5 Ways The Latest Cloud Tools Can Help Increase Sales

Data Bed.png
Growing Up.png
Recovery Experts.png
Data Fallout.png
The Manuscript.png

Cloud Tools Can Help Increase Sales

How new cloud technology can help you source, manage and close more leads. We take a look at how you can use cloud software to boost your sales team’s productivity and clinch more of those all-important deals!

Selling and Marketing is integral to every business and a company’s sales team is undoubtedly crucial to its success. Often sales processes are disjointed and individual salespersons work to their own agenda; fierce competition usually means that the best sellers keep their methods close to their chest. This makes the task of tracking and optimizing processes difficult for managers.

However, new developments in cloud based software are providing sales teams with some innovative solutions that can dramatically improve processes and subsequently help sales departments close more deals! In 2013, Gene Marks, writing for Forbes, concluded that cloud services were too expensive for small businesses, but prices are coming down as the marketplace becomes more competitive and infrastructure relatively cheaper.

Manage relationships better

 

A good cloud-based customer relationship management (CRM) platform allows employees to quickly access and share customer details, improving the flow of information within a sales team. Keeping CRM systems updated reduces time wasted chasing down client contact information. Often new customer leads are lost in email archives, or worse, on scraps of paper, but a good sales team manager should ensure that all leads and customer information are added to the CRM database so they can be easily accessed by everyone.

Cloud based CRM software provide instant access to customer information. The benefit of opting for a cloud based system rather than building an in-house database is that the CRM system is accessed over the internet. This means that the field sales team can access and update information using their smartphones or laptops, regardless of where they are. Many CRM solutions provide apps for Apple and Android devices that allow details to be updated even when a roaming internet connection is not available; the info is then synced when the device next links up to the web.

Task management

A team that works together will always achieve greater success. Cloud-based project management software allows managers to delegate certain jobs to staff and track their performance. Tasks can be assigned, deadlines set, and progress recorded by any member of the team.

Most importantly, tasks are not forgotten. If somebody is away from the office on a day they had planned a follow-up call for a big prospect, another team member can step in to close the deal.

Performance management

A sales team leader needs to know that each member of their team are pulling their weight and bringing in new deals. Cloud based planning tools allow managers to track results in real time (so long as the sales team keep the tools updated). Transparent platforms that allow all team members to view each other’s progress can make sales staff more competitive and eager to sell more. SalesForce is one of the leading sales management solutions, and they have also moved all of their services to the cloud.

Channel your best resources

Some sales staff will outperform their colleagues at different times. Cloud sales systems such as PipeDrive and Zoho allow managers to monitor sales results and delegate the best sales people to the most important deals.

Ensuring that each employee to working to their strengths will help forge better relationships with clients and ultimately boost your sales figures.

Staff performance management is a key feature of many sales tools; it takes the guess work out of determining which team member is the best and determines which employees are meeting their performance targets (and, of course, who is failing).

Real-time reports

Sales is an incredibly dynamic area of business. In the past managers would often rely on monthly reports prepared by office assistants that detailed how well each salesperson performed. This system meant that decisions were reactive. Real-time reporting delivers a constant stream of sales data that can be used to proactively adjust strategies to take advantage of new opportunities and identify bottlenecks in the sales process.

Cloud systems are rapidly moving from data storage to complex data analysis and reporting, which is providing new challenges for IT support services, who are having to adopt new solutions and implement more complex networks, while also keeping costs to a minimum to attract SMEs. This is good news for businesses, providing them with invaluable data to help improve processes, optimise strategies and gain a competitive edge.

Cloud-based CRM, sales and project management platforms are helping businesses to grow faster in a crowded market, making them a crucial investment for any organisation that wants to develop a competitive edge in their sector.

By Gary Gould 

Jim Fagan

The Geopolitics of Subsea Connectivity

Subsea Connectivity Digital transformation and the migration of data and applications to the cloud is a global phenomenon. While we may like to think that the cloud knows no borders, the reality is that geopolitics ...
Security Cloud

The Problem with Cyberhygiene

Cyberhygiene Dangers It is a quirk of human nature that we have a hard time contemplating abstract notions of danger, especially when it is introduced to us by others. In the simplest of examples, imagine ...
Eddie Segal

Kubernetes on AWS: Tips for Cloud-Native Development

Kubernetes AWS Tips Kubernetes is a container orchestration and management tool that automates container deployment. Kubernetes is mainly used in the cloud. A recent survey by CNCF showed that 83% of organizations deploy Kubernetes on ...
The Top 20 Machine Learning Startups To Watch In 2021

The Top 20 Machine Learning Startups To Watch In 2021

Machine Learning Startups There are a record number of 9,977 machine learning startups and companies in Crunchbase today, an 8.2% increase over the 9,216 startups listed in 2020 and a 14.6% increase over the 8,705 ...
Anita Raj

Post-COVID: What decisions are leaders taking about digital transformation in 2021?

Digital transformation in 2021 If organizations were once only talking about digital transformation (DX), in 2020, it was all about translating that talk into some real action. When the pandemic hit and businesses were disrupted, ...

TECH ELEARNING

The CloudTweaks technology lists will include updated resources to leading services from around the globe. Examples include leading IT Monitoring Services, Bootcamps, VPNs, CDNs, Reseller Programs and much more...

  • Plural Site

    Pluralsite

    Pluralsight provides online courses on popular programming languages and developer tools. Other courses cover fields such as IT security best practices, server infrastructure, and virtualization.

  • Isc2

    ISC2

    (ISC)² provides IT training, certifications, and exams that run online, on your premises, or in classrooms. Self-study resources are available. You can also train groups of 10 or more of your employees. If you want a job in cybersecurity, this is the route to take.

  • App Academy

    App Academy

    Immersive software engineering programs. No experience required. Pay $0 until you're hired. Join an online info session to learn more

  • Cybrary

    Cybrary

    CYBRARY Open source Cyber Security learning. Free for everyone, forever. The world's largest cyber security community. Cybrary provides free IT training and paid IT certificates. Courses for beginners, intermediates, and advanced users are available.