SAM

The Internet of Things – As Easy as Child’s Play

The Internet of Things – As Easy as Child’s Play

Google, Apple, Samsung and Amazon – the leading tech companies of the world would have you believe that designing devices and software for the internet of things is technically challenging, expensive, and requires great expertise. How else could they justify charging some of the sky-high prices for their latest products?

A twenty three year old is now challenging that notion with ‘SAM’ – dubbed as being the ‘lego of the internet’. Its aim is to offer an electronics kit made up of wireless, rechargeable, Bluetooth-connected modules that enable kids – along with anyone else without coding knowledge – to build everything from smart doorbells to intelligent home appliances.

Its developer – an entrepreneur called Joachim Horn – hopes to encourage budding engineers and inventors to create games, products and apps for the ‘Internet of Things’, where everyday objects can send and receive data through the web. “I was always scared of the dark magic of electrical engineering,” he said. “Stuff never works, there’s always a bug, and you can’t duct tape it into correctness… I wanted to find a way to make it fun for people to learn circuitry and coding. [I wanted to build a] human-centred model that would be easy to use and that taught you while you worked with it”.

sam-project

By using crowdfunding platform Kickstarter, Horn has easily smashed his £50,000 target, eventually closing with 817 backers and £125,546 when the investment window closed. He plans to use the raised capital to make SAM networks accessible from smartphone, and design more aesthetically pleasing casings for the components. Ultimately he hopes to add another round of funding that will be in the region of £1 million – thus allowing him to develop more advanced components such as accelerometers, LCD screens, and camera modules.

Currently SAM is only three months old, and while Horn thinks it will help “level the playing field” to allow more people and start-ups to enter the sector with low levels of investment, easy prototypes, and increased autonomy, it has already seen some impressive products developed by enthusiasts and early adopters.

An eight-year-old used the SAM app, two motors, and three proximity sensors to build a self-driven car that moves round his room and dodges obstacles, a British man in a long distance relationship with a woman in Rome made a mailbox flag that is raised whenever he gets an email from her, and SAMs were used to create glasses that tell a blind person where to walk to depending on their surroundings.

Given how much can be designed and stylised with Lego, the possibilities for SAM appear endless at this stage. What do you think? What would you design if you had a SAM kit? Let us know in the comments below.

By Daniel Price

Daniel Price

Daniel is a Manchester-born UK native who has abandoned cold and wet Northern Europe and currently lives on the Caribbean coast of Mexico. A former Financial Consultant, he now balances his time between writing articles for several industry-leading tech (CloudTweaks.com & MakeUseOf.com), sports, and travel sites and looking after his three dogs.

CONTRIBUTORS

Companies Must Be More Transparent About Security Moving Forward

Companies Must Be More Transparent About Security Moving Forward

Security and Transparency You may remember, Home Depot was affected by a sizeable data breach in 2014. The incident is widely ...
5 Pitfalls to Avoid when Selecting a Cloud-based Video Conferencing System

5 Pitfalls to Avoid when Selecting a Cloud-based Video Conferencing System

Cloud-based Video Conferencing System Pitfalls A recent survey revealed that three out of four executives predict that video conferencing will ...
Tweaking with Application Assessment Tools

Tweaking with Application Assessment Tools

Application Assessment We have all seen the TV commercial where impossible situations are solved quickly by simply pressing a button ...
Five Compelling Ways To Use Salesforce Campaigns

Five Compelling Ways To Use Salesforce Campaigns

Salesforce Campaigns Salesforce, commonly known as “The World’s Favorite CRM Software” builds business software on a subscription basis. CRM stands ...
A Quick and Dirty Guide to GDPR Compliance

A Quick and Dirty Guide to GDPR Compliance

GDPR Compliance Set a reminder: On May 25, 2018, the new General Data Protection Regulation directive from the European Union ...
MarTech’s Fragmented Landscape is Failing Brand Marketers

MarTech’s Fragmented Landscape is Failing Brand Marketers

MarTech’s Fragmented Landscape Mapping the customer journey is one of the biggest strategic shifts currently underway in the marketing industry ...
conferencing cybersecurity

Is Your Conferencing System a Cybersecurity Weak Link?

Video Conferencing Vulnerabilities At home and in the office, the Internet of Things (IoT) has brought us new heights of ...
Malware Will Cripple Cloud And IoT Infrastructure If Not Contained

Malware Will Cripple Cloud And IoT Infrastructure If Not Contained

The Malware Cloud Concern This year we’ve had two cyber attacks in which malware was used to cripple government computer ...

NEWS

Cloud Security Alliance Issues New Code of Conduct for GDPR Compliance

Cloud Security Alliance Issues New Code of Conduct for GDPR Compliance

EDINBURGH, Scotland, Nov. 21, 2017 /PRNewswire-USNewswire/ -- The Cloud Security Alliance (CSA), the world's leading organization dedicated to defining and raising awareness of best practices ...
HPE CEO Whitman's surprise exit stumps Wall Street

HPE CEO Whitman’s surprise exit stumps Wall Street

(Reuters) - Shares of Hewlett Packard Enterprise Co (HPE.N) fell 6 percent on Wednesday after Chief Executive Officer Meg Whitman’s ...
OVH Announces New Hosted Private Cloud Offerings for US Market

OVH Announces New Hosted Private Cloud Offerings for US Market

OVH delivers next-generation services for hosted private cloud, disaster recovery, and hybridity leveraging industry-leading solutions RESTON, VA--(Marketwired - Nov 20, ...

SPONSORS

Security: The Goodwill Virus That Keeps On Giving

Security: The Goodwill Virus That Keeps On Giving

The Goodwill Virus When Caitlyn Jenner officially introduced herself to the world by way of a Vanity Fair cover story ...
Ransomware's Great Lessons

Ransomware’s Great Lessons

Ransomware The vision is chilling. It's another busy day. An employee arrives and logs on to the network only to ...
AT&T Pinpoints 4 Key Elements To Achieving Security With The Internet of Things

AT&T Pinpoints 4 Key Elements To Achieving Security With The Internet of Things

Internet of Things Security The Internet of Things (IoT) is rapidly becoming a part of many of our business processes, ...