IMAX VR Viewing Experiences
IMAX is planning to open a first batch of physical venues for VR content, reports The Wall Street Journal. The company says it wants to create locations that offer virtual reality experiences more immersive than what consumers can get at home. The announcement follows yesterday's news that the company is working with Google to create a cinema-quality VR camera, which is expected to be ready for commercial use a year and a half from now.
IMAX reportedly plans to open six VR locations worldwide in malls and multiplexes before the end of 2016, with the first destined for Los Angeles. After that, the company wants to expand to China. The venues will use VR headsets created by Swedish company Starbreeze which boast a wide and immersive field of vision (210 degrees compared to 110 degrees for the Oculus Rift and HTC Vive). Starbeeze recently announced it was teaming up with Taiwanese firm Acer to develop the headsets…
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