Tweaking the Cloud

For both business and personal use, the cloud is one of today’s dominant technologies, though just a few years ago many of us would have been dismissive of it, if not completely unaware. Most of us use a variety of cloud storage applications such as Google Docs, Dropbox, and OneDrive that have very quickly and inconspicuously altered our lives; remote working is no longer a copy-and-carry bother, accessing personal documents can be done from any location, uploading files takes a moment and doesn’t require any additional hardware. But the benefits to our personal lives are just a drop in the ocean of advantages the cloud provides businesses; is it any wonder that CompTIA reports the public cloud service market will reach $204 billion in global revenue by the end of this year? One particular advantage of the cloud is that it’s available to absolutely everyone and as such small- and medium-sized organizations have access to the same tools that formerly have been exclusive to large corporations with their hefty budgets and extensive infrastructures.

Exploiting the Cloud Optimally

According to CompTIA’s Trends in Cloud Computing over 90% of surveyed companies state they use one or another form of cloud computing; regrettably, most of them are still using it for non-critical functions instead of full production stage. Says Seth Robinson, senior director, technology analysis, CompTIA. “The reality is that the cloud market is undergoing refinement as users gain greater appreciation and understanding of what cloud computing entails.”

For best results, organizations are using the cloud to reduce both hardware and support needs, thus reducing energy consumption as well as shrinking CapEx costs. Switching to the cloud can take the strain off in-house infrastructure maintenance and development, particularly in smaller companies that don’t have the funds for a department dedicated solely to IT upkeep. Furthermore, as the cloud is reducing a company’s private infrastructure, it is, in fact, expanding its network and increasing accessibility, strengthening data efficiency and utilization. And let’s not forget the cost efficiencies of cloud computing; small and medium businesses optimally employing the cloud are reporting cost efficiencies of up to 40 times that of those running their own IT systems. Additionally, organizations benefit from enhanced scalability, allowing them to easily adapt to changing demands without the need for substantial upfront investments in hardware. This flexibility not only promotes innovation but also fosters collaboration across teams, as employees can access necessary tools and data from anywhere with an internet connection. As businesses continue to harness cloud technology insights and connections, they position themselves for sustained growth and competitiveness in an increasingly digital landscape. Moreover, businesses that effectively implement cloud cost optimization strategies can maximize their returns on investment while minimizing wasteful expenditures. By carefully analyzing their cloud usage and workloads, organizations can identify opportunities for further savings and performance enhancements. As a result, companies not only achieve a more streamlined operational model but also become more adept at leveraging data-driven insights to inform strategic decision-making. This proactive approach enables them to thrive in an ever-evolving market landscape. By implementing effective cloud cost management strategies, organizations can gain deeper visibility into their spending patterns and resource usage, allowing them to allocate budgets more strategically. This proactive financial oversight not only prevents overspending but also ensures that resources are utilized efficiently, fostering a culture of accountability within teams. Ultimately, embracing cloud cost management strategies empowers businesses to navigate the complexities of their digital transformation journey with confidence, ensuring that they remain agile and prepared for future challenges.

Of course, many companies using cloud solutions are still in the early stages. Says Robinson, “… A significant number of businesses are still learning about cloud concepts and performing experiments, pilots, and initial migrations.” If you’re not at least tweaking your organization’s cloud usage for prime performance, you’re way behind the curve.

Pitfalls to Avoid

Don’t let cloud concerns dampen your enthusiasm, but optimal cloud usage means avoiding some of the pitfalls and maintaining control. Currently, security and data privacy concerns are high on the list of public cloud fears along with a significant number of organizations reporting loss of visibility and control after cloud adoption. Notably, the highest difficulty reported is transition with organizations struggling to shift critical apps to the cloud.

These concerns, however, shouldn’t halt the progression of cloud adoption; according to Concept Technology Inc., following a few essential steps helps overcome such worries:

• Select trustworthy and competent Service Providers and vendors. Ensure data centers are secure, crucial SLAs are in place, and provider services are high quality.

• Plan your cloud. Just because the cloud can improve business operations, doesn’t mean it will without a good strategy. Ensure that you’re implementing cloud tools in the right areas to improve productivity and benefit employees.

• Test control, security, and reliability. It’s always easier to simply believe that the services you’re paying for are complete; don’t foolishly bury your head in the sand but instead, put in the effort to ensure access is adequately controlled, data security policies are in place, and system violations can be detected and appropriately countered.

• An always-up infrastructure is key to a thriving business. Ensure that your providers offer the necessary support to handle maintenance and failures without downtime.

• Plan for recovery and backup. Cloud backup options make it easier than ever to prepare for disaster; ensure backup of on-site facilities is covered but be sure also to check that service providers have suitable backup facilities protecting your off-site data and services.

• Finally, it’s important to have an out. cloud services are advancing so rapidly that it would be a mistake to lock yourself into a contract with a provider that isn’t keeping up with the industry. Today most vendors offer high-value services without restrictive contracts.

Any further tips or insights to offer around optimum cloud tweaks? Be sure to let us know.

By Jennifer Klostermann