May 31, 2022

Cloud: Not Just a Location Anymore, But a Seabed of Opportunities!

By Rakesh Soni

Businesses now see the cloud as a standard, and they are always on a hunt for ways to leverage the cloud to its full potential. And if enterprises need to be competitive in the ever-expanding modern business landscape, they have to incorporate the cloud into their business growth strategy. This post gives you a deep dive into the aspects of integrating the cloud and what opportunities it holds for enterprises in the coming years.

Seabed of Opportunities!

Cloud computing is emerging as an upward trajectory for diverse businesses since it’s offering new opportunities to jump on a digital transformation bandwagon for over a decade now.

Statistics reveal that the global cloud applications market was valued at 133.6 Billion USD in 2021 and is expected to surge to 168.6 Billion USD by 2030. Moreover, the cloud applications software market is also expected to grow at a compound annual growth rate of 4.8%.

Whether we talk about the outburst of the global pandemic or the adoption of remote working environments, businesses were forced to move to the cloud to ensure seamless delivery of services and frictionless access to resources.

But what’s more interesting is that many enterprises felt empowered while developing innovative solutions and products with the new capacity and efficiency that the cloud offers them.

Yes, businesses now see the cloud as a standard, and they are always on a hunt for ways to leverage the cloud to its full potential to ensure a seamless, secure, and prosperous experience for both clients and employees.

In a nutshell, if enterprises need to be competitive in the ever-expanding modern business landscape, they have to incorporate the cloud into their business growth strategy.

Let’s dig deeper into the aspects of incorporating the cloud and what opportunities it holds for enterprises in the coming years.

Cloud Isn’t a Luxury Anymore: It Offers Perfect Harmony of Efficiency, Security, and Rich User Experience

Threat Security

Gone are the days when businesses utilized cloud infrastructures to expand storage capacity; enterprises are now swiftly adopting cloud computing to foster growth since it offers scalability, efficiency, security, and quick deployment.

A recent finding from Gartner suggests that over 95% of new digital workloads will be deployed using cloud-native platforms by 2025. This means every industry, regardless of its niche, is on the verge of leveraging cloud computing to sustain itself in the market.

Also, we know that users today want up-to-snuff experiences at every touchpoint since they’re already interacting with renowned brands and understand what a great user experience is. Hence, businesses that aren’t offering a great user experience would lag behind their competitors.

Deploying applications and software programs on the cloud offers high scalability and enhanced customer experience, perhaps why businesses switch to the cloud.

On the other hand, security is another big concern among enterprises concerned about their consumers’ identities and employees’ sensitive information.

With cloud computing offering multiple security layers, businesses can navigate their growth without rethinking their security mechanism and overall IT infrastructure.

We’ve learned the aspects of cloud computing in today’s era. Let’s find out the cloud’s opportunities for every business seeking substantial growth in 2022 and beyond.

#1. Intelligent cloud for developing and fostering AI, ML, and automation.

Cloud computing isn’t just restricted to shifting servers to a remote place; instead, it helps evoke the true potential of cutting-edge technologies like machine learning, artificial intelligence, and automation.

Cloud computing is already helping numerous organizations develop smart applications and programs that can eventually reduce project costs and help organizations make efficient, insight-driven decisions through artificial intelligence.

Apart from this, with auto-scalable cloud infrastructures, businesses meet their enormous storage demands while deploying artificial intelligence, machine learning, and automation systems, undoubtedly data gourmands.

When we consider the cost-effectiveness, energy efficiency, data handling, and processing power of the cloud infrastructures, the future belongs to those relying on the cloud.

#2. The next level of compliance and security.

With the increasing threats in the cybersecurity landscape and businesses consistently falling prey to cybercriminals, adhering to the latest security compliances is mandatory for every business.

Every enterprise is now more concerned about the security of their sensitive data and crucial consumer information.

Although maintaining an efficient disaster plan and adhering to stringent data privacy regulations like the GDPR and CCPA is quite challenging, cloud computing services are already filling the void.

Many cloud computing trends are already addressing the security and compliance challenges, especially for the states that are pretty strict in maintaining compliance and data localization norms.

Cloud storage helps businesses store a specific country’s citizens’ data within their physical boundaries, which wasn’t possible earlier. For instance, an enterprise operating in Australia and serving the citizens of China could now install a server within the geographical boundaries of China to store their residents’ data locally.

Several new cloud trends address these cloud security and compliance challenges. For example, cloud-based SASE and CDR solutions are crucial to overcoming these risks. In turn, that helps increase cloud adoption.

Besides this, cloud computing offers cloud disaster recovery services that combine various services and strategies to back up crucial data and resources, including configurations and applications.

These cloud backups allow enterprises to restore any affected application or data and quickly resume operations after a disaster.

#3. Flexible and scalable models: multi-cloud and hybrid cloud infrastructure.

Cloud computing clutches the potential to serve various use cases and different business requirements since the cloud delivery models are constantly evolving.

Businesses can leverage the cloud hybrid step or multi-cloud infrastructure that accelerates the digital transformation process for enterprises of every size.

The hybrid cloud infrastructure offers robust control and scalability, allowing enterprises to deploy multiple delivery models seamlessly. It can cater to the needs of creating public and private and create dedicated cloud environments offering better risk management, agility, and reinforced security.

On the other hand, the multi-cloud infrastructure helps businesses distribute their entire workloads across various cloud environments.

Multi-cloud infrastructure also helps organizations optimize ROI, enhance security, and decrease latency.

Looking Ahead

With technology evolving leaps and bounds, cloud computing has offered endless business opportunities to enterprises seeking substantial growth.

Cloud computing not only reinforces security but eventually delivers a flawless user experience, improves scalability, and caters to the changing demands of the users and organizations.

With more and more businesses already leveraging cloud infrastructure, it’s crucial for every enterprise that hasn’t decided on cloud adoption to take a giant leap.

By Rakesh Soni

Rakesh Soni

Rakesh Soni is CEO of LoginRadius, a leading provider of cloud-based digital identity solutions. The LoginRadius Identity Platform serves over 3,000 businesses and secures one billion digital identities worldwide. LoginRadius has been named as an industry leader in the customer identity and access management space by Gartner, Forrester, KuppingerCole, and Computer Weekly. Connect with Soni on LinkedIn or Twitter.
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