Need To Be So Overly Complicated

Cloud Compliance  Regulatory compliance is an issue that has not only weighed heavily on the minds of executives, security and audit teams, but also today, even end users. Public cloud adds more complexity when varying degrees of infrastructure (depending on the cloud model) and data fall out of the hands of the company and into…

5 Surprising Ways Cloud Computing Is Changing Education

5 Surprising Ways Cloud Computing Is Changing Education

Cloud Computing Education The benefits of cloud computing are being recognized in businesses and institutions across the board, with almost 90 percent of organizations currently using some kind of cloud-based application. The immediate benefits of cloud computing are obvious: cloud-based applications reduce infrastructure and IT costs, increase accessibility, enable collaboration, and allow organizations more flexibility…

Comparing Cloud Hosting Services

Comparing Cloud Hosting Services

Cloud Hosting Services Cloud hosting service providers are abundant and varied, with typical structures affording the reliability of virtual partitions, drawing resources externally; secure data centers; scalability and flexibility not limited by physical constraints; pay-per-use costing; and responsive load balancing for changing demands. While high end (and high price) services offer an extensive range of…

The Future Of Cloud Storage And Sharing…

The Future Of Cloud Storage And Sharing…

Box.net, Amazon Cloud Drive The online (or cloud) storage business has always been a really interesting industry. When we started Box in 2005, it was a somewhat untouchable category of technology, perceived to be a commodity service with low margins and little consumer willingness to pay. All three of these factors remain today, but with…

The Importance of Cloud Backups: Guarding Your Data Against Hackers

The Importance of Cloud Backups: Guarding Your Data Against Hackers

The Importance of Cloud Backups Cloud platforms have become a necessary part of modern business with the benefits far outweighing the risks. However, the risks are real and account for billions of dollars in losses across the globe per year. If you’ve been hacked, you’re not alone. Here are some other companies in the past…

Connecting With Customers In The Cloud

Connecting With Customers In The Cloud

Customers in the Cloud Global enterprises in every industry are increasingly turning to cloud-based innovators like Salesforce, ServiceNow, WorkDay and Aria, to handle critical systems like billing, IT services, HCM and CRM. One need look no further than Salesforce’s and Amazon’s most recent earnings report, to see this indeed is not a passing fad, but…

Technology Influencer in Chief: 5 Steps to Success for Today’s CMOs

Technology Influencer in Chief: 5 Steps to Success for Today’s CMOs

Success for Today’s CMOs Being a CMO is an exhilarating experience – it’s a lot like running a triathlon and then following it with a base jump. Not only do you play an active role in building a company and brand, but the decisions you make have direct impact on the company’s business outcomes for…

The Fully Aware, Hybrid-Cloud Approach

The Fully Aware, Hybrid-Cloud Approach

Hybrid-Cloud Approach For over 20 years, organizations have been attempting to secure their networks and protect their data. However, have any of their efforts really improved security? Today we hear journalists and industry experts talk about the erosion of the perimeter. Some say it’s squishy, others say it’s spongy, and yet another claims it crunchy.…

Cloud Services Providers – Learning To Keep The Lights On

Cloud Services Providers – Learning To Keep The Lights On

The True Meaning of Availability What is real availability? In our line of work, cloud service providers approach availability from the inside out. And in many cases, some never make it past their own front door given how challenging it is to keep the lights on at home let alone factors that are out of…

Two 2017 Trends From A Galaxy Far, Far Away

Two 2017 Trends From A Galaxy Far, Far Away

Reaching For The Stars People who know me know that I’m a huge Star Wars fan. I recently had the opportunity to see Rogue One: A Star Wars Story. While I won’t give any spoilers away for the few who haven’t seen the movie yet, I do want to mention a couple of trends from…

5% Of Companies Have Embraced The Digital Innovation Fostered By Cloud Computing

5% Of Companies Have Embraced The Digital Innovation Fostered By Cloud Computing

Embracing The Cloud We love the stories of big complacent industry leaders having their positions sledge hammered by nimble cloud-based competitors. Saleforce.com chews up Oracle’s CRM business. Airbnb has a bigger market cap than Marriott. Amazon crushes Walmart (and pretty much every other retailer). We say: “How could they have not seen this coming?” But, more…